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  • Strengthening Black Entry Level Talent Representation Across the Marketing and Advertising Ecosystem

    CMO Content   February 1, 2023  

    ANA’s Global Growth Council convened to discuss the importance of strengthening black entry-level talent across the marketing and advertising industry, and share ideas on how to drive change.

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  • Virtual Diversity Fair: Meet LGBTQ+ Owned Companies

    Event Recaps   February 1, 2023  

    In the February installment of our series of Virtual Supplier Fairs, we focus on LGBTQ+ owned companies, including media companies, agencies, and marketing solution providers. Representatives shared overviews of their companies and the ways they can help grow your brand and drive business results.

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  • Best Practices for Portraying People with Disabilities in Advertising

    Ask the Expert Answers   January 24, 2023  

    How are brands depicting and including individuals with disabilities in their communications?

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  • Diversity in Ad Creative: Gender, Age, Race, and Ethnicity Benchmarks

    Knowledge Partners   January 18, 2023  

    This report from Extreme Reach leverages AI and machine learning, supported by human quality check, to scan and analyze ads across a range of diversity categories. The results provide the marketing industry DEI benchmarks, enabling the ability to set goals and more easily adopt accessibility practices within advertising.

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  • New Stage for B2B Advertising?

    Champions of Growth   January 9, 2023  

    Jim Habig, VP of Marketing at Linkedin Marketing Solutions, joins host Matthew Schwartz to talk about how B2B ad creative is changing, why there is less and less daylight between B2B and B2C marketing playbooks, and the kind of content B2B buyers are looking for when they go into purchasing mode.

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  • Disability Visibility in the Workplace

    Event Recaps   December 13, 2022  

    Disability inclusion in the workplace improves company culture. They can often provide fresh perspectives to goal setting and challenges that arise in any business.

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  • ANA 2022 Marketing Word of the Year: Inclusion

    Industry Insights   December 7, 2022  

    Since 2014, the ANA has surveyed its members to identify the marketing word of the year. The 2022 winner Is “Inclusion.”

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  • Virtual Diversity Fair: Meet Veteran and People with Disabilities-Owned Companies

    Conference Sessions   November 18, 2022  

    As we continue our series of Virtual Supplier Fairs featuring Diverse suppliers, we focus our November event on highlighting Veteran and People with Disabilities-Owned Companies. Representatives shared overviews of their companies and the ways they can help grow your brand and drive business results.

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  • Driving Diverse Marketing Talent Through HBCU Partnerships

    Webinars   November 9, 2022  

    In this webinar, ALSAC/St. Jude Children's Research Hospital shared how they are driving diverse early talent in their organization through their participation in the ANA Educational Foundation’s Give the Gift of ANA University Membership Program.

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  • Target: Growing the Circle Wider

    Event Recaps   November 8, 2022  

    Target is driving hyper-relevance with diverse audiences by elevating moments that matter culturally.

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  • Overview of the 2022 ANA Multicultural Marketing & Diversity Conference

    Conference Highlights   November 8, 2022  

    In this video, get a two-minute overview of the 2022 ANA Multicultural Marketing & Diversity Conference.

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  • The Intersection of Marketing and Diversity, Equity, Inclusion, and Belonging is Vital to Growth

    Conference Sessions   November 7, 2022  

    In this video, AIMM’s Lisette Arsuaga and Rondre Ashford shared results and key takeaways from the alliance’s 2022 edition of the Marketing/DEI Index report.

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  • A Diversity Report for the Advertising/Marketing Industry (2022)

    Research Reports   November 7, 2022  

    This report from ANA and ANA's Alliance for Inclusive and Multicultural Marketing (AIMM) reveals that representation of women in the industry overall and in leadership positions continues to be strong and that there has been an increase in the ethnic diversity of the marketing teams of ANA member companies.

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  • If You're Not Multicultural, You're Not Maximizing Growth

    Conference Sessions   November 7, 2022  

    In this session, Yahoo and Reset Digital discussed how supporting and prioritizing minority-owned and operated media and suppliers better connects consumers to the diverse content they want and fosters industry-wide growth for talent, suppliers, and media alike.

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  • Leading DEI Strategy

    Conference Highlights   November 7, 2022  

    DEI strategies require transparency to drive accountability.

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  • The Road to Equity: The Journey from Investment to Impact

    Conference Highlights   November 7, 2022  

    In creating a stronger ecosystem for diverse-owned media, GM is shifting its focus from investment to impact.

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  • Leading DEI Strategy

    Event Recaps   November 7, 2022  

    Nikki Darden has been a champion of hiring and mentoring diverse talent throughout her career. As Citi's brand lead for DEI strategy, she regularly coaches others to understand cultural norms in an organization, while maintaining one's own individualism, to drive maximum value.

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  • AIMM Diversity Report: Compendium of Historical Member Case Studies

    Research Reports   November 7, 2022  

    Throughout the years, AIMM’s Diversity Report for the Advertising/Marketing Industry have included compelling case studies from ANA Members’ DE&I initiatives. This is a compendium of the premiere cases presented.

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  • Creating Connections Between Minority Businesses and Corporate America

    Conference Sessions   November 7, 2022  

    In this video, learn how the National Minority Supplier Development Council (NMSDC) creates connections between minority business enterprises and corporations to help them benefit from each other, stoking entrepreneurship and growing wealth for these systemically excluded communities.

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  • The Road to Equity: The Journey from Investment to Impact

    Conference Sessions   November 7, 2022  

    General Motors' aspiration is to be the most inclusive company in the world. In this session, GM charted their journey over the past two years in the wake of social justice movements and public commitments to Black-owned and diverse-owned media.

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