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FC Dallas: Identifying Your Audience on Social Media

Hear from FC Dallas on how they identify, grow, and engage their social media audience successfully with a small digital marketing team.

Your In-House Journey (What to Manage In-House)

Jeff Hawley, Director of Customer Experience – Yamaha Corporation of America, shared how they set up the in-house agency, best practices for determining what should and can be managed in-house, and how to keep the creativity flowing.

American Licorice Drives ROI from Cross-Platform Engagement

The in-house agency team at American Licorice discussed how its brands are leveraging creativity, agility and a personal touch to generate cross-platform engagement and drive real business results with very limited budgets.

Vistaprint: Designing a B2B In-House Production Team

In this session, Vistaprint shared how they created an in-house video production team in 30 months.

PwC: A Look Inside In-House Video Production

In this session, Alexander Zuver, Director of Video – PwC, gave attendees an inside look at PwC's in-house video production agency.

Projects, Processes, and Performance for In-House Agency Professionals

IHAF created an infographic to share results of its 2015 survey of the internal agency community.

Fidelity: Moving Video Production In-House

Fidelity shared insights and best practices for developing a full-service in-house agency.

Look Inside an In-House TV Studio

New York Life Insurance shared learnings and best practices from developing and expanding its own in-house production agency.

In-House Agencies: Projects, Processes, and Performance

The In-House Agency Forum shared the results of its latest survey of more than 100 internal agencies nationwide.

TIAA-CREF: 2014 In-House Agency of the Year

TIAA-CREF shared the three-year journey to transition from an inefficient in-house creative team to the In-House Forum’s 2014 In-House Agency of the Year.

Vistaprint: Zero to 60 in 30

Vistaprint’s in-house agency shared its journey from low-end production shop to the driving force behind the brand’s first-ever broadcast campaign.

Evolving Your In-House Agency with the Times

Bank of America’s in-house agency, Enterprise Creative Solutions, shared its evolution from a small affinity brand team to a center of marketing excellence for Bank of America.

The Role of Becton Dickinson’s In-House Agency in B-to-B Marketing

Becton Dickinson and Co. shared the story of its in-house agency’s journey to reinvent itself, and the way the brand drove business growth.

The Need to Support In-House Agencies

Talent Partners explained how procurement can proactively develop critical support functions for in-house agencies.

Brainstorming on Steroids: Ideas for Advancing In-House Agencies

Results from a brainstorming session on how to promote, align, and prove the value of in-house agencies.

The Increasing Influence and Value of the In-House Agency

State Farm discussed the structure of its in-house agency.

The Increasing Influence and Value of the In-House Agency

In this video, State Farm discussed the structure of its in-house agency.

The Increasing Influence and Value of the In-House Agency

In this video, State Farm discussed the structure of its in-house agency.

Data-driven Marketing Is All the Rage, but Are Clients Ready to Act?

Brand marketers themselves may provide the biggest challenges to achieving programmatic success.

Netflix: In-House Programmatic

A behind-the-scenes look at Netflix’s internal programmatic buying team.

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