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  • Intergenerational Wealth Transfer Campaign

    B2 Awards   July 16, 2022  

    Vanguard Financial Advisor Services created an integrated, multichannel campaign that provided financial advisors with an ecosystem of relevant content highlighting challenges, opportunities, and potential solutions behind the $68 trillion wealth transfer from baby boomers to their children and grandchildren.

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  • The Campaign That Spoke to CMOs

    B2 Awards   July 14, 2022  

    The campaign partnership with CIO and Fortune boosted awareness and engagement, particularly among the C-level audience.

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  • Print Marketing Urges Mining to go Electric

    B2 Awards   July 10, 2022  

    ABB promoted electrification as a way to achieve sustainability in the mining industry.

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  • Pioneer: Married a Farmer

    B2 Awards   July 10, 2022  

    Pioneer improved its brand perception with a viral print ad that challenged stereotypes about farmers.

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  • Huggies "We Got You, Baby": A Creative Platform to Help Parents Navigate Babyhood

    ECHO Awards   March 29, 2022  

    Huggies leveraged an omnichannel campaign, which included email, social, and a Super Bowl ad, to introduce a creative platform meant to help new parents navigate parenthood.

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  • Direct Mail, Print, and Supply Chain Issues

    Ask the Expert Answers   March 10, 2022  

    ANA’s Ask the Expert research service answers the question, “How have direct mail and print been impacted by rising papers costs and supply chain issues, and how can my brand adjust to these changes?"

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  • Olay Showcases the Beauty of STEM

    Multicultural Excellence Awards   December 30, 2021  

    A print campaign for Olay was written in STEM languages, using real female STEM experts from diverse professional and cultural backgrounds as the faces of the campaign.

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  • VinFast Leads Has Record-Breaking Pre-Sale Campaign on Vietnam’s First-Ever Electric Vehicle

    Smarties Awards   December 28, 2021  

    VinFast wanted to give the nation of Vietnam its first electric vehicle. With the launch of its VF e34 model, VinFast used organic social media buzz and a PR campaign to drive a pre-order campaign that was likely the most successful in the history of Vietnam.

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  • Promoting COVID Safety with a Graphic Novel

    In-House Excellence Awards   December 21, 2021  

    The Wonderful Company created a graphic novel to encourage compliance with COVID safety precautions.

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  • Uncensored: Stories of Black Professionals at Deloitte

    In-House Excellence Awards   December 21, 2021  

    To foster empathy and educate people about racial bias and injustice, Deloitte developed a visual series highlighting the difficult experiences Black professionals face.

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  • Verizon 2020 Data Breach Investigation Report Program

    B2 Awards   August 12, 2021  

    Verizon developed the 2020 Data Breach Investigation Report (DBIR) program to encourage less technical business leaders to engage with its report without compromising the data focus that made the study popular among experts.

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  • How to Win Consumers with Direct Mail

    B2 Awards   August 12, 2021  

    Printing solutions provider Brother created a campaign during the pandemic to educate IT leaders.

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  • Showcasing Design Paper with a “Lookbook” of Artists’ Work

    B2 Awards   August 12, 2021  

    Mondi promoted a new line of design paper with a “lookbook” that showcased the appeal of artists’ work when rendered on Mondi’s paper.

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  • How D&AD Used Shredded Magazine Pages to Promote Its Masterclasses

    B2 Awards   August 12, 2021  

    D&AD wanted to promote its training program and needed to break through the wall of gatekeepers that stood between it and business decision-makers. The team shredded its beloved Annual Best Work guide and mailed pieces of it to past winners, appealing to nostalgia and starting a conversation about its Masterclasses.

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  • How Nonprofits Used Their Pandemic Response to Acquire New Donors

    Event Recaps   June 17, 2021  

    Portland Rescue Mission, St. Mary’s Food Bank, and The Salvation Army shared how they used their pandemic response to acquire new donors.

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  • How Nonprofits Used Their Pandemic Response to Acquire New Donors

    Conference Sessions   June 17, 2021  

    In this video, Portland Rescue Mission, St. Mary’s Food Bank, and The Salvation Army shared how they used their pandemic response to acquire new donors.

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  • Molson Coors — Sol

    Multicultural Excellence Awards   January 15, 2021  

    Kicking off during the 2019 Cinco de Mayo timeframe, Sol partnered with Mexican artist Spaik27 to launch a special edition packaging that showcased an authentic Mexican design and successfully celebrated the Mexican-American culture.

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  • Big Brother Big Sister of Middle Tennessee

    Multicultural Excellence Awards   January 15, 2021  

    Big Brother Big Sister of Middle Tennessee, a mentorship-based organization, attracted African-American men with a print ad campaign.

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  • Project Minimize

    B2 Awards   September 1, 2020  

    USG Boral, a global leader in construction and manufacturing, used a new print ad campaign with innovative perspective and composition while ensuring communication of the product reason to believe (RTB).

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  • Simplify Your Brand Under One Platform

    B2 Awards   September 1, 2020  

    Broadridge re-launched its portfolio of 23 data and analytics products as a holistic offering under a single platform.

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