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	<title>ANA Press Releases</title>
	<description>RSS Feed for most recent: ANA Press Releases</description>
	<link>https://www.ana.net/about</link>
	<lastBuildDate>Sat, 25 Jul 2026 13:48:56 -0400</lastBuildDate>
	<pubDate>Sat, 25 Jul 2026 13:48:56 -0400</pubDate>
 
		
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		<title>ANA, 4As, and IAB to Establish Cross-Industry AI Leadership Council and Advance Shared Priorities Across Retail Media, Measurement, and Talent</title>
		<description>ANA, the 4As, and IAB are creating a cross-industry AI Leadership Council and advancing shared priorities in AI governance, commerce and retail media, measurement, and talent. The organizations will convene the inaugural Industry Leadership Summit at the 2026 ANA Masters of Marketing Conference.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-07-leadership</link>
		
		<pubDate>Mon, 20 Jul 2026 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Launches New Compendium Featuring 100 Award-Winning Inclusive Marketing Case Studies</title>
		<description>The ANA's new Inclusive Marketing Case Study Compendium features 100 award-winning campaigns that demonstrate how multicultural and inclusive marketing drives business growth, consumer engagement, and brand impact.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-07-multi</link>
		
		<pubDate>Thu, 09 Jul 2026 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA’s Global CMO Growth Council, LIONS, and Infosys Launch AI Hub for the World’s Leading Marketers</title>
		<description>ANA’s Global CMO Growth Council, LIONS, and Infosys launched the CMO AI Hub, a private AI-powered platform built by CMOs, for CMOs.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-06-aihub</link>
		
		<pubDate>Wed, 24 Jun 2026 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Unveils Winners of the 2026 ANA In-House Excellence Awards</title>
		<description>he ANA announced the winners of the 2026 In-House Excellence Awards, recognizing the best in-house marketing teams and campaigns driving business growth and creative excellence.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-06-inhouse</link>
		
		<pubDate>Tue, 23 Jun 2026 16:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Reveals Winners of the 2026 B2 Awards</title>
		<description>ANA announced the winners of the 2026 B2 Awards, with FIS and Sid Lee earning Best in Show for “Money in Harmony” and Unisys and Code and Theory leading total wins.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-06-b2</link>
		
		<pubDate>Thu, 04 Jun 2026 19:30:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Programmatic Transparency Benchmark Reveals Widening Gap Between Top and Bottom Advertisers</title>
		<description>ANA’s Q1 2026 Programmatic Transparency Benchmark shows top-performing advertisers convert 54% of spend into qualified impressions, while lower-performing advertisers convert just 32%.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-05-programmatic</link>
		
		<pubDate>Wed, 27 May 2026 09:30:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Unveils Winners of the 2026 REGGIE Brand Catalyst Awards</title>
		<description>ANA announced the winners of the 2026 REGGIE Brand Catalyst Awards, honoring breakthrough campaigns and marketing teams driving measurable brand and business growth.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-05-reggie</link>
		
		<pubDate>Wed, 20 May 2026 09:30:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>2026 Grand Jury Announced for ANA's Multicultural and Inclusive Marketing Excellence Awards</title>
		<description>ANA announces the 2026 Grand Jury for the Multicultural and Inclusive Marketing Excellence Awards, recognizing campaigns driving cultural relevance, inclusion, and measurable business growth.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-05-multi</link>
		
		<pubDate>Fri, 08 May 2026 09:30:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>Strong B2B branded businesses command 65% valuation premium as global brand value reaches $4 trillion</title>
		<description>A new report from ANA, Brand Finance, and IAA shows stronger B2B brands command a 65% valuation premium, outperform peers, and drive $4 trillion in combined brand value in 2026.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-04-brandfinance</link>
		
		<pubDate>Thu, 30 Apr 2026 02:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Statement on U.S. House Introduction of SECURE Data Act to Create National Privacy Standard</title>
		<description>ANA supports the SECURE Data Act, highlighting a bipartisan path to a national privacy standard that protects consumers while supporting 29 million U.S. jobs tied to advertising.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-04-secure-data-act</link>
		
		<pubDate>Wed, 22 Apr 2026 15:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA CEO Bob Liodice to Step Down After More Than Three Decades of Industry Leadership</title>
		<description>The Association of National Advertisers (ANA) today announced that CEO Bob Liodice will step down at the end of 2026, concluding a 31-year tenure with the organization, including 23 years as chief executive.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-04-liodice-departure</link>
		
		<pubDate>Thu, 16 Apr 2026 11:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Brand Media GrowthFronts 2026 Returns to New York City, Expanding Access, Investment, and Measurable Growth Through Inclusive Media</title>
		<description>The 2026 ANA Brand Media GrowthFronts returns to NYC, convening brands, agencies, publishers, creators, and media innovators to drive inclusive media investment and measurable business growth.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-02-sama</link>
		
		<pubDate>Wed, 08 Apr 2026 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Study: Governance Around Principal Media Failing to Keep Pace With Industry Adoption</title>
		<description>New ANA research reveals a governance gap in principal media, with 90% of marketers questioning whether recommendations are in their best interests as adoption continues to rise.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-03-principalmedia</link>
		
		<pubDate>Thu, 19 Mar 2026 08:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Unveils Winners of the 2026 Nonprofit Excellence Awards</title>
		<description>The ANA announced the winners of the 2026 Nonprofit Excellence Awards, honoring Operation Warm, Corinne Servily, and Talib Nichiren for outstanding nonprofit marketing and leadership.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-03-nonprofitawards</link>
		
		<pubDate>Mon, 16 Mar 2026 08:30:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>2026 Grand Jury Announced for ANA’s In-House Excellence Awards</title>
		<description>The ANA announces the 2026 Grand Jury for its In-House Excellence Awards, recognizing creativity, innovation, operational agility, and measurable business impact from leading in-house marketing teams.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-02-b2</link>
		
		<pubDate>Thu, 26 Feb 2026 09:30:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA Q4 2025 Programmatic Transparency Benchmark Shows Media Quality Is Now Driving Measurable Performance Outcomes</title>
		<description>The ANA Q4 2025 Programmatic Transparency Benchmark shows quality-led advertisers converted 56.7% of programmatic spend into benchmark-qualified impressions, proving media quality now drives measurable performance outcomes.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-02-programatic</link>
		
		<pubDate>Wed, 25 Feb 2026 09:00:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA B2 Awards Announce 2026 Top Jury Honoring the Most Effective and Innovative B2B Marketing</title>
		<description>ANA reveals the 2026 B2 Awards Top Jury, recognizing excellence in B2B brand building, demand generation, ABM, and digital transformation. Entries open through March 6, 2026.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-02-b2</link>
		
		<pubDate>Wed, 11 Feb 2026 09:00:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA’s REGGIE Brand Catalyst Awards Announces 2026 Grand Jury</title>
		<description>The ANA’s REGGIE Brand Catalyst Awards announced its 2026 Grand Jury, featuring senior brand, strategy, creative, and commerce leaders. The REGGIE Brand Catalyst Awards Gala takes place May 19, 2026, in Los Angeles during the ANA Brand Masters | ICONS Conference.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-02-brandcatalyst</link>
		
		<pubDate>Wed, 04 Feb 2026 09:00:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA's Response to the VAB's Recommendation for HH or P2+ as New Standards for Audience Guarantees</title>
		<description>The ANA responds to the VAB’s recommendation to adopt Households (HH) or Persons 2+ as audience guarantee standards, outlining why advertisers require demographic-based currencies for price continuity, accountability, and compliance.</description>
		<link>https://www.ana.net/content/show/id/pr-2026-01-vab</link>
		
		<pubDate>Thu, 29 Jan 2026 09:00:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA Selects Agentic AI and Authenticity as 2025 Marketing Words of the Year</title>
		<description>Marketers recognize both the acceleration of AI and the rising importance of human truth in 2025. Learn why ANA members selected Agentic AI and Authenticity as the defining forces of the year.</description>
		<link>https://www.ana.net/content/show/id/pr-2025-12-word-year</link>
		
		<pubDate>Mon, 08 Dec 2025 09:00:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA Introduces Brand Safety &amp; Suitability Metrics, Achieves 99.1% Low-Risk Programmatic Spend</title>
		<description>The ANA Q3 2025 Programmatic Transparency Benchmark reveals $13.6B recovered in working media value and 99.1% of programmatic ad spend in low-risk environments. New Brand Safety and Suitability metrics, along with improved CTV transparency, set a benchmark for responsible, accountable media investment. Developed with TAG TrustNet and Fiducia, the report provides AI-powered insights to optimize efficiency, quality, and supply-chain accountability.</description>
		<link>https://www.ana.net/content/show/id/pr-2025-11-transparency</link>
		
		<pubDate>Wed, 05 Nov 2025 09:00:00 -0500</pubDate>
		<category>Press Releases</category>
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		<title>ANA Names 2025–26 Board of Directors; Dean Aragon Appointed Chair</title>
		<description>The Association of National Advertisers (ANA) announces its 2025–26 Board of Directors at the Masters of Marketing Conference, marking a new chapter of leadership and growth.</description>
		<link>https://www.ana.net/content/show/id/pr-2025-10-masters2</link>
		
		<pubDate>Thu, 23 Oct 2025 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>PwC and ANA Reveal Marketing’s Link to Shareholder Value</title>
		<description>Study shows marketing excellence drives shareholder value — and AI doubles profitability for growth-driven brands.</description>
		<link>https://www.ana.net/content/show/id/pr-2025-10-masters3</link>
		
		<pubDate>Tue, 21 Oct 2025 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>Marketing at a Crossroads: ANA Masters 2025</title>
		<description>CMOs, tech leaders, and AI experts unite at ANA Masters of Marketing 2025 to shape the industry’s next era of growth and collaboration.</description>
		<link>https://www.ana.net/content/show/id/pr-2025-10-masters1</link>
		
		<pubDate>Mon, 20 Oct 2025 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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		<title>ANA Releases ‘The Confident B2B Marketer’ Report: Only 39% Can Prove Financial Impact</title>
		<description>The ANA, in partnership with NewtonX, unveils 'The Confident B2B Marketer' report. Discover how top B2B marketers align with sales, invest in brand, and prepare for AI to drive measurable business growth.</description>
		<link>https://www.ana.net/content/show/id/pr-2025-10-confident</link>
		
		<pubDate>Tue, 14 Oct 2025 09:00:00 -0400</pubDate>
		<category>Press Releases</category>
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