Moments That Make Waves: Inside White Claw's Experiential Strategy

Thu, 02 Nov 2023 00:00:00 -0400
Event Recaps

In this session, learn about White Claw's partnership with VCCP US, the challenger agency for challenger brands, to keep the drink connected to moments in music, art, and fashion through experiential activations everywhere from New York Fashion Week to Art Basel to Coachella.