How Romano’s Macaroni Grill Developed a New Brand Ambassador

Wed, 01 Aug 2012 00:00:00 -0400
Webinar Rewinds

Brandon Coleman, chief marketing officer, Romano's Macaroni Grill, and Greg Smith, chief creative officer, The VIA Agency, provided insights on how the restaurant renewed its brand platform and how it informed the creation of The Connoisseur campaign.