Marketers Might Be Their Own Worst Enemy with The Cigna Group’s Lou Aversano

Thu, 29 May 2025 00:00:00 -0400
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The Cigna Group CMO Lou Aversano joined the show to cover how marketers must have more respect for their audience, outline some of the issues that plague the industry and prevent marketers from getting out of their own way, and reasons why he believes many in our industry have lost the plot on branding.