Demystifying Intrinsic In-Game Advertising

Wed, 09 Feb 2022 00:00:00 -0500
Webinar Rewinds

As agencies and brands level up their media buy strategies with intrinsic in-game advertising, performance marketers around the world are exploring how to best approach measurement in 3D gaming environments. In this webinar, Frameplay's Cary Tilds introduced the NEW metrics for in-game advertising.