DISASTER DONORS OR HERE TO STAY?

Thu, 18 Feb 2021 00:00:00 -0500
Conference Session Videos

The panel will share their experience riding the wave of extraordinary donor growth in 2020 and what happened after. Were these new and lapsed reactivated donors like emergency donors of the past or are they in it for the long haul? The panel will share insights on how strategies and investment shifted to accommodate the unexpected file growth.