DPAA Case Study: Oppenheimer Funds

Fri, 30 Nov 2012 00:00:00 -0500
Knowledge Partners

Kirti N. Srikant, AVP, director of brand marketing and advertising, Oppenheimer Funds, presented a case study at the DPAA 2012 Digital Media Summit which highlighted Oppenheimer’s use of digital place-based media as a key element of their “Globalize Your Thinking” integrated campaign.