2022 ANA Response Rate Report Results — How Did Direct Mail Perform?

Wed, 30 Nov 2022 00:00:00 -0500
Event Recaps

The ANA has again partnered with Demand Metric to survey the direct marketing community and ANA members. The result? Critical benchmarking data for the past post-COVID year. Learn about the impact of direct mail and how it compares to other marketing channels.