King of Beers/King of Media

Fri, 25 Apr 2008 00:00:00 -0400
Event Recaps

Anheuser-Busch Global Media and Sports Marketing VP Tony Ponturo discusses how the profound changes that the marketplace has seen over the past twenty-five years have affected Anheuser-Busch's advertising practices and the lessons that all those in the marketing world can take from these changes.