Jack Daniel’s: Leveraging Creativity to Delight For Over 145 Years

Wed, 05 Dec 2012 00:00:00 -0500
Event Recaps

Carmen D’Ascendis, director of global marketing, Brown-Forman Corporation, and Wade Devers, executive vice president, group creative director, head of art, Arnold Worldwide, discussed how Jack Daniel’s approach to creativity continues to engage consumers in new ways and drive growth for the brand worldwide.