How Do You Solve a Problem Like…Diversity?

Mon, 30 Jun 2008 00:00:00 -0400
Event Recaps

Dr. Rochelle Larkin Ford, APR Associate Dean of Research and Academic Affairs and her colleague, Sloane M. Signal, Sequence Coordinator for Advertising and Public Relations at the John H. Johnson School of Communications at Howard University, share the results of a three-pronged approach they used to address how agencies should ultimately use diversity to craft better messages for the consumer.