Pfizer's Evolution of its Creative Scope of Work

Thu, 07 May 2009 00:00:00 -0400
Event Recaps

Diane M. Gibbons, Team Leader, Agency Management, Pfizer, Jim Akers, Global Category Lead, Creative Agencies & Director, WW Procurement, Pfizer, and some of their agency partners discussed the evolution of the creative agency scope of work at Pfizer.