The Basics of Each Social Media Platform: Best Uses, KPIs, and Content Types

Mon, 27 Mar 2023 00:00:00 -0400
Money Slides

Influencer agency Lytehouse offers a chart that illuminates the marketing purpose to which each major social media site should be applied, the ideal KPIs to measure performance on those platforms, and the types of content best suited to each one — be that text, photography, or short-form or long-form video.