The Rebirth of the QR Code (and Why It’s More Important Than You Think)

Fri, 10 Feb 2023 00:00:00 -0500
Leading Edge

The QR code is back at the top of the marketing industry’s trends-to-watch lists, and this time, consumers are actually on board. For brands and agencies, this is more than just a case of “what’s old is new again.” Rather, what’s old is better this time around — and capable of providing solutions that have been on marketers’ wish lists for years.