IBM Study: Companies Are Eager to Scale AI but Face Major Hurdles

Fri, 09 May 2025 16:30:00 -0400
Marketing News

A study released by IBM this week shows that CEOs are having a tough time monetizing their artificial intelligence (AI) investments, with a little more than a half (52 percent) of CEO respondents saying their organization is realizing value from generative AI investments beyond cost reduction.