PepsiCo Acquires Poppi for $1.95 Billion

Tue, 18 Mar 2025 17:00:00 -0400
Marketing News

The PepsiCo acquisition of Poppi announced on Monday will enable Pepsi to compete for share with direct rival Coca-Cola, which in February launched prebiotic soda Simply Pop, and Olipop, the top nonalcoholic beverage brand in the U.S. The deal also raises Pepsi's visibility with gen Zers eager for healthier soda drinks.