How Brands Can Stay Visible in the Age of AI Search

Mon, 20 Jul 2026 00:00:00 -0400
Leading Edge

Nearly 60 percent of searches now end without a click, and AI tools are reshaping how consumers find answers. The ANA's new playbook examines how brands can stay visible as answer engine optimization (AEO) and generative engine optimization (GEO) redefine digital discovery.