How Consumable Brands' TV Ads Performed In 2013

Thu, 13 Mar 2014 00:00:00 -0400
MediaPost

Ace Metrix's 2014 Blackbook edition, which reveals how well the TV ads of 1,400 brands across 33 categories stacked up in 2013 versus 2012 based on brands' Ace Scores, shows mixed performance among these consumable categories.