What Pharma Marketers Can Learn from Wegovy’s Super Bowl Ad | On Scope

Mon, 16 Feb 2026 00:00:00 -0500
Podcast Clips

Nataly Kelly, CMO at Zappi, explains the ways in which Wegovy was able to be the top performing Super Bowl ad in terms of sales impact, noting how the pharma brand was able to capture the magic during this year’s big game.