Marketers Bulk Up Their Content Marketing Efforts

Fri, 23 Jul 2021 00:00:00 -0400
Trends and Technology

As people return to a post-pandemic life, marketers are going to need to reevaluate their content marketing strategy if they want to stay viable and keep their audiences engaged. Producing content that brings meaning to people’s lives is shaping up to be the biggest challenge, along with devising new measurement tools.