What Marketers Can Learn from SNL's 50th Anniversary Advertising Strategy

Wed, 27 Aug 2025 00:00:00 -0400
Trends and Technology

Kimberly Faver, SVP of brand partnerships and marketing at NBCUniversal Advertising and Partnerships, talks about the two-year effort to put together the ad programming for the 50th anniversary of "SNL" and why it was crucial for brands taking part in the festivities to be a little less risk averse.