Dorm-Buela: A Cultural Coming of Age Story Powered by Abuela and Comfort Food

Fri, 26 Sep 2025 00:00:00 -0400
Event Recaps

What happens when the nostalgia of Abuela’s kitchen meets the emotional transition of leaving home for the first time? Learn about Kraft Mac and Cheese’s Dorm-Buela, a cultural affirmation and influencer-led campaign that reaffirmed the brand's role as both a comfort food and a love language.