Walmart Rolls Out App to Aid Blind Shoppers

Fri, 06 Dec 2024 00:00:00 -0500
Marketing News

Walmart joins a growing number of retailers offering a wayfinding app that connects people who are blind or have low vision with sighted interpreters. As brands continue to bolster their communications for people with disabilities, a major test comes at the start of next summer when the European Accessibility Act takes effect.