Loyalty Marketing: The Good, The Bad, and The Ugly

Tue, 05 Nov 2024 00:00:00 -0500
Pulse

Back in June in Cannes, Jack Myers of MediaVillage moderated a panel on the topic of loyalty marketing and more specifically, fraud in loyalty marketing. That was the beginning of a new partnership between ANA and HUMAN, a leading cybersecurity company. You can read about that panel here. We’ve been busy since then and are now releasing the comprehensive report, “Loyalty Marketing: The Good, the Bad, and the Ugly.”