Lessons Learned Pitching Through a Pandemic

Thu, 15 Apr 2021 00:00:00 -0400
Event Recaps

In 2020, Sanofi conducted what would ultimately be the largest global media agency review of the year. Sanofi's Dana Bhargava and David Strome at MediaSense shared what they learned through the process, how they effectively conducted the review remotely, and key learnings that can be applied for the future.