How Marketers Sharpen Their Account-Based Marketing Efforts

Tue, 03 May 2022 00:00:00 -0400
Champions of Growth Podcast

In our latest episode of ANA Champions of Growth, host Matthew Schwartz talks with Danny Nail, director of global ABM and Center of Excellence Leader at Salesforce, and Gemma Davies, head of global ABM and executive engagement at ServiceNow, about how CMOs sharpen their account-based marketing (ABM) strategies.