'The End of Adolescents' features a new spin on a classic Boyz II Men tune

Wed, 11 Mar 2026 15:45:00 -0400
Marketing News

Old Spice on Tuesday launched its "The End of Adolescents" campaign, updating its "Mom Song" campaign from 2014. The new effort features a licensed version of "End of the Road" by Boyz II Men and introduces its Swagger Signature Scent Control system.