Why The Puppy Bowl is Advertising's Real Big Game with Twyla Huang-DiSimone

Thu, 05 Feb 2026 00:00:00 -0500
On Scope

Twyla Huang-DiSimone, SVP of revenue marketing at Warner Bros. Discovery, unpacks the reasons why the Puppy Bowl has become a contextual advertising gold mine and reveals how marketers of all stripes can take the lessons from this marquee event and apply them to their own media strategies.