Data-Led, Customer-First: Pepsico’s Marketing Transformation Journey

Tue, 28 Jan 2025 00:00:00 -0500
Event Recaps

During a session at a January 2025 ANA 1-Day Conference, Shyam Venugopal, SVP of global marketing and media transformation at PepsiCo, shared insights from the brand’s journey to becoming centered on personalized marketing.