NBCUniversal Renews Creator Program for 2026 Winter Olympics

Fri, 05 Dec 2025 13:30:00 -0500
Marketing News

NBCUniversal on Tuesday announced that it was bringing back its creator collective — which launched during the 2024 Paris Games — for the upcoming Winter Olympics in Milan and Cortina, Italy. Partnering with Meta, TikTok, and YouTube, the "Milan Cortina Creator Collective" will feature more than 25 creators providing their unique coverage of the event.