State Farm Rolls Out Teaser for Super Bowl LX Spot

Mon, 02 Feb 2026 17:00:00 -0500
Marketing News

State Farm on Monday rolled out a teaser for a new ad campaign that premieres during Super Bowl LX. The campaign, "Stop Livin' on a Prayer," turns Bon Jovi's iconic tune "Livin' on a Prayer" into a humorous play that encourages viewers not to settle for coverage that makes them feel "halfway there."