Hyundai Motor Debuts Global Campaign for FIFA World Cup 2026

Mon, 01 Jun 2026 16:30:00 -0400
Marketing News

Hyundai Motor launches "Next Starts Now," a global FIFA World Cup 2026 campaign pairing young soccer players with Boston Dynamics' Atlas robot. The campaign blends human ambition with robotics to extend Hyundai's 27-year FIFA partnership.