How USPS’s Operation Santa Campaign Blends Tradition with Modern Engagement

Fri, 15 Aug 2025 00:00:00 -0400
Conference Session Videos

USPS’s Operation Santa campaign is a perfect example of digital storytelling that blends 100 years of tradition with modern engagement. In this video, hear how USPS has transformed this experience for people and businesses to easily adopt letters from children and families in need.