How TikTok Creators Brought a Horror Film to Life

Wed, 14 May 2025 00:00:00 -0400
REGGIE Awards

Paramount Pictures partnered with top TikTok creators to promote the film A Quiet Place: Day One through an innovative, immersive campaign that placed influencers directly in the film's apocalyptic world. The campaign featured interconnected survival stories from diverse creators that culminated in a cinematic digital short, blending Hollywood storytelling with TikTok-native content.