Leveraging Cultural Insights for Advertising: Metrolinx’s Campaign to Reach Canada's Newcomers

Tue, 21 Oct 2025 00:00:00 -0400
Webinar Rewinds

In this webinar, learn how Metrolinx leveraged insights in diverse communities to craft a powerful advertising strategy that drove awareness and engagement, positioning GO Transit not just as a service, but as a companion to newcomers navigating their new life in Canada.