Accenture: Your Market Doesn’t Exist

Tue, 31 Aug 2021 00:00:00 -0400
Partner Content

While it’s always been true that a business needs great products and great marketing to be successful, in today’s world, great marketing can’t save a so-so product, and products don’t become great without marketing. Here are a few reasons why marketers should feel empowered to lead a new growth agenda within their organizations.