What Does IBM’s “Brand Brain” Mean for Marketers?

Fri, 09 May 2025 00:00:00 -0400
Podcast Clips

During a recent episode of the On Scope podcast, host Mike Berberich and producer Ryan Dinger discussed IBM’s new large language model tool, dubbed “Brand Brain,” and how it might be a bellwether for some very powerful AI-powered applications that will soon be added to the marketer’s toolbelt.