SMBs Ratchet Up Their Social Media Presence

Wed, 01 Oct 2025 00:00:00 -0400
B2B

Social media continues to be a critical marketing channel for SMBs, yet many companies struggle with creating enough content to feed the maw and measure ROI effectively. To close the gap, SMBs are increasingly deploying artificial intelligence (AI), which can spur content creation and personalize messaging, new surveys reveal.