Brands Tap into Growing Market for Non-Alcoholic Drinks

Thu, 09 Jan 2025 00:00:00 -0500
Marketing News

A recent Heineken study shows that more and more people are getting comfortable drinking non-alcoholic beverages. The growing penchant for non-alcoholic beer options, such as Heineken's 0.0, is particularly strong among younger folks who want to live a sober lifestyle.