Navigating Purpose Through the Next Four Years and Beyond

Wed, 18 Dec 2024 00:00:00 -0500
Leading Edge

In a world grappling with uncertainty, purpose offers leaders a way forward — guiding business decisions and influencing how their brands engage with society at large. In the next four years, purpose can serve as a rallying point, motivating brands to rise above the moment’s challenges and envision a more connected, hopeful future.