Omnicom Media and Disney Advertising Launch CTV Advertising Solution

Wed, 24 Jun 2026 16:30:00 -0400
Marketing News

Omnicom Media and Disney Advertising unveil a connected TV (CTV) platform that sequences ads across streaming, live sports, and on-demand content. The tool, powered by Innovid and Acxiom, could reshape how brands manage frequency and narrative across digital video.