The Marriage of Marketing and Technology: Meet the DMP

Wed, 22 May 2013 00:00:00 -0400
Event Recaps

Eric Simon, VP solutions architecture at [x+1], Carmine Lengua, manager solutions architecture at [x+1], and Jonathan Margulies, managing director at Winterberry Group, discussed how marketers can use data management platform (DMP) solutions to leverage big data in advertising efforts.