How to Succeed with AI in B2B Marketing: Practical Content Planning and Production Uses

Wed, 01 May 2024 00:00:00 -0400
Webinar Rewinds

This webinar delved into the impact of generative AI on marketing practices and outlines how teams can make use of today’s tools to create higher-performing campaigns by identifying key personas, adjusting messages by journey stage, building a repeatable style, and creating testable content in multiple formats.