How Ads Can Save TV

Thu, 21 Sep 2023 00:00:00 -0400
Event Recaps

Advertising was the bulldozer that built the foundation of TV. Now, post streaming wars, amidst the Media Apocalypse, Jenny Wall, CMO of VideoAmp, shared why now is the time to waste less and sell more by aligning your media with your business outcomes, and how advertising can (and must) save television.