Complications for Cause Marketing Online: New Laws in California and Hawaii Complicate Compliance for Many Familiar Promotion Types

Sun, 26 Oct 2025 00:00:00 -0400
Event Recaps

California AB 488 has taken full effect, creating registration and other duties for many types of previously exempt cause-marketing programs when conducted online. Hawaii has adopted a piggyback law raising similar concerns. Learn what is covered and how to comply.