Proof of Lift: How Rapid RCT Pre-Testing is Redefining Creative Performance

Wed, 25 Oct 2023 00:00:00 -0400
Event Recaps

James Slezak, CEO at and co-founder of Swayable, discussed the concept of RCT pre-testing, including what it is, how some brands have used it, and what your team can do to get started.