SNICKERS Effie-Award Winning Case Study: “You’re Not You When You’re Hungry"

Thu, 04 Aug 2011 00:00:00 -0400
Event Recaps

Michael McGee, Vice President, Portfolio Management, Mars Chocolate North America, and Kristen Flanik, Managing Director, BBDO NY, presented an Effie-Award winning SNICKERS case study which highlighted their inspiring Super Bowl campaign launch.