Maximizing Return on Attention: Unveiling Consumer Attitudes and Behaviors Across Media Platforms

Thu, 14 Mar 2024 00:00:00 -0400
Webinar Rewinds

In this webinar, learn about new research that looks at which platforms, including podcasting, CTV, social media, YouTube, and more, are the most likely to lead to certain actions, like information seeking or even purchase, and which platforms have the most ad-skipping or switching behaviors.