It's a New Day for Weight Watchers

Fri, 21 Oct 2011 00:00:00 -0400
Event Recaps

Cheryl Callan, senior vice president, marketing, Weight Watchers International, Inc., and Nick Brien, chairman and chief executive officer, McCann Worldgroup, discussed how the Weight Watchers brand has remained successful, despite the recent economic situation, as a result of becoming the platform for their advocates to support each other and share their success stories.