You Don’t Know What an Insight Is with Stephani Estes

Thu, 17 Jul 2025 00:00:00 -0400
On Scope

Stephani Estes, chief media officer at Goodway Group, joined the On Scope podcast to shed light on how marketers can move away from wasteful measurement efforts, discuss what true insight looks like, provide tips for how marketers can better communicate across the organization, and more.