How Bissell Went Viral on TikTok with Influencers

Wed, 17 Aug 2022 00:00:00 -0400
Event Recaps

Bissell used a wave of organic content around its Little Green Machine vacuum to launch its first-ever influencer campaign on TikTok, working with seven influencers to create content that was inspired by trends that already existed within the “#cleantok” space.