Winning in a Polarized World: The Growth Paradoxes

Thu, 19 Feb 2026 00:00:00 -0500
CMO Content

These findings represent the first phase of Marketing 2030, a year-long, forward-looking study led by the IRG and FOMI in collaboration with the ANA and the Global CMO Growth Council. The initiative aims to define the marketing strategies, organizational structures, capabilities, and CMO leadership approaches required to succeed in the decade ahead.