Six Flags and got2b Bring Style to Non-Traditional Marketing Partnerships

Thu, 20 Sep 2012 00:00:00 -0400
Event Recaps

Kathy Alaama, vice president, Henkel North America, and David McKillips, senior vice president, Six Flags Entertainment, discussed how their partnership is driving consumer engagement for Henkel's got2b brand and exposing it to millions of theme park fans nationally.