Women’s Sports Can Launch the Next Era in CTV Advertising

Wed, 29 May 2024 00:00:00 -0400
Leading Edge

Despite the countless memorable moments provided by highly entertaining Super Bowl ads over the years, I am still most affected by the poignant messaging of P&G’s “Like a Girl" commercial. The video effectively exposed a gender stereotype, while inspiring girls everywhere to be proud of themselves and fight for women’s equality in sports.