The Real-time Prediabetes Test

Sat, 01 Sep 2018 00:00:00 -0400
Effie Awards

In the U.S., 86 million people have prediabetes. Most are unaware they have the condition and ignorant of the long-term health risks. The Ad Council created a one-minute risk test that could be taken in real-time, prompting our audience to participate, making it fun, and providing a diagnostic preview in the moment.