Improving Consumers’ Experience with Online Ads: The Coalition for Better Ads’ Better Ads Standards

Tue, 07 Nov 2017 00:00:00 -0500
Leading Edge

When people think of ads, they often think of annoying online pop-ups that disrupt their online experience. This doesn’t have to be the case, however, and ads can be designed to be user-friendly and informative to trends and deeper needs.