Font Licensing: A Primer from Kellanova

Thu, 04 Dec 2025 00:00:00 -0500
Event Recaps

During a December 3, 2025 meeting of the ANA’s Advertising Financial Management Committee, attendees learned why careful management of one’s fonts is so important and the proper approach for doing so from Christian Hauptman, senior category manager, marketing procurement (creative and media agencies) at Kellanova.