Gamers Say They Don’t Mind Ads as Long As They Don’t Suck

Mon, 12 Dec 2022 00:00:00 -0500
Podcast Clips

Devra Prywes, global head of marketing and insights at SuperAwesome, cites data that says young gamers actually don't mind when brands come into the gaming space, just as long as the brand is creating an experience that is additive to the game.