Creating Super Bowl Sized Growth with a TikTok Attention Span

Thu, 20 Feb 2025 00:00:00 -0500
Leading Edge

We live in an attention divergent society. From the short form social video to which we’ve become accustomed to the often second (or even third) screening it while watching TV, consumers have an abundance of content options. How do you break through with your commercial when people have too many options to pay attention to?