Retail Media and the Next Phase of Industry Disruption

Thu, 03 Mar 2022 00:00:00 -0500
Event Recaps

As both the leader of Walgreens Media and the head of Walgreens Advertising Group, Luke Kigel offered a unique perspective on the role of retail in media, and the ways that retail media will help shape the future trajectory as disciplines continue to converge and as the industry marches toward a cookie-less future.