How to Create an Incredible AR Advertising Experience

Thu, 28 Jul 2022 00:00:00 -0400
Leading Edge

Advertisers are eager to impress people with incredible experiences on augmented reality (AR.) The real magic of digital channels, from display banners to video to mobile ads, is in the new ways brands can tell a story to connect with an audience. AR is no different and, because it’s billed as an immersive experience, the stakes are particularly high to get AR creative right.