Muchacha Coffee: Branding Innovators While Breaking Stereotypes

Tue, 20 Sep 2022 00:00:00 -0400
Event Recaps

A women's coffee brand grown in Colombia offers all-women supply chain coffees in the U.S. Learn why their coffee blends are named after Hispanic women and how they successfully market their brand on the mainland while using Latina figures in their packaging to tell their story.