Budweiser Celebrates 150th Anniversary in Super Bowl LX Ad

Mon, 26 Jan 2026 16:30:00 -0500
Marketing News

Budweiser will return to Super Bowl LX with "American Icons." The 60-second spot will celebrate the beer brand's 150th anniversary and feature the iconic Budweiser Clydesdales in their 48th national appearance during the Big Game — with an assist from Lynyrd Skynyrd's classic tune, "Free Bird."