How UltraTech Created an Alert Mechanism to Cement its Position as the No. 1 Cement Brand in India

Mon, 24 Jul 2023 00:00:00 -0400
Smarties Awards

UltraTech Cement deployed a disruptive omnichannel campaign, integrating its brand message across various digital platforms and partnering with leaders in the rural Indian community to reinforce its position as the No. 1 cement brand in India.