AB InBev Taps Into New Marketing Strategies

Mon, 10 Apr 2023 00:00:00 -0400
Champions of Growth Podcast

Marcel Marcondes, global CMO at AB In Bev, joins host Matthew Schwartz to talk about how the beer company is tapping into new markets, why it ceased its exclusive advertising rights to the Super Bowl, and what the “sober curious” movement means for the owner of Budweiser, Stella Artois, and other popular brands.