AAAA Survey: Television Production Costs

Tue, 07 Dec 2004 00:00:00 -0500
Event Recaps

According to the latest annual AAAA Television Production Cost Survey, in 2003 the average cost of a 30-second commercial for national advertisers was $372,000, an all time high. In this session, David Perry reviews the results of the survey and the impact this information will have.