Marketing to Vacation Travel Influencers: Attitudes & Motivations of Hospitality’s Most Influential Guests

Thu, 26 May 2011 00:00:00 -0400
Knowledge Partners

In this white paper, GfK MRI provides an insightful look into the psychographics that drive purchase decisions for vacation travel influencers, including consumer perspectives that will help marketers create improved service experiences, partnerships, promotions, and communications strategies.