Innovative Storytelling Inside a 125-Year-Old Company

Fri, 30 Nov 2018 00:00:00 -0500
Event Recaps

General Electric has a long history of innovation, a heritage of which they are proud. In the past 6 years GE has been creating innovative video content in-house. Whether its attaching cameras to a freight train, building an Instagram feed, or interacting with a Digital Twin, the approach always changes. In this session, Philip Stockton, Senior Director of Video – GE Digital will share the innovative techniques and practices they use, what it means to produce content in-house, best practices and lessons learned.