Bud Light Runs a Variety of Ad Plays for the Upcoming NFL Season

Fri, 08 Aug 2025 17:00:00 -0400
Marketing News

Bud Light this week rolled out a new ad, "Parachute," starring longtime partner and NFL Hall of Famer Peyton Manning, that pokes fun at fan devotion. The spot, part of the beer brand's annual campaign for the NFL, will run in both 15- and 30-second formats throughout the NFL season, which kicks off September 4.