Experts Roundtable on Mobile’s Impact on the Future of Video and TV

Tue, 12 Jun 2012 00:00:00 -0400
Event Recaps

Tom Wheeler, managing director, Core Capital Partners, Jonathan Carson, CEO, digital, Nielsen, Louis Gump, VP, mobile, CNN, and Tara Scarlett, senior manager, CRM and precision marketing, The Coca-Cola Company, discussed the future of mobile and the need for improved measurement.