Hillshire Farm: Multicultural Millennial Marketing

Tue, 01 Feb 2011 00:00:00 -0500
Event Recaps

Ricki Fairley-Brown, CMO, Images Group USA, shared some thought-provoking statistics on the Millennial generation and multicultural millennials in particular, while Sean Sheelan, brand manager, Hillshire Farm, presented a case study that was targeted at multicultural Millennial moms.