The Evolution of DEI: Why Inclusive Marketing Remains Essential

Fri, 13 Dec 2024 00:00:00 -0500
Pulse

In recent months, headlines have declared the "end of DEI" with some companies retreating from diversity, equity, and inclusion initiatives. However, this narrative misses a crucial point — DEI is not a fleeting trend but an evolving business imperative that continues to drive growth and innovation. At the Association of National Advertisers (ANA), we understand how inclusive marketing practices are becoming more integrated into core business strategies.