Closing the Technical Gap in Your Marketing Team Without Hiring

Thu, 17 Feb 2022 00:00:00 -0500
Leading Edge

Modern marketing is built on two rocks: data and technology. No one will argue against that. The challenge is teams are lacking the fuel — technical marketers — to run these two rocks properly. Technical marketers are mythical creatures that only appear once in a blue moon. The race to hire can seem impossible to companies.