Is Inaccurate Data Undermining Your Marketing Profitability?

Sun, 17 May 2026 00:00:00 -0400
Webinar Rewinds

In this session, Truthset unveiled multi-year analyses showing how inaccuracies across data linkages like hashed emails (HEMs), IP addresses, and household attributes compound across the supply chain, leaving only a fraction of media dollars reaching the intended consumer.