3 Lessons from ChatGPT’s Reimagining of Budweiser’s "Whassup" Campaign

Thu, 17 Aug 2023 00:00:00 -0400
Leading Edge

The advertising industry has always been chasing and debating the latest shiny object, and generative AI — cue the chorus of angels — may now be the shiniest of them all, despite the fact that it’s been around for years.