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Elevating Your Creative (HALF DAY, ONE DAY)

This workshop will show you how to get powerful creative work that builds your sales overnight and your brand over time. Throughout the workshop, you will discover what inspires and motivates creative people and what turns them off. Quite simply, this workshop will help you to inspire great creative work with your agency and how to be a better client.

Led by seasoned agency creative director, Jane Maas “one of the 100 most influential advertising women of the last 100 years,”  this workshop guides you through the entire creative process, from positioning and the creative brief to judging creative work in rough form and giving the agency compelling feedback. You’ll also learn guidelines for making all your communications more effective, whether you are working with a 30-second television commercial or a tweet.

This engaging, interactive workshop is packed with individual and team exercises, creative examples and case histories. You will also have lots of opportunities to evaluate creative work and hone your feedback technique.

Who Is This Workshop For?

Key Takeaways

Scheduled Classes

Elevating Your Creative
Monday, November 16, 2015
New York, NY

On-Site Available

This course is available for onsite delivery. To find out more about how ANA can deliver this course to your business, call us at 212-697-5950 or training@ana.net.

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$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

Read more >

Upcoming Classes

*NEW WORKSHOP* Google mLab: Transforming Your Mobile Marketing Customer Experience

Mountain View, CA

How To Optimize Your Agency Partner Relationships

New York, NY

The Art and Science of Brand Building

New York, NY

*NEW WORKSHOP* Capability and Talent Leadership for CMOs

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New York, NY

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New York, NY

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See full schedule