Top 10 Production Trends to Be Prepared for 2018 (10 for ’18 Webinar Series) | Webinars | Events & Webinars | ANA

Top 10 Production Trends to Be Prepared for 2018 (10 for ’18 Webinar Series)

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The need for producing more content and high-quality creative is influencing the way advertisers are approaching production. This is causing some advertisers to make bolder moves than others, but in some way or another, all are modernizing their production ecosystem and making shifts to get ahead of the curve to produce more content for less or the same.

In this information-packed webinar, you will gain insights into the top ten marketing production trends such as:

  • Going outside of the traditional AOR model and bringing content production in-house.
  • The expanding use of emerging technologies such as AR and VR, uses for AI, Blockchain, new bidding tools, vendor databases, etc.
  • Integration of brand experiences and how to align all the pieces and parts, i.e., licensing, social/digital strategy, and video capture, etc.

 

 

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when

Start: Wednesday, February 28, 2018 at 1:00pm

End: Wednesday, February 28, 2018 at 2:00pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***



Speaker(s)

Jillian Gibbs
Founder and CEO
Advertising Production Resources

Susan Kurtz
Emerging Technology Subject Matter Expert
Advertising Production Resources