Hitting Pause: Why Streaming Depends on New Ad Formats | Webinars | Events & Webinars | ANA

Hitting Pause: Why Streaming Depends on New Ad Formats

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In order to break through a crowded and evolving media landscape, brands must continue to embrace new ways to keep viewers and consumers engaged. Likewise, streamers must continue to enable cutting edge innovation in ad formats to adapt to a saturation of content and choice across platforms. In this webinar, join Matt Van Houten, SVP, Product, Operations & Business Development, and Ariella Astion, VP, Marketing & Strategy, from DIRECTV Advertising as they explore why continuous innovation is table stakes for advertisers to win big.

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when

Start: Thursday, February 23, 2023 at 1:00pm

End: Thursday, February 23, 2023 at 2:00pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***



Speaker(s)

Matt Van Houten
SVP, Product, Operations & Business Development
DIRECTV

Ariella Astion
VP, Marketing & Strategy
DIRECTV