ANA Legal & Regulatory Webinar Series: Influencers Revisited

This event is over.

In this webinar, Reed Smith LLP attorney Jason Gordon will provide a refresher on the FTC Guides Concerning the Use of Testimonials and Endorsements in Advertising. Specifically, Jason will cover marketers’, agencies’, and influencers’ obligations under the guides, provide an overview of the FTC’s enforcement efforts in this space, and discuss how some media platforms are offering users built-in disclosure mechanisms to comply with the guides.