Training Your Team for Maximum Efficiency during an Economic Downturn

In this webinar, we will offer a start-to-finish strategy that marketing and advertising professionals can use to train their teams in times when resources are scarce. Research shows that when budgets are tight, investing in efficient business practices help companies set themselves up for higher gains after economic restraints ease up. 

Here are the key steps to training a team with maximum efficiency:

  • Assess your team (find out what they already know and where the skills gaps are)
  • Create learning paths (give your team direction so they can actually fill the skills gaps and learn effectively)
  • Customize your course content (create the courses with material you need your team to learn now and get help doing this)
  • Track their progress (check in on your team with insights and reports that show engagement and progress so you can identify high-potential individuals and see were you’re lacking)
  • Repeat (Once you set them on a learning path and track their progress, it’s time to assess their skills again and re-define their learning paths. This industry changes every week, and you need a team that’s in the know. In marketing, learning isn’t linear.)


Start: Thursday, June 25, 2020 at 1:00pm

End: Thursday, June 25, 2020 at 2:00pm


Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Webinar Registration Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier $0 Individual $0 Nonmember N/A


Allie Shaffer
Managing Director
The Ad Learning Exchange