Partnership for Responsible Addressable Media: Community Update

PRAM Community Update Header Image

The Partnership for Responsible Addressable Media (PRAM) is a cross-functional coalition made up of advertisers, publishers, agencies, platforms, and data & technology partners focused on developing principles, standards, and global guidance to safely and effectively address today’s changing addressable media and marketing landscape. With consumer interests at its core, PRAM was created to advance and protect critical functionalities for digital media and advertising, while safeguarding privacy and improving digital experiences. As legacy solutions fade, PRAM is uniting the industry’s diverse talent in creating consumer and privacy-focused alternatives that include First-Party, Browser/OS-Linked, and 1:1 Linked audiences, among others, as innovative solutions to enable and fuel the future of marketing.

In this session, we will briefly discuss some of the recent industry and regulatory developments and share our progress as it relates to Policy Principles and Technical Standards for Addressable Media Identifiers.

when

Start: Wednesday, October 20, 2021 at 12:00pm

End: Wednesday, October 20, 2021 at 1:00pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Registration
Webinar Registration Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier $0 Individual $0 Nonmember $0


Speaker(s)

Bill Tucker
Group Executive Vice President, ANA
Executive Director, PRAM

Michael Donnelly
EVP, MarTech, Futures, ANA

Alex Cone
Vice President, Privacy & Data Protection, IAB Tech Lab

Stuart Ingis
Chairman, Venable LLP