Miller Lite: Engaging Millennials with Influencers, Social, and PR Tactics (Best of ANA Events)

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In a world where brands are competing for mindshare of Millennials, Miller Lite is taking a challenger approach and breaking through with its experiential program “Know Your Beer”. Learn three ways to effectively cut through the clutter and make Millennials think differently about your brand. Miller Lite will speak about how they are innovating in the experiential space and are reaching Millennials through influencers, social media and PR tactics.

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when

Start: Wednesday, November 28, 2018 at 1:00pm

End: Wednesday, November 28, 2018 at 2:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***


Speaker

Liz Cramton
Associate Marketing Manager Miller Family of Brands
MillerCoors, LLC