Transforming a Legacy In-House Agency into a Strategic Partner (In-House Agency Series)

This event is over.

In a time when new in-house agencies are being created every day, many organizations already have existing creative departments that are being underutilized or are still operating on old models and perceptions. In this webinar, Kaiser Permanente Southern California will share their insights into how to transform a pre-existing creative team from a traditional Tier 3 model into a Tier 1 house that can move the needle on organizational objectives.

Takeaways include:

  • Changing the client’s perspective: Quality, Cost, and Relationships
  • Changing your employees’ perspective: Institutional Knowledge, Team Pride, and What Clients Really Want,
  • Changing your executives’ perspective: Value Proposition, External Agencies, and ROI
  • Changing your perspective as a leader: Strategy, Process, and a Start-Up Mentality

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when

Start: Wednesday, June 26, 2019 at 1:00pm

End: Wednesday, June 26, 2019 at 2:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***


Speaker

Noel True
Director, Multimedia
Kaiser Permanente