How Apple’s IDFA Change Will Impact Your Mobile Marketing — and How to Prepare

This event is over.

Please note that this webinar has been rescheduled to 9/23 at 1pm ET.

How much of your mobile marketing relies on Apple's IDFA? What will happen to your mobile campaigns when Apple's new IDFA restrictions launch in early 2021? And how can you brace for its impact?

In conversations with leading marketers, it's clear many don't know how to prepare or even what questions to ask.

In this webinar, you'll learn the basics of this growing, misunderstood topic of IDFA.

You'll walk away knowing:

  • The companies, capabilities and measurement solutions that may be affected by this change
  • What's a concern for you, and what's not
  • Options you have to mitigate any negative impact on your marketing
  • A list of questions you can be asking your team and paid partners in preparation

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Start: Wednesday, September 23, 2020 at 1:00pm

End: Wednesday, September 23, 2020 at 2:00pm



Stephanie Klimaszewski
VP, Marketing
Aki Technologies

Mike Scafidi
Director, Global Media & Consumer Data and Head of Marketing & Advertising Technology
PepsiCo, Inc.