How to Strengthen the Relationship Between Marketing and PR | Champions of Growth Podcast | Podcasts | All MKC Content | ANA

How to Strengthen the Relationship Between Marketing and PR

M&T Bank's Francesco Lagutaine and Peppercomm's Jacqueline Kolek join host Matthew Schwartz to discuss their long-standing relationship and why it’s increasingly important that client-side marketers view their PR agencies as partners and not vendors.