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ANA, 4A's Release Statement of Best Practices Addressing Online Piracy and Counterfeiting

ANA and the American Association of Advertising Agencies (4As) have released a Statement of Best Practices designed to address online piracy and counterfeiting.  The statement is also supported by the Interactive Advertising Bureau (IAB).  In particular, this statement calls on marketers to include language in media placement contracts and insertion orders that will prevent their ads from appearing on so-called “rogue sites” dedicated to infringement of intellectual property rights.

If you have questions, please contact Dan Jaffe in ANA's Washington office at 202.296.2359 or djaffe@ana.net.

Legislative and Regulatory Issues Tracking

ANA's Washington, DC office works to protect the ability of all marketers to communicate effectively with consumers.   The scope of legislation, regulations, and court cases impacting the marketing community continues to be extremely broad, extending to issues as diverse as online privacy, prescription drug advertising, restrictions on the tax deductibility of advertising costs and the regulatory powers of the Federal Trade Commission.

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Compendium of Legislative, Regulatory and Legal Issues

ANA's Washington, DC office plays a leading role in protecting the ability of all marketers to communicate effectively with consumers. At the end of each year, we prepare a Compendium which describes our efforts on the broad range of issues we have faced. 

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Alliance for Family Entertainment

The ANA Alliance for Family Entertainment (AFE) is a coalition of national advertisers, supported by the ANA, which represents almost 40% of all U.S. television advertising dollars..

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SAG/AFTRA

ANA and the American Association of Advertising Agencies (4A’s) conduct broadcast talent negotiations with the Screen Actors Guild (SAG) and the American Federation of Television and Radio Artists (AFTRA) through the Joint Policy Committee, or JPC.

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