About the ANA

Leadership and Marketing Excellence

The ANA (Association of National Advertisers) provides leadership that advances marketing excellence and shapes the future of the industry. Founded in 1910, ANA's membership includes more than 600 companies with 10,000 brands that collectively spend over $250 billion in marketing and advertising. The ANA pursues “collaborative mastery” that advances the interests of marketers and promotes and protects the well-being of the marketing community.

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2013 ANA Annual Report

The ANA strongly believes that it has a responsibility not only to help our members, but also serve the industry.  We saw tremendous growth, accomplishment and progress, all captured in our 2013 Annual Report.

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Latest News

ANA Announces Winners of its 2014 Multicultural Excellence Awards

Procter & Gamble’s Duracell brand and its agency Saatchi and Saatchi received top honors, last night, winning the first ever, Best in Show award in the Multicultural Excellence Awards competition for “Trust Your Power”. The ad portrays the resilient story of Derrick Coleman, the first legally deaf player to be part of an NFL offense and a fullback with the Seattle Seahawks. The story line: Coleman, like Duracell, is driven by power.

Power Couple: Tapping the Potential of the “Mobile Commercial”

With Facebook, ANA’s Alliance for Family Entertainment explores how uniting consumers’ preference for mobile with their growing television habits can create a powerful new marketing tool

Association of National Advertisers Congratulates New Congress, Underscores Important Role Advertising Plays in U.S. Economy

The ANA released a statement following the results of the 2014 election.

C Spire Named Winner of 2014 Marketing Analytics Leadership Award

The ANA is pleased to announce that wireless service provider C Spire has won the 2014 Marketing Analytics Leadership Award.

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Our Members

Membership includes representation from many of the country's leading organizations. See all of our member companies to find out if you are currently a valued member of the ANA.

Board of Directors

ANA's Board of Directors is comprised of leaders in the marketing industry. Please read about our current board.

Publications from the ANA

New for 2015, the ANA will introduce two digital magazines aimed at B-to-C and B-to-B marketers. These complimentary publications will cover key issues and feature real insights from the industry’s top experts.

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