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Insights of the Week

Marketing Careers: A Ringside Seat Perspective

Achieving these ten goals could help marketers increase their roles in expanding business across various functions.

Payment Innovation: What Marketers Need to Know

MasterCard breaks down the evolution of payments in response to consumer needs and changing technologies. 

Get with the Program

TVB shares insights from research on media consumption across platforms, demographics, and markets.

Irwin Gotlieb’s Perspective on Top Media Issues

In this interview with ANA’s Bob Liodice, Irwin Gotlieb, chairman of Group M, sheds some light on the issues facing media buying today.

Proving Marketing Impact: Three Keys to Doing It Right

Think with Google explores controlled marketing experiments, revealing the ideal scenarios for using them and why and how they should be used.

The ANA's Digital and Social Media Conference
A 3-Minute Overview

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Upcoming Events

Innovation Day @ H.J. Heinz Company (Members Only Conference)

Pittsburgh , PA

Sweepstakes 3: New Technologies Impacting Sweeps, Contests & Games

Webinar  

Insights to Real-Time Marketing Strategies to Drive Sales

Webinar  

ANA/BMA Business-to-Business @ Cisco (Members-Only Conference)

San Jose , CA

Licensing #1: The Basics of Licensing

Webinar  

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Upcoming Local Events

Success Stories: Breaking Through the Clutter

Minneapolis, MN

Meet Our BMA Mentors

Atlanta, GA

SoCal Summer Mixer "Refresh" Series: Newport Beach

Newport Beach, CA

SoCal Summer Mixer "Refresh" Series: Marina del Rey

Marina del Rey, CA

BAA Chicago Chapter Innovation Happy Hour Sponsored by Winston & Strawn

Chicago, IL