Upcoming Events

Social Media Members Only Conference
Tuesday, December 8, 2009 - New York

Big Ideas That Drive Business Members Only Conference
Tuesday, December 15, 2009 - Chicago

Customer Insights
Thursday, December 17, 2009 - WEBINAR

2010 ANA TV & Everything Video Forum
Thursday, February 11, 2010 - New York

Social Media Members Only Conference
Friday, February 26, 2010 - San Francisco

2010 Advertising Law & Public Policy Conference
Wednesday, March 17, 2010 - Washington

2010 Advertising Financial Management Conference
Sunday, April 25, 2010 - Boca Raton

2010 Brand Conference
Wednesday, May 19, 2010 - New York

2010 Agency/Client Forum
Wednesday, September 15, 2010 - New York

2010 Masters of Marketing Conference
Wednesday, October 13, 2010 - Orlando

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Masters of Marketing

If you weren't able to join us for the 2009 ANA Annual Conference - The Masters of Marketing, be sure to check out Facebook, Twitter, ANA blogs, and our ANA videos for coverage of the event. We posted vital industry news from top marketing officers who talked about how they are defying the recession. 

Continue to keep an eye on our social media sites for priceless insider tips and feel free to let us know what you think!

ANA Magazine Online

For more in-depth coverage on all the happenings at the 2009 ANA Annual Conference, read more here. 

Real Marketing Insights

Visit the source for news and information from ANA committees, conferences, forums, The Advertiser magazine, and more.
Sample content:

• People On The Go Want To Be In The Know: Companies are Turning Toward Digital Discoverability

• Understanding Today's Economy and Spotting Tomorrow's Turnaround

• Memphis Church Choir Rang-In Success for Verizon Wireless

ANA 2009 Annual Conference Focused on Achieving Growth–Even In A Challenging Marketplace

At this year's conference, speakers explored how companies have defied the recession by intensifying marketing, reinforcing brand benefits, introducing new products and taking share from competitors. At this year's Annual Conference the ANA begun its 100th year celebration. Read more to find out about the unique elements at this year's conference.   

FTC Releases New Endorsement and Testimonial Guidelines

There are important new changes to the guidelines the Federal Trade Commission uses to evaluate endorsements and testimonials in advertising—illustrating when "material connections" (in the form of an agreement, payment or free products provided to an endorser) must be disclosed, to include bloggers and word-of-mouth marketers. These changes take effect on December 1, 2009. For more details read the new guidelines in their entirety.