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Insights of the Week

ANA Social Snack Pack: You Are in Your Role for a Reason

Find out why caring matters in social media

Research Report: Payment Terms — Current Practices for Marketing Services

The latest findings from an ANA survey on the topic of payment terms for marketing services

Get Away With It

In 2011, JetBlue launched an important brand extension dubbed JetBlue Getaways

Social Media Marketing Methodology

Use this planning methodology and set of premium tools and templates to create a comprehensive social media marketing plan

A Love Story About Yogurt

Learn how a young yogurt company went head-to-head with industry goliaths who controlled two-thirds of the market and had 20X the budget

Dunkin’ Donuts’ Chris Fuqua on Building a Fandom

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