In this session, Kate Fortlage, Senior Brand Manager – Formica and Liz Adkins, PR Director – Northlich Agency, shared how the team worked together to reinvigorate the laminate category.
SponsorPitch shared a curated list of the biggest sponsorship and event marketing deals for the week of September 28th.
American Airlines shared how they craft content to connect with customers, what works for them, and how they empower their employees to be part of the social media story.
In this presentation, Stephen and Alan talked about how BECU works with the agency as a creative facilitator, encouraging new ideas and helping those ideas get buy-in from management throughout the creative process.
Hulu and comScore uncovered rich insights on how Millennials are utilizing multiple platforms and how marketers can capitalize on this opportunity.
In this session, hear the perspectives from marketers, agencies, and media partners and take away learnings and implications for how to win in Connected TV/OTT.
In this information-packed session, eMarketer shared a look into connected TVs from their most recent forecasts on connected TV households and users as well as third-party research.
Hear from FC Dallas on how they identify, grow, and engage their social media audience successfully with a small digital marketing team.