Welcome to the Neighborhood:
ANA Alliance for Family Entertainment and ABC Team Up to Promote The Neighbors in Innovative Social-Media Effort
In an industry first, the Association of National Advertisers’ Alliance for Family Entertainment is teaming up with ABC in a unique social media effort to encourage families to tune in to the premiere of the network’s new sitcom The Neighbors, on September 26 at 9:30 p.m. (ET).
ANA Alliance for Family Entertainment 2010 Trends Study finds parents demanding more programming options on television and the Internet Majority also believe advertisers are responsible for “offensive content”
$10 million fund of aggregate media dollars will support scripted family entertainment programming
Event Brings Entertainment Community and National Advertisers Together To Discuss Family Entertainment
ANA Alliance for Family Entertainment Taps Former GroupM North America CEO Marc Goldstein to Lead Content Development
Heralded media agency executive’s new consultancy will run Alliance initiative to find, develop, nurture and support family content on all distribution channels.
Joint effort is a key anchor to Walmart’s Family Moments campaign
ANA Alliance for Family Entertainment Research Finds Ad Effectiveness Rises by 30 Percent in Family-Friendly Content
Ad effectiveness is a family affair, according to the ANA (Association of National Advertisers) Alliance for Family Entertainment's first proprietary research project.
Walmart executive to co-chair influential advertiser group that will shape the future of family content
HUMANITAS and ANA Alliance for Family Entertainment Partner on Television and Digital Content Development Fund
Humanitas & ANA's Alliance for Family Entertainment jointly announced a Content Development Fund (the fund) for television and digital projects.