Instructors

  • Wendell Grimsley

    Instructors  

    Wendell Grimsley is a marketing professional with over 23 years of agency and client-side experience. He is a member of the ANA Faculty and has extensive experience in direct marketing. Wendell teaches our Assignment Briefing Workshop.

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  • Elizabeth Harris

    Instructors  

    Elizabeth has turned her natural curiosity about people into a rewarding career. With 25 years of experience in marketing research, strategy and brand planning, Elizabeth has become an expert in helping brands tap into the needs, desires and behaviors of consumers and shoppers. Over the course of her career at agencies like Grey NY, Young & Rubicam, DRAFTFCB, and Leo Burnett/Arc Worldwide, she has worked with companies such as Procter & Gamble, Kellogg’s, MillerCoors, Sears, Walgreens, and KraftHeinz, helping to develop and implement a wide range of insights-based brand-strategy and shopper marketing/activation solutions Elizabeth is also an Adjunct Professor on the faculty at Northwestern University teaching Shopper Marketing in the IMC Graduate Studies program, which was the first program of its kind anywhere in the world.

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  • Vin Hoey

    Instructors  

    Business-to-Business marketers face different challenges than those selling to consumers. Vin Hoey has focused his B2B marketing experience and teaching on best practices to help workshop participants develop B2B integrated marketing communications to improve marketing efficiency and effectiveness. Vin teaches our Business to Business Integrated Marketing Communications Workshop.

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  • Jonathan Holburt

    Instructors  

    Holburt Consulting helps clients with branding needs. Jonathan is an ANA Faculty member who has worked with a number of Fortune 500 companies while employed at leading multinational ad agencies in Asia. Jonathan teaches our Convey, Compel, Convince Presentation Skills Workshop.

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  • Jeff Krawitz

    Instructors  

    Jeff Krawitz is the principal at Customer Manufacturing Group (CMG), a sales-marketing consultancy focused on marketing processes. Jeff is a member of the ANA Faculty and a professor of marketing at NYU and Columbia University. He teaches Strategic Marketing, Aligning Marketing with Sales, and Customer Centricity.

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  • Paul Kurnit

    Instructors  

    Paul Kurnit is the founder of Kurnit Communications, KidShop, and PS Insights. A member of the ANA Faculty, Paul is an internationally recognized marketing professional with over 25 years in the advertising and entertainment businesses. He teaches Customer Centricity, Marketing Matters, Integrated Marketing Communications, Brand Management Fundamentals, and Marketing Plan In A Day.

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  • Steve Lance

    Instructors  

    Steve Lance is a partner at PS Insights. His background as a copywriter and creative director includes a full range of advertising campaigns. Steve is a member of the ANA Faculty and a three-time Emmy Award winner. He teaches Effective Writing For Any Platform, Elevating Your Creative, and Marketing Plan In A Day.

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  • Pat LaPointe

    Instructors  

    Pat LaPointe is the Chief Growth Officer at Growth Calculus, where he advises firms on strategies for systemic growth through smarter marketing. Pat is a member of the ANA Faculty and is a guest lecturer at major business schools. He teaches Marketing Measurement and Big Data for Marketers.

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  • Allan Linderman

    Instructors  

    Allan Linderman is the president of The Linderman Media Group, a media consulting, training, and auditing company. Allan is an ANA Faculty member and is responsible for the first fixed position network TV vignette to air in NFL football. Allan teaches our Media Strategy Workshop.

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  • Jane Maas

    Instructors  

    Jane Maas has been described as a legend, and is best known for her direction of the “I Love New York” campaign, which revitalized tourism in both city and state. She is a member of the ANA Faculty and former Creative Director at Ogilvy & Mather. Jane teaches Elevating Your Creative.

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  • Kathryn Martinez

    Instructors  

    Kathryn Martinez is president and CEO of Avalon. She is a member of the ANA Faculty and is considered a subject matter expert on multicultural consumer groups in the U.S. Kathryn teaches Multicultural Marketing - Marketing to the New Majority.

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  • Roderick M. McNealy

    Instructors  

    Roderick M. McNealy is principal of McNealy Advanced Communications (MAC), whose mission is to provide insight-driven, customer-focused marketing solutions. Rod is a member of the ANA Faculty and is an in-demand speaker. He teaches From Insights to Great Messaging, Customer Centricity, Integrated Marketing Communications, and Marketing Innovation.

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  • Mark McNeilly

    Instructors  

    Mark McNeilly is a lecturer at the Kenan-Flagler Business School at the University of North Carolina, Chapel Hill. In addition to being a member of the ANA Faculty, Mark is the author of three books. He teaches The Art and Science of Brand Building.

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  • Nick New

    Instructors  

    Nick New is managing director of the North America operation at Knowledge Engineers. Nick is an experienced digital marketer and a member of the ANA Faculty. He teaches Digital Marketing, Social Media, and Mobile Marketing.

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  • Steve Palmisano

    Instructors  

    Steve Palmisano is the founder of AdElevate and a member of the ANA Faculty who brings with him a long history of collaboratively driving strong dominant brands in both general and multicultural markets. Steve teaches Media Strategy.

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  • Stan Phelps

    Instructors  

    Stan Phelps is the founder and chief measurement officer at 9 INCH and a member of the ANA Faculty. He has been named by SAP as a Top 60 Customer Experience Influencer. Stan teaches Customer Experience Design.

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  • Matt Prohaska

    Instructors  

    Matt Prohaska, CEO and Principal, heads Prohaska Consulting’s efforts to help clients navigate digital and programmatic change. More than 100 clients globally have chosen the organization for its strategic guidance, project leadership and training. Matt teaches Harnessing the Power of Programmatic.

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  • Richard Reider

    Instructors  

    Richard Reider is president of RaR Consulting and has over 30 years of marketing and sales experience. He is a member of the ANA Faculty with a background in sports and entertainment marketing. Richard teaches Sports Sponsorship.

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  • Nancie Ruder

    Instructors  

    Nancie is the President and Founder of Noetic Consulting, a marketing and advertising consultancy, based in Washington, DC. Noetic partners with Fortune 500 clients, nonprofits and agencies to provide training, strategic positioning, marketing process and general marketing consulting. She teaches Strategic Customer Centered Marketing.

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  • Dina Shapiro

    Instructors  

    Dina Shapiro is the founder of Yorkville Consulting. She is a member of the ANA Faculty with more than 20 years of marketing experience ranging across internal and external stakeholders and touchpoints. Dina teaches Elevating Your Creative, Optimizing Agency Relations, Integrated Marketing Communications, and Integrating Across the Organization.

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