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Tobacco Bill Heads to Senate Markup Next Week

The Senate Committee on Health, Education, Labor and Pensions (HELP) is scheduled to vote next week on a major tobacco bill, the "Family Smoking Prevention and Tobacco Control Act" (S.982).

This bill, introduced by Senator Edward Kennedy (D-MA), the Chairman of the Committee, contains unprecedently broad advertising restrictions.  It would give the Food and Drug Administration (FDA) virtually complete regulatory control over all aspects of the marketing of tobacco products.  It is similar to legislation sponsored by Congressman Henry Waxman (D-CA), which passed the House in April.

ANA, the American Association of Advertising Agencies (AAAA) and the American Advertising Federation (AAF) have delivered detailed comments to the members of the HELP Committee outlining our major concerns with the bill.

You can read more about these concerns at Dan Jaffe's Regulatory Rumblings blog

Legislative and Regulatory Issues Tracking

ANA's Washington, DC office works to protect the ability of all marketers to communicate effectively with consumers.   The scope of legislation, regulations, and court cases impacting the marketing community continues to be extremely broad, extending to issues as diverse as online privacy, prescription drug advertising, restrictions on the tax deductibility of advertising costs and the regulatory powers of the Federal Trade Commission.

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Compendium of Legislative, Regulatory and Legal Issues

ANA's Washington, DC office plays a leading role in protecting the ability of all marketers to communicate effectively with consumers. At the end of each year, we prepare a Compendium which describes our efforts on the broad range of issues we have faced. 

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Alliance for Family Entertainment

The ANA Alliance for Family Entertainment (AFE) is a coalition of national advertisers, supported by the ANA, which represents almost 40% of all U.S. television advertising dollars..

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ANA and the American Association of Advertising Agencies (4A’s) conduct broadcast talent negotiations with the Screen Actors Guild (SAG) and the American Federation of Television and Radio Artists (AFTRA) through the Joint Policy Committee, or JPC.

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