How-To Guide: Enhancing Content with Video Marketing
Video is one of the content types popular among marketers today. This guide will explain why video marketing is the content marketing format of 2014 and the benefits of video marketing, and will share an action plan for starting a video marketing program.
Protecting Brands in the Event of a Data Breach
Mark Melodia, partner and head of the global data security, privacy, and management group at Reed Smith LLP, shares strategies for brands to mitigate risk and damage, tips for working with outside counsel, and insights into effectively managing external support vendors.