ANA Committee Member Testimonials

To see how ANA committees are truly a benefit that makes a difference for our members, here are just a few testimonials from committee members:

"The ANA Committee meetings are a great way to learn what challenges other marketers are facing and to debate new ideas and solutions to the issues we are all facing.  The meetings help facilitate connections to people throughout the industry that you can lean on for insight and advice throughout the year.""
Blaise D’Sylva, Vice President, Media and Content Planning, Dr. Pepper Snapple Group

"I have been involved for many years with ANA committees since I started to work in the Marketing Finance and Procurement space.  The value has been a great return on my time invested.  I have significantly broadened my best practice network with top brands and advertisers.  In addition, the content of the committee meetings combined with conferences, webinars, and the use of the marketing knowledge center has enabled me to be a true partner with our marketing teams and bring significant value add to my company."
Sherry Ulsh, Senior Manager, Indirect Sourcing, The Hershey Company

"I truly appreciate the sharing that takes place in the Media Leadership committee.  The media world is ever changing and we are all facing very similar issues about reaching our target market with our message.  There are not many places that this type of sharing can take place, but this ANA committee is one of them."
Edward C. Gold, Advertising Director, State Farm

"ANA Committees offer an excellent chance to network while also hearing exciting things happening across the different industries which can make us all better."
Brad Lemons, SVP – Customer Insights Analytics, Nationwide

"ANA Committees have a certain divergent power. The discussions that happen here help me see my own projects and challenges from quite an unusual perspective. It is like rapid prototyping: you learn what works best for CPG, B2B, or Service sector, morph it with your own unique scenario – and some great ideas might come out of it. That is the value of the Committees."
Mila Armer, Marketing Communications Manager, Atlas Copco

"While the ANA provides many resources, advocacy, initiatives and information to, for and on behalf of members, it can be argued that their committees are the most valuable. Through the committee meetings members are able to learn about best practices and processes from other members, to hear first-hand what issues or challenges members are keeping members up at night and to hear from members and outside experts about new approaches, technologies or thinking that may impact the industry. Best of all, the committee meetings provide an opportunity to network and share experiences with marketers and those that support the marketing function."
Robert S. Siegal, Director - Media, Marketing & Promotions Contract Advisory, KPMG LLP

"ANA is great way to network, connect and be in the know of the latest industry best practices and insights. It's a true sounding board of peers to address real life issues, identify opportunities and connect! Outstanding!"
Warren Byrum, Director, Category Management – Marketing Services, American Express Company

"ANA committee meetings have been instrumental in keeping my team informed and up to date on industry practices."
Vicky Sparks, Senior Manager, Media Procurement & Circulation Strategy, Grainger

"Committee Meetings are an opportunity to hear about and discuss new techniques and technologies with my peers. I also use Committee Meetings to uncover unique solutions to common business issues."
Randy Berkowitz, Vice President, Market Research, Combe Incorporated

"I am a member of the Digital and Social Media Committee. The committee meetings are a fantastic opportunity to share best practices, learn about new channels and channel enhancements and network with other digital marketing professionals. The case studies and marketing trends shared during the meetings have influenced our digital marketing plans and channel strategies."
Emily Johnson, Social Media Marketing Manager, National Grid

"I find the ANA committee meetings very valuable in expanding my knowledge base, gaining new perspectives on current issues and trends, and increasing my professional network.  I would highly recommend active committee participation in the ANA."
Dave Berlin, Director, Digital Offer & Business Development, BP / Castrol

"The ANA Digital & Social Committee pulls marketers together to share what they are experiencing and gain practical guidance from their peers. We all need that outside voice that is not motivated by anything other than one marketer’s compassion for another to help inform the decisions we all need to make. The ANA Committee makes that possible."
John Bell, Vice President, Enterprise Digital Marketing, Travelers Insurance

"The ANA case studies available have been key to my business acumen. The best part of these available resources are the learnings and insights I have taken away, to help me with my own business analytics in sponsorships, agency financial management, and agency consolidation."
Rocio Sotelo, Senior Financial Analyst, Intel Corporation

"The ANA committee meetings are an invaluable benefit of our ANA membership. The small group model is ideal for sharing ideas and insights in a very interactive and meaningful way."
Lisa Pacenza, Senior Marketing Manager, Deloitte

"Over the past few years, we have become further engaged with the ANA by attending conferences, joining committees and attending them frequently, hosting meetings, presenting at meetings, joining webinars, participating in and utilizing research, mentoring, etc. We have found extreme value in networking, benchmarking, getting insights into "what's next", the mentorship program, etc. We will continue to grow our engagement and encourage others to do so. That is the best way for us all to help one another, which in the end is what these organizations are all about."
Mary Ann Brennan, Senior Director, Global Procurement, Mattel, Inc.

"The committee meetings provide an excellent resource to discuss industry topics with my counterparts at other companies.  I have taken many things away from the committee meetings via the presenters and following discussions with other attendees: ideas on how to further evolve my digital tech stack, discussion around industry trends which I can share with my executive leaders and insight into how other brands have solved some of the same industry hurdles that I was facing.  Leading a small internal media team, I have found the meetings to be a valuable resource for which I can tap into." 
Shaun Healy, Senior Brand Manager, Media & IMC Partnerships, U.S. Cellular Corporation