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Search returned: 268 document(s).
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A CMO’s Agency Wake-Up Call
Knowledge Partners March 6, 2024This piece from Agency Media Solutions covers how CMOs can shift their mindset and focus from “which agencies should I hire?” to “how can I operate to embolden agencies to succeed?” and supercharge their marketing efforts.
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Lessons to Maximize Your Agency and Partner Relationship
Event Recaps February 13, 2024Borrowing from lessons he learned while on the agency side, Acadia’s Jared Belsky shared key questions client-side marketers can ask and important steps they can take to make both the RFP and the pitch process more fruitful.
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Agency Searches and Reviews: What Type of Consultant Is Right for You?
Industry Insights January 26, 2024There are many valuable consulting specialties. Regarding agency searches or reviews, a pitch consultant and an agency search or review consultant provide valuable yet distinct services from one another at different budget levels.
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Firing Your Agency Checklist
Tools January 22, 2024Use this checklist to help you take a systematic approach to firing your agency.
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Firing Your Agency Cheat Sheet
Tools January 22, 2024Use this cheat sheet to learn about best practices for firing your agency and how to overcome common pitfalls.
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Firing Your Agency Quick Win Package
Quick Wins January 22, 2024ANA's Firing Your Agency Quick Win package includes a high-level cheat sheet and a comprehensive, customizable checklist to guide you through every step of the way when parting with your agency — assessment, communication, offboarding, and transition.
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Online Community Vendor Matrix
Tools January 21, 2024Use this matrix to obtain information about key vendors that can help you build your online community.
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Demand Generation Solutions Matrix
Tools January 21, 2024Use this matrix to obtain info about key Demand Generation technology vendors.
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Mobile Marketing Solution Study
Tools January 21, 2024Our Mobile Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Mobile Marketing space.
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Public Relations Solution Study
Tools January 21, 2024Our Public Relations Solution Study highlights insights, the landscape, and the vendors associated with the PR space.
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Video Marketing Solution Study
Tools January 21, 2024Our Video Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Video Marketing space.
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CPQ Vendor Evaluation Matrix
Tools January 21, 2024We created the Configure, Price, Quote (CPQ) Vendor Evaluation Matrix to help you compare potential CPQ solutions.
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Mobile Application Development System RFP
Tools January 21, 2024Use this tool to help you design a Request for Proposal (RFP) for a Mobile Application Development System.
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Mobile Application Development Vendor Evaluation
Tools January 21, 2024We created the Mobile Application Development Vendor Evaluation to help you compare potential Mobile Application Development solutions.
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Mobile Content Development System RFP
Tools January 21, 2024Use this tool to help you design an RFP for a Mobile Content Development System.
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Mobile Content Development Vendor Evaluation
Tools January 21, 2024Use this evaluation to compare Mobile Content Development vendor solutions based on your requirements.
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Public Relations System RFP Template
Tools January 21, 2024Use this tool to help you design an RFP for a Public Relations system.
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Public Relations System Vendor Evaluation
Tools January 21, 2024Use this evaluation to compare Public Relations vendor solutions based on your requirements.
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Social Analytics System RFP Template
Tools January 21, 2024Use this tool to help you design a Request for Proposal (RFP) for a Social Analytics system.
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Social Engagement System RFP Template
Tools January 21, 2024Use this tool to help you design a Request for Proposal (RFP) for a Social Engagement System.
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