CMO Conversation With Karen Quintos of Dell (CMO Series)
Karen Quintos, Dell senior vice president and CMO, is responsible for bringing the company's brand to life globally. She leads go-to-market initiatives, corporate marketing and brand strategy, global communications, social media, corporate responsibility, global research, marketing talent development and agency management. Karen is also the executive sponsor and co-founder of the largest employee networking group at Dell, Women in Search of Excellence (WISE).
Karen and Becky Saeger, ANA CMO Conversation host, will talk about the essential role that marketing must play when companies undergo significant shifts in business strategy and future direction. Karen will also share her insights on how to market, service and support customers across multiple industries and segments, especially as the lines between a consumer at home and a professional at work continue to blur.
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
|Begins:||Tuesday, February 14, 2012 at 12:15pm|
|Ends:||Tuesday, February 14, 2012 at 12:55pm|
Senior Vice President and Chief Marketing Officer