Moderator
Becky Saeger
Guest
Mark Baynes
Vice President & Global CMO
Kellogg Company
This event is over.
Kellogg's recently announced another quarter of growth - they have recorded 9+ years of increased earnings per share. The purpose of this webinar will be to find out from Mark the role marketing has played in this stellar growth story. What programs have worked and why. How he has had to reconfigure and transform his marketing organization to face today's marketing and media challenges. How Mark has inspired his team to generate the continuous stream of innovative product introductions needed to drive the company's top line revenue growth.
**THIS IS AN INVITATION ONLY EVENT ALL EVENT REGISTRATIONS ARE SUBJECT TO APPROVAL**
Start: Tuesday, October 11, 2011 at 12:15pm
End: Tuesday, October 11, 2011 at 12:55pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
Becky Saeger
Mark Baynes
Vice President & Global CMO
Kellogg Company