Media Leadership Committee


The Media Leadership Committee is for members with a senior-level role leading integrated media strategy within their organizations. The committee will take a holistic, channel neutral approach to media with a focus on the media types of most interest to members. We will drive industry thought leadership, share best practices and expertise, and facilitate discussion and topics to inform better decision making. The committee will provide a forum for members to elevate themselves and their respective organizations via interaction with their peers (i.e., the media leaders at some of the most important companies in the world!), as well as an outside perspective from invited guests.

This committee helps program the ANA Media Conference, next planned for February 28th - March 2nd, 2018 at The Ritz-Carlton Grande Lakes in Orlando, FL.  Click here for the 2017 conference agenda.

Committee Co-Chairs:
Rex Conklin
Jennifer Gardner, Senior Director Media, North America, Unilever

The ANA staff member managing the Media Leadership Committee is Marni Gordon.


Discussion Topics

  • Media transparency
  • Media measurement
  • Data
  • Emerging media opportunities (e.g.: VR, AR, AI, etc.)
  • Digital media trends
  • Programmatic media buying
  • Content marketing
  • Video
  • Media agency relationship management
  • Organizational structure for internal media management
  • Global media issues

Leadership Initiatives

Media Transparency 
ANA has been active on the issue of media transparency since 2011 when discussions on transparency began on a grass roots level in ANA committee meetings, including the
Media Leadership Committee.  Those efforts paid off in 2016 with the release of the following:

Sourced Traffic: Buyer Beware!
The concept of sourced traffic, or traffic sourcing (any method by which digital media sellers acquire visitors through third parties) is unique to digital advertising. Marketers investing in digital advertising need to understand sourced traffic, the issues associated with it — including lack of transparency and high levels of bot fraud — and the action steps required to safeguard investments and optimize spending.

Programmatic Transforms Digital Media Buying
Programmatic buying remains a huge opportunity as marketers are allocating a greater proportion of their media spend to programmatic while expanding its use well beyond online display to include all media types. While programmatic offers the benefits of targeting and efficiency, it also has many challenges including a lack of transparency and higher levels of fraud. This ANA/Forrester Research survey provides a view on the "current state of programmatic" among the client-side marketing community. (Available to ANA members only.)

The Bot Baseline: Fraud in Digital Advertising
In 2014, the ANA and White Ops partnered to release the Bot Baseline study, considered by many to be the seminal report on advertising fraud. The 2014 study helped provide the industry with a better understanding of the impact of fraud on the online advertising ecosystem and provided a series of action steps to help stakeholders reduce fraud. In 2015, ANA and White Ops worked together again to repeat the study, this time with a larger group of participants: 49 advertisers versus 36 in 2014. These participants deployed White Ops detection tags on their digital advertising to measure bot fraud, or non-human traffic. Data was collected from August 1 to September 30, 2015. All participants received proprietary information on their buys. The aggregate data is reported in the 2015 Bot Baseline study, with an updated series of action steps to help industry stakeholders combat fraud.

Brands Working With Startups
ANA conducted research, "Brands Working With Startups," in conjunction with the CTA (Consumer Technology Association). The purpose was to explore marketers' perceptions, attitudes and behaviors toward engaging the startup community in the marketing and advertising space. Specifically it examines how brands work with startups, approaches to using startups, activities associated with startups, pros and cons of using startups, experience with startups and expectations with startups.

The Critical Need for Accredited Third-Party Measurement for Viewability of Digital Advertising
ANA conducted a member survey on the issue of independent third-party measurement for viewability of digital advertising. Some large digital media owners do not allow third-party measurement vendors to report viewable ad impressions to their clients and instead, rely on internally derived metrics that have not been independently verified. This means marketers must trust the viewability metrics provided by those digital media owners, without any independent verification, to determine if their ads performed as contracted. Key survey findings include (a) an overwhelming 97 percent of marketers believe that the larger digital media owners should allow their inventory to be measured by a third party and (b) 61 percent of respondents would shift their spending elsewhere, if a digital media owner does not provide third-party measurement.

The Connected TV Opportunity
Connected TV refers to when a television is connected to the Internet. This includes Smart TVs where the connection is built into the TV, or any IP-connected over-the-top (OTT) device/box such as Amazon Fire TV, Android TV, Apple TV, PlayStation, Roku, or Xbox that brings an array of content apps directly to a TV screen. ANA and BrightLine teamed-up to research how the overall ANA member community is using connected TV/OTT devices. The large majority of total respondents believe connected TV is an opportunity for the television advertising industry, with audience targeting cited as the top benefit.

Advertising Is Going Native
Native advertising is an advertising method in which the advertiser attempts to gain attention by providing messaging in the context of the user's experience. Native ad formats match both the form and function of the user experience in which they are placed. The advertiser's intent is to make the paid advertising feel less intrusive and increase the likelihood users will engage with it. The ANA white paper "Advertising Is Going Native" covers issues including how marketers use and budget for native advertising, manage its implementation internally and externally, measure its success, and opinions on disclosure and ethics.

Media Buying's Evolution Challenges Marketers
The rise of digital media and the increasing use of new, automated, impression-by-impression platforms for planning, buying, and measuring all forms of media have upended traditional marketing and media buying processes. ANA teamed with Forrester Research to better understand how marketers in charge of important media budgets are coping with this evolution.  The research focuses on media transparency, programmatic buying, and metrics

Optimizing Integrated Multi-Screen Campaigns Survey

This survey was conducted by ANA in partnership with Nielsen. Integrated multi-screen campaigns are defined as campaigns that have the same set of marketing objectives and run during a similar timeframe across two or more screens, including TV, computer, tablet, mobile phone, and digital place-based media. The objectives of this survey included assessing the importance of integrated multi-screen campaigns, evaluating the metrics used to measure their success, examining the attributes that can lead to increased spend on multi-screen campaigns, ascertaining the importance of the different screen types, and determining the ad formats best suited for integrated multi-screen advertising. 

Brand-Specific Commercial Ratings-Benefits and Solution Providers
Earlier this year ANA convened the Commercial Ratings Summit, and then a follow-up webinar, to discuss solutions that could help facilitate the availability of brand-specific commercial ratings for television. Those events featured presentations from eight companies: comScore, INVIDI Technologies, Kantar Media, Nielsen, PrecisionDemand, Rentrak, Simulmedia, and TRA. ANA released a new white paper "Brand-Specific Commerical Ratings-Benefits and Solution Providers" which highlights solutions from these respective companies for brand-specific commercial ratings, including case studies, and helps continue the industry dialogue on this issue.

Agency Trading Desks White Paper
The purpose of this document is to educate ANA members on agency trading desks regarding what they are, what they do, potential benefits, questions to ask, and more.

name title company
Rex Conklin (Co-chairperson) Media Leadership Committee Chair  
Jennifer Gardner (Co-chairperson) Senior Director of Media, North America Unilever United States, Inc.
Jason Adamski Director US Media Investments Ferrero USA, Inc.
Mille Alderman Marketing Manager Walmart Stores, Inc.
Ray Amati Media Director Mars Incorporated
Ron Amram Vice President, Media Marketing Heineken USA, Inc.
Alessandro Antiga DoubleClick Global Head, Marketing Google (Marketing)
Heather Arntson IMC Manager Post Holdings, Inc.
Courtney Ballantini Director of Consumer and Media Engagement Tyson Foods, Inc.
Brad Barnett Associate Vice President, Enterprise Media & Sports Marketing Nationwide
Roxanne Barretto AVP - Head of Marketing Procurement L'Oréal USA
Jill Barry Marketing Communications Manager Activision
Amy Bartle Director, Media & Digital Marketing La Quinta Inns and Suites
Mary Ellen Barto Vice President, Media Impact Arby's Restaurant Group
Barbara Basney Vice President, Global Advertising and Media Xerox Corporation
Stevie Benjamin Vice President, Media Strategy Target Corporation
Andrea Bernhardt Director of Media and Digital Reckitt Benckiser
Vandana Bhargava Sr. Media Manager Bayer Corporation
Joseph Bihlmier Vice President, Global Media American Express Company
Bonnie Blaszak Manager, Corporate Procurement Daiichi Sankyo, Inc.
Stephanie Borges VP, North America Strategic Marketing & Partnership Six Flags Entertainment.
Theresa Boucher Manager Verizon Communications
Brent Bouldin SVP Digital Media Bank of America
Christine Bree USA Media Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Heather Bresnahan Director, Global Media Microsoft Corporation
Leah Broeders Brand Marketing Post Consumer Brands
Katie Brown Marketing Purchaser IKEA North America
Keri Bruce Partner Reed Smith LLP
Marcy Brye Manager CarMax Auto Superstores, Inc.
Alyssa Buetikofer Global Media Manager McDonald's Corporation
Diane Bunton Director, Global Online Rich Media & Content Syndication Dell Inc.
Stuart Burkhoff Senior Director, Media ADT Security Services
Amy Bytell Sr. Marketing Manager, Media Subway
Gabriela Caceres Assistant Marketing Manager Walmart Stores, Inc.
Scott Campbell General Manager Colgate-Palmolive Company
Kim Canfield Media Director - Integrated Marketing Communications Colgate-Palmolive Company
Orla Carey Manager, Advertising and DM Tourism Ireland
Marie Casimir Prourement Business Partner AstraZeneca
Andre Chalonec Senior Manager - A&M PepsiCo, Inc.
Julie Chan Global Consumer Engagement Lead Pfizer Consumer Healthcare
Jennifer Chapman Traditional Media Manager Regions Financial Corp.
Charles Chappell Head of Global Media and Agency Excellence The Hershey Company
Chris Chesebro Asst. Vice President, US Media Investments L'Oréal USA
Karen Chester Vice President, Media Services Outback Steakhouse, Inc.
Anne Clark Vice President, Media and Advertising Signet Jewelers
Patty Clerico-Parham Sr. Program/Resource Manager NVIDIA Corporation
Mark Clowes Global Head of Advertising American International Group, Inc.
Sharon Coggin Marketing Manager Monterey Bay Aquarium
Sean Connor Mgr. Media Services, Purchasing Sanofi-Aventis
Sarah Cooper Senior Manager, Global Media Coty Inc.
Janine Corcoran Director of Corporate Alliances Six Flags, Inc.
Daniel Crespo Sr. Communications Manager, Media C Spire Wireless
Gretchen Curtis Director of Media Panera Bread, LLC
Blaise D'Sylva Vice President, Media and Content Planning Dr Pepper Snapple Group
Susan Danaher Head of Advertising, Sales & Marketing TouchTunes Music Corporation
Kathi Darnulc Director, Marketing and Media L Brands, Inc.
Paul Davis Associate Director, Strategic Sourcing Otsuka America Pharmaceutical Inc.
Stuart Davis Senior Marketing Director Diabetes and Obesity Patient Marketing Novo Nordisk Pharmaceuticals, Inc.
John Denny VP of E-Commerce and Media Bai Brands
Josh Derman Manager, Business Development United States Olympic Committee
Patty DeWees Director of Media Humana Inc.
Erick Dickens Vice President, Marketing King's Hawaiian
John Dillon Chief Marketing Officer Denny's Corp.
Gennie Dinarte Sr. Media Manager Healthfirst
David Dobbins Media and Print Services Director Boehringer Ingelheim Pharmaceuticals, Inc.
Deric DSouza Consumer Engagement and Digital Innovation Pfizer Inc
Brittney Duke VP, Marketing & Media Operations Walmart Stores, Inc.
Melissa Eckert Client Strategist Vistaprint
Jennifer Egeland Director Allstate Insurance Company
Rich Ehrmann Manager, Media Bayer Corporation
Tara Ennis Senior Director, Consumer Commercial Procurement Johnson & Johnson
Raquel Espinoza Director Corporate Communications Union Pacific Corp.
Ivette Fernandez Marketing & Comms Sr Specialist Conduent Incorporated
Kristen Ferrant Category Manager, Professional & Consumer Media Novartis Consumer Health, Inc.
Patricia Foster Director, Consumer & Winback/Winover Exec. Verizon Communications
John Fredette Director, Global Advertising & Media Xerox Corporation
Kelly Fredrickson SVP, Strategic Mktg. Executive Bank of America
Katherine Freeley Associate Director, MEDIA, Indirect Procurement Colgate-Palmolive Company
Tom Gannon Vice President, Advertising T. Rowe Price Group, Inc.
Robert Gargiulo Director, Integrated Marketing Mylan Inc.
Jasmine Germany VP Corporate Marketing Regions Financial Corp.
George Giassopoulos Procurement Senior Director, Global Marketing and Media Agencies Pfizer Inc.
Edward Gold Advertising Director State Farm Insurance Companies
Gustavo Gonzalez Consumer Specialist Coldwell Banker Real Estate Corp.
Fredrick Gooden Sourcing Manager Otsuka America Pharmaceutical Inc.
Milda Goodman Assistant Vice President, Corporate Advertising Pacific Life Insurance Company
Bill Gordon Group Manager, Communications Mazda North American Operations
Scott Grenz VP, Global Head of Media GlaxoSmithKline
Eileen Grossman Director Boehringer Ingelheim Pharmaceuticals, Inc.
David Grueneberg Sr. VP Global Lead Advertising & Marketing Citigroup Inc.
Chris Hackett Senior Director, Kellogg North America Media Kellogg Company
Kenneth Haener Sr. Director, Media Team Lead Pfizer Inc
Katie Haniffy Sr. Manager Pepsico Beverages
Sean Haniph Associate Director, Media Johnson & Johnson Consumer Products Company
Anna Harris SVP, Marketing MAA
Shaun Healy Sr. Brand Manager, Media & IMC Partnerships U.S. Cellular Corporation
Shannon Hendrickson Director, Media & Advertising ADT Security Services
Julie Hewitt Integrated Marketing Communications Manager Post Holdings, Inc.
Mindy Hines Director of Global Advertising and Media Strategy Keurig, Inc.
Erwin Hinteregger CMO Aldo Group Inc.
Cathy Hoag Global Lead Media Management Marriott International, Inc.
Bruce Horner Director, Media & Alliances Travelocity
Benjamin Jankowski SVP/Group Head of Global Media MasterCard Worldwide
Kevin Jones Brand Manager, Pet Health Central Garden & Pet Company
Phyllis Joseph Senior Lead, Communications Manager - Foods Unilever
Andrew Jung Media Director | Global Marketing Communications The Scotts Company
Mark Kaline Former Media Leadership Committee Chair  
Christy Kazlo Media Marketing Manager ConAgra Brands
Kristina Kelker Associate Product Manager Merck Consumer Care
Joanne Kelly Director, Global Sourcing & Procurement Services American International Group, Inc.
Luke Kigel Director, IMC (Media & Connections) Americas Johnson & Johnson Consumer Products Company
Jason Klinman Senior Marketing Planning Manager, Media Lead PLS Financial Services, Inc.
Danielle Koffer Vice President Global Media Colgate-Palmolive Company
Tom Kuhn Vice President, Marketing Strategy PGA TOUR, Inc.
Mathieu Laforest Director of Global Marketing - Ski-Doo Bombardier Recreational Products
Jason Lakeman Senior Manager, Performance Advertising Robert Half International
Rebecca Lambert Sr. Director, Media Strategy Best Buy Company, Inc.
Tiana Lang Director, National Media Popeyes Louisiana Kitchen
Beth Lange Senior Manager, Digital Content Benjamin Moore & Co.
Charles Lanphear Director Media USAA
Elena Laramie Director, Online Marketing TransUnion
Colin Linggo Vice President, Marketing & Media Paramount Pictures
Cathy Linton Senior Vice President, Director of Advertising and Marketing Communications SunTrust Banks, Inc.
Angela Lograsso Group Manager Verizon Communications
Robin Long Global Media Advisor ExxonMobil Corporation
Stacy Marcus Partner Reed Smith LLP
Jenn Martin VP, Marketing Sesame Place
Whitney Massey Advertising Specialist Alabama Power Co.
Eileen Mastrio Assistant Vice President, Brand Marketing & National Advertising MassMutual Financial Group
Lisa Mathison Director of Media Walgreen Company
Mike McCullough Director, Advertising & Media Travelers Insurance
Nadine Karp McHugh SVP, Omnimedia Strategic Investments and Creative Solutions L'Oreal USA
Patrick McKenna Manager, Marketing Communications BMW of North America, LLC
Ben McLeod SVP, Regions Corporate Marketing Regions Financial Corp.
Edward McLoughlin Global Head of Media HP Inc.
Jennifer Mennes Sr Manager Media Strategy TD Bank
Karen Milke Senior Strategic Sourcing Manager Mars Incorporated
Shawn Millerick Head of Marketing, US OTC Alcon Laboratories, Inc.
Colleen Milway Director, Media & Search Marketing, Worldwide Customer Operations Bristol-Myers Squibb Company
Alia Mohamed Media Manager ADT Security Services
Dena Mooty Manager, Event Marketing Cleveland Clinic
Ofelia Morera Senior Staff, Brand Management Verizon Communications
Kathrine Mowrey Director – Media Services Walmart Stores, Inc.
Lonny Nathanson Product Director Chevron Federal Credit Union
John Nitti Chief Media Officer Verizon Communications
Lori Norian Vice President, Marketing Matrixx Initiatives, Inc.
Michael Oberfeld Vice President, Media Director US Bank
Amanda Osiol Manager, Brand & Advertising SeaWorld Parks and Entertainment
Rebecca Panico Director, Brand Media Capital One Services, Inc.
Carolyn Panzer Senior Vice President, Public Policy Diageo North America, Inc.
Anna Papadopoulos VP, Media Director Prudential Financial
Louis Paskalis Senior Vice President, Global Media Executive Bank of America
Patricia Pidgeon Enterprise Automotive Director, Client Solutions Time Warner Cable
Dan Quinn Director, Media and Marketing Operations Blackberry Limited
Lauren Radcliffe VP, Media and Acquisition E*Trade Financial Corp.
Bawana Radhakrishnan Associate Director, LATAM Indirect Procurement Colgate-Palmolive Company
Marci Raible Director, Global Media Campbell Soup Company
Donna Richardsen Director, Global Digital Marketing Colgate-Palmolive Company
Julia Rivera Director, Communications LiveOnNY
Dominique Robert Marketing Coordinator- Sea-Doo Bombardier Recreational Products
Clinton Roese Media Manager Bayer Corporation
Jamie Rosati Consumer Marketing Leader Merck & Co.
John Salagaj Senior Director of Marketing The Hertz Corp.
Kyle Sanborn Creative and Media Director Enterprise Holdings, Inc.
Lisa Schoder US Integrated Marketing and Media Ford Motor Company
Terri Schriver Senior Vice President, Enterprise Media Bank of America
Michele Schuh Director, Media, Old Navy Marketing Old Navy
Howard Schwartz Director of Advertising, Media and Brand SeaWorld Parks and Entertainment
Gabrielle Senatore Media Planning Manager Ford Motor Company
Shannon Sexton Procurement Supplier Performance Manager, Media, Digital and Market Research Diageo North America, Inc.
Thomas Shapiro Fios Digital Business Operations & Strategy Verizon Wireless Inc.
Michael Siewert Digital Media Manager Colgate-Palmolive Company
Robyn Simburger Media Director Home Depot, Inc.
Kristen Sisson Global Vice President Media Strategy, Paid & Earned Media Schneider Electric
Belinda Smith Director, Global Media Activation Electronic Arts, Inc.
Travis Smith Director, Digital/Media CoE Brown-Forman Corporation
Earle Smola Director, Corporate Brand Design and Sponsorships Stanley Black & Decker, Inc.
Justin Soffer VP of Marketing Travelzoo Inc.
Prateek Sood Director PepsiCo, Inc.
Christina Sorrentino Executive Assistant Verizon Communications
Marlene Squires-Swanson Director of Global Media Advertising Visit Florida, Inc.
Tracy Stallard Sr. Director, Media Anheuser-Busch InBev
Jackie Steinberg NA Integrated Media Planning Manager Combe Incorporated
David Strome VP, Media Services - Americas LVMH Holding Group
Diego Suarez Lead, Marketing Communications Burger King Corporation
Kristin Suppelsa Vice President, Corporate Communications Liberty Mutual Group
Alex Sutton Manager, Digital Marketing Avis Budget Group, Inc.
David Szahun Director, U.S. Media American Express Company
Myra Tamayo-Byun Marketing Director Boehringer Ingelheim Pharmaceuticals, Inc.
Kevin Tang IT Leader, Life Sciences China General Electric Company
Rebecca Traverzo VP, Global Channel Management Calvin Klein, Inc.
Bari Trontz Director The Depository Trust & Clearing Corporation
Ryan Van Dongen Director, Global Media Strategy & Planning Scotiabank (The Bank of Nova Scotia)
Marisa Virayodhin Integrated Marketing Manager Johnson & Johnson
Jackie Vlahakis Manager, IMC/Media Investment Johnson & Johnson
Chris Wages Strategic Sourcing Manager Wells Fargo & Co.
Malaika Walls Director, Market Research Sesame Workshop
Ken Weisberg Media Director TracFone Wireless, Inc.
Risa Wexler Team Leader Pfizer Inc
Rachel Williams Category Manager Johnson & Johnson Vision Care
Judy Yeh Executive Director of Media and Integrated Marketing S.C. Johnson & Son, Inc.
Kwan Yim Head of Global Media Citi
Doug Zarkin Chief Marketing Officer Pearle Vision Centers
Claudio Zibenberg Media Manager IBM Corporation
Miguel Zorrilla Assistant Media Manager Mars Incorporated
Raquelle Zuzarte Senior Director, Brand Strategy Spectrum Reach
  • Name

    Rex Conklin (Co-chairperson)

    Title

    Media Leadership Committee Chair

    COMPANY

     
  • Name

    Jennifer Gardner (Co-chairperson)

    Title

    Senior Director of Media, North America

    COMPANY

    Unilever United States, Inc.
  • Name

    Jason Adamski

    Title

    Director US Media Investments

    COMPANY

    Ferrero USA, Inc.
  • Name

    Mille Alderman

    Title

    Marketing Manager

    COMPANY

    Walmart Stores, Inc.
  • Name

    Ray Amati

    Title

    Media Director

    COMPANY

    Mars Incorporated
  • Name

    Ron Amram

    Title

    Vice President, Media Marketing

    COMPANY

    Heineken USA, Inc.
  • Name

    Alessandro Antiga

    Title

    DoubleClick Global Head, Marketing

    COMPANY

    Google (Marketing)
  • Name

    Heather Arntson

    Title

    IMC Manager

    COMPANY

    Post Holdings, Inc.
  • Name

    Courtney Ballantini

    Title

    Director of Consumer and Media Engagement

    COMPANY

    Tyson Foods, Inc.
  • Name

    Brad Barnett

    Title

    Associate Vice President, Enterprise Media & Sports Marketing

    COMPANY

    Nationwide
  • Name

    Roxanne Barretto

    Title

    AVP - Head of Marketing Procurement

    COMPANY

    L'Oréal USA
  • Name

    Jill Barry

    Title

    Marketing Communications Manager

    COMPANY

    Activision
  • Name

    Amy Bartle

    Title

    Director, Media & Digital Marketing

    COMPANY

    La Quinta Inns and Suites
  • Name

    Mary Ellen Barto

    Title

    Vice President, Media Impact

    COMPANY

    Arby's Restaurant Group
  • Name

    Barbara Basney

    Title

    Vice President, Global Advertising and Media

    COMPANY

    Xerox Corporation
  • Name

    Stevie Benjamin

    Title

    Vice President, Media Strategy

    COMPANY

    Target Corporation
  • Name

    Andrea Bernhardt

    Title

    Director of Media and Digital

    COMPANY

    Reckitt Benckiser
  • Name

    Vandana Bhargava

    Title

    Sr. Media Manager

    COMPANY

    Bayer Corporation
  • Name

    Joseph Bihlmier

    Title

    Vice President, Global Media

    COMPANY

    American Express Company
  • Name

    Bonnie Blaszak

    Title

    Manager, Corporate Procurement

    COMPANY

    Daiichi Sankyo, Inc.
  • Name

    Stephanie Borges

    Title

    VP, North America Strategic Marketing & Partnership

    COMPANY

    Six Flags Entertainment.
  • Name

    Theresa Boucher

    Title

    Manager

    COMPANY

    Verizon Communications
  • Name

    Brent Bouldin

    Title

    SVP Digital Media

    COMPANY

    Bank of America
  • Name

    Christine Bree

    Title

    USA Media Manager

    COMPANY

    Boehringer Ingelheim Pharmaceuticals, Inc.
  • Name

    Heather Bresnahan

    Title

    Director, Global Media

    COMPANY

    Microsoft Corporation
  • Name

    Leah Broeders

    Title

    Brand Marketing

    COMPANY

    Post Consumer Brands
  • Name

    Katie Brown

    Title

    Marketing Purchaser

    COMPANY

    IKEA North America
  • Name

    Keri Bruce

    Title

    Partner

    COMPANY

    Reed Smith LLP
  • Name

    Marcy Brye

    Title

    Manager

    COMPANY

    CarMax Auto Superstores, Inc.
  • Name

    Alyssa Buetikofer

    Title

    Global Media Manager

    COMPANY

    McDonald's Corporation
  • Name

    Diane Bunton

    Title

    Director, Global Online Rich Media & Content Syndication

    COMPANY

    Dell Inc.
  • Name

    Stuart Burkhoff

    Title

    Senior Director, Media

    COMPANY

    ADT Security Services
  • Name

    Amy Bytell

    Title

    Sr. Marketing Manager, Media

    COMPANY

    Subway
  • Name

    Gabriela Caceres

    Title

    Assistant Marketing Manager

    COMPANY

    Walmart Stores, Inc.
  • Name

    Scott Campbell

    Title

    General Manager

    COMPANY

    Colgate-Palmolive Company
  • Name

    Kim Canfield

    Title

    Media Director - Integrated Marketing Communications

    COMPANY

    Colgate-Palmolive Company
  • Name

    Orla Carey

    Title

    Manager, Advertising and DM

    COMPANY

    Tourism Ireland
  • Name

    Marie Casimir

    Title

    Prourement Business Partner

    COMPANY

    AstraZeneca
  • Name

    Andre Chalonec

    Title

    Senior Manager - A&M

    COMPANY

    PepsiCo, Inc.
  • Name

    Julie Chan

    Title

    Global Consumer Engagement Lead

    COMPANY

    Pfizer Consumer Healthcare
  • Name

    Jennifer Chapman

    Title

    Traditional Media Manager

    COMPANY

    Regions Financial Corp.
  • Name

    Charles Chappell

    Title

    Head of Global Media and Agency Excellence

    COMPANY

    The Hershey Company
  • Name

    Chris Chesebro

    Title

    Asst. Vice President, US Media Investments

    COMPANY

    L'Oréal USA
  • Name

    Karen Chester

    Title

    Vice President, Media Services

    COMPANY

    Outback Steakhouse, Inc.
  • Name

    Anne Clark

    Title

    Vice President, Media and Advertising

    COMPANY

    Signet Jewelers
  • Name

    Patty Clerico-Parham

    Title

    Sr. Program/Resource Manager

    COMPANY

    NVIDIA Corporation
  • Name

    Mark Clowes

    Title

    Global Head of Advertising

    COMPANY

    American International Group, Inc.
  • Name

    Sharon Coggin

    Title

    Marketing Manager

    COMPANY

    Monterey Bay Aquarium
  • Name

    Sean Connor

    Title

    Mgr. Media Services, Purchasing

    COMPANY

    Sanofi-Aventis
  • Name

    Sarah Cooper

    Title

    Senior Manager, Global Media

    COMPANY

    Coty Inc.
  • Name

    Janine Corcoran

    Title

    Director of Corporate Alliances

    COMPANY

    Six Flags, Inc.
  • Name

    Daniel Crespo

    Title

    Sr. Communications Manager, Media

    COMPANY

    C Spire Wireless
  • Name

    Gretchen Curtis

    Title

    Director of Media

    COMPANY

    Panera Bread, LLC
  • Name

    Blaise D'Sylva

    Title

    Vice President, Media and Content Planning

    COMPANY

    Dr Pepper Snapple Group
  • Name

    Susan Danaher

    Title

    Head of Advertising, Sales & Marketing

    COMPANY

    TouchTunes Music Corporation
  • Name

    Kathi Darnulc

    Title

    Director, Marketing and Media

    COMPANY

    L Brands, Inc.
  • Name

    Paul Davis

    Title

    Associate Director, Strategic Sourcing

    COMPANY

    Otsuka America Pharmaceutical Inc.
  • Name

    Stuart Davis

    Title

    Senior Marketing Director Diabetes and Obesity Patient Marketing

    COMPANY

    Novo Nordisk Pharmaceuticals, Inc.
  • Name

    John Denny

    Title

    VP of E-Commerce and Media

    COMPANY

    Bai Brands
  • Name

    Josh Derman

    Title

    Manager, Business Development

    COMPANY

    United States Olympic Committee
  • Name

    Patty DeWees

    Title

    Director of Media

    COMPANY

    Humana Inc.
  • Name

    Erick Dickens

    Title

    Vice President, Marketing

    COMPANY

    King's Hawaiian
  • Name

    John Dillon

    Title

    Chief Marketing Officer

    COMPANY

    Denny's Corp.
  • Name

    Gennie Dinarte

    Title

    Sr. Media Manager

    COMPANY

    Healthfirst
  • Name

    David Dobbins

    Title

    Media and Print Services Director

    COMPANY

    Boehringer Ingelheim Pharmaceuticals, Inc.
  • Name

    Deric DSouza

    Title

    Consumer Engagement and Digital Innovation

    COMPANY

    Pfizer Inc
  • Name

    Brittney Duke

    Title

    VP, Marketing & Media Operations

    COMPANY

    Walmart Stores, Inc.
  • Name

    Melissa Eckert

    Title

    Client Strategist

    COMPANY

    Vistaprint
  • Name

    Jennifer Egeland

    Title

    Director

    COMPANY

    Allstate Insurance Company
  • Name

    Rich Ehrmann

    Title

    Manager, Media

    COMPANY

    Bayer Corporation
  • Name

    Tara Ennis

    Title

    Senior Director, Consumer Commercial Procurement

    COMPANY

    Johnson & Johnson
  • Name

    Raquel Espinoza

    Title

    Director Corporate Communications

    COMPANY

    Union Pacific Corp.
  • Name

    Ivette Fernandez

    Title

    Marketing & Comms Sr Specialist

    COMPANY

    Conduent Incorporated
  • Name

    Kristen Ferrant

    Title

    Category Manager, Professional & Consumer Media

    COMPANY

    Novartis Consumer Health, Inc.
  • Name

    Patricia Foster

    Title

    Director, Consumer & Winback/Winover Exec.

    COMPANY

    Verizon Communications
  • Name

    John Fredette

    Title

    Director, Global Advertising & Media

    COMPANY

    Xerox Corporation
  • Name

    Kelly Fredrickson

    Title

    SVP, Strategic Mktg. Executive

    COMPANY

    Bank of America
  • Name

    Katherine Freeley

    Title

    Associate Director, MEDIA, Indirect Procurement

    COMPANY

    Colgate-Palmolive Company
  • Name

    Tom Gannon

    Title

    Vice President, Advertising

    COMPANY

    T. Rowe Price Group, Inc.
  • Name

    Robert Gargiulo

    Title

    Director, Integrated Marketing

    COMPANY

    Mylan Inc.
  • Name

    Jasmine Germany

    Title

    VP Corporate Marketing

    COMPANY

    Regions Financial Corp.
  • Name

    George Giassopoulos

    Title

    Procurement Senior Director, Global Marketing and Media Agencies

    COMPANY

    Pfizer Inc.
  • Name

    Edward Gold

    Title

    Advertising Director

    COMPANY

    State Farm Insurance Companies
  • Name

    Gustavo Gonzalez

    Title

    Consumer Specialist

    COMPANY

    Coldwell Banker Real Estate Corp.
  • Name

    Fredrick Gooden

    Title

    Sourcing Manager

    COMPANY

    Otsuka America Pharmaceutical Inc.
  • Name

    Milda Goodman

    Title

    Assistant Vice President, Corporate Advertising

    COMPANY

    Pacific Life Insurance Company
  • Name

    Bill Gordon

    Title

    Group Manager, Communications

    COMPANY

    Mazda North American Operations
  • Name

    Scott Grenz

    Title

    VP, Global Head of Media

    COMPANY

    GlaxoSmithKline
  • Name

    Eileen Grossman

    Title

    Director

    COMPANY

    Boehringer Ingelheim Pharmaceuticals, Inc.
  • Name

    David Grueneberg

    Title

    Sr. VP Global Lead Advertising & Marketing

    COMPANY

    Citigroup Inc.
  • Name

    Chris Hackett

    Title

    Senior Director, Kellogg North America Media

    COMPANY

    Kellogg Company
  • Name

    Kenneth Haener

    Title

    Sr. Director, Media Team Lead

    COMPANY

    Pfizer Inc
  • Name

    Katie Haniffy

    Title

    Sr. Manager

    COMPANY

    Pepsico Beverages
  • Name

    Sean Haniph

    Title

    Associate Director, Media

    COMPANY

    Johnson & Johnson Consumer Products Company
  • Name

    Anna Harris

    Title

    SVP, Marketing

    COMPANY

    MAA
  • Name

    Shaun Healy

    Title

    Sr. Brand Manager, Media & IMC Partnerships

    COMPANY

    U.S. Cellular Corporation
  • Name

    Shannon Hendrickson

    Title

    Director, Media & Advertising

    COMPANY

    ADT Security Services
  • Name

    Julie Hewitt

    Title

    Integrated Marketing Communications Manager

    COMPANY

    Post Holdings, Inc.
  • Name

    Mindy Hines

    Title

    Director of Global Advertising and Media Strategy

    COMPANY

    Keurig, Inc.
  • Name

    Erwin Hinteregger

    Title

    CMO

    COMPANY

    Aldo Group Inc.
  • Name

    Cathy Hoag

    Title

    Global Lead Media Management

    COMPANY

    Marriott International, Inc.
  • Name

    Bruce Horner

    Title

    Director, Media & Alliances

    COMPANY

    Travelocity
  • Name

    Benjamin Jankowski

    Title

    SVP/Group Head of Global Media

    COMPANY

    MasterCard Worldwide
  • Name

    Kevin Jones

    Title

    Brand Manager, Pet Health

    COMPANY

    Central Garden & Pet Company
  • Name

    Phyllis Joseph

    Title

    Senior Lead, Communications Manager - Foods

    COMPANY

    Unilever
  • Name

    Andrew Jung

    Title

    Media Director | Global Marketing Communications

    COMPANY

    The Scotts Company
  • Name

    Mark Kaline

    Title

    Former Media Leadership Committee Chair

    COMPANY

     
  • Name

    Christy Kazlo

    Title

    Media Marketing Manager

    COMPANY

    ConAgra Brands
  • Name

    Kristina Kelker

    Title

    Associate Product Manager

    COMPANY

    Merck Consumer Care
  • Name

    Joanne Kelly

    Title

    Director, Global Sourcing & Procurement Services

    COMPANY

    American International Group, Inc.
  • Name

    Luke Kigel

    Title

    Director, IMC (Media & Connections) Americas

    COMPANY

    Johnson & Johnson Consumer Products Company
  • Name

    Jason Klinman

    Title

    Senior Marketing Planning Manager, Media Lead

    COMPANY

    PLS Financial Services, Inc.
  • Name

    Danielle Koffer

    Title

    Vice President Global Media

    COMPANY

    Colgate-Palmolive Company
  • Name

    Tom Kuhn

    Title

    Vice President, Marketing Strategy

    COMPANY

    PGA TOUR, Inc.
  • Name

    Mathieu Laforest

    Title

    Director of Global Marketing - Ski-Doo

    COMPANY

    Bombardier Recreational Products
  • Name

    Jason Lakeman

    Title

    Senior Manager, Performance Advertising

    COMPANY

    Robert Half International
  • Name

    Rebecca Lambert

    Title

    Sr. Director, Media Strategy

    COMPANY

    Best Buy Company, Inc.
  • Name

    Tiana Lang

    Title

    Director, National Media

    COMPANY

    Popeyes Louisiana Kitchen
  • Name

    Beth Lange

    Title

    Senior Manager, Digital Content

    COMPANY

    Benjamin Moore & Co.
  • Name

    Charles Lanphear

    Title

    Director Media

    COMPANY

    USAA
  • Name

    Elena Laramie

    Title

    Director, Online Marketing

    COMPANY

    TransUnion
  • Name

    Colin Linggo

    Title

    Vice President, Marketing & Media

    COMPANY

    Paramount Pictures
  • Name

    Cathy Linton

    Title

    Senior Vice President, Director of Advertising and Marketing Communications

    COMPANY

    SunTrust Banks, Inc.
  • Name

    Angela Lograsso

    Title

    Group Manager

    COMPANY

    Verizon Communications
  • Name

    Robin Long

    Title

    Global Media Advisor

    COMPANY

    ExxonMobil Corporation
  • Name

    Stacy Marcus

    Title

    Partner

    COMPANY

    Reed Smith LLP
  • Name

    Jenn Martin

    Title

    VP, Marketing

    COMPANY

    Sesame Place
  • Name

    Whitney Massey

    Title

    Advertising Specialist

    COMPANY

    Alabama Power Co.
  • Name

    Eileen Mastrio

    Title

    Assistant Vice President, Brand Marketing & National Advertising

    COMPANY

    MassMutual Financial Group
  • Name

    Lisa Mathison

    Title

    Director of Media

    COMPANY

    Walgreen Company
  • Name

    Mike McCullough

    Title

    Director, Advertising & Media

    COMPANY

    Travelers Insurance
  • Name

    Nadine Karp McHugh

    Title

    SVP, Omnimedia Strategic Investments and Creative Solutions

    COMPANY

    L'Oreal USA
  • Name

    Patrick McKenna

    Title

    Manager, Marketing Communications

    COMPANY

    BMW of North America, LLC
  • Name

    Ben McLeod

    Title

    SVP, Regions Corporate Marketing

    COMPANY

    Regions Financial Corp.
  • Name

    Edward McLoughlin

    Title

    Global Head of Media

    COMPANY

    HP Inc.
  • Name

    Jennifer Mennes

    Title

    Sr Manager Media Strategy

    COMPANY

    TD Bank
  • Name

    Karen Milke

    Title

    Senior Strategic Sourcing Manager

    COMPANY

    Mars Incorporated
  • Name

    Shawn Millerick

    Title

    Head of Marketing, US OTC

    COMPANY

    Alcon Laboratories, Inc.
  • Name

    Colleen Milway

    Title

    Director, Media & Search Marketing, Worldwide Customer Operations

    COMPANY

    Bristol-Myers Squibb Company
  • Name

    Alia Mohamed

    Title

    Media Manager

    COMPANY

    ADT Security Services
  • Name

    Dena Mooty

    Title

    Manager, Event Marketing

    COMPANY

    Cleveland Clinic
  • Name

    Ofelia Morera

    Title

    Senior Staff, Brand Management

    COMPANY

    Verizon Communications
  • Name

    Kathrine Mowrey

    Title

    Director – Media Services

    COMPANY

    Walmart Stores, Inc.
  • Name

    Lonny Nathanson

    Title

    Product Director

    COMPANY

    Chevron Federal Credit Union
  • Name

    John Nitti

    Title

    Chief Media Officer

    COMPANY

    Verizon Communications
  • Name

    Lori Norian

    Title

    Vice President, Marketing

    COMPANY

    Matrixx Initiatives, Inc.
  • Name

    Michael Oberfeld

    Title

    Vice President, Media Director

    COMPANY

    US Bank
  • Name

    Amanda Osiol

    Title

    Manager, Brand & Advertising

    COMPANY

    SeaWorld Parks and Entertainment
  • Name

    Rebecca Panico

    Title

    Director, Brand Media

    COMPANY

    Capital One Services, Inc.
  • Name

    Carolyn Panzer

    Title

    Senior Vice President, Public Policy

    COMPANY

    Diageo North America, Inc.
  • Name

    Anna Papadopoulos

    Title

    VP, Media Director

    COMPANY

    Prudential Financial
  • Name

    Louis Paskalis

    Title

    Senior Vice President, Global Media Executive

    COMPANY

    Bank of America
  • Name

    Patricia Pidgeon

    Title

    Enterprise Automotive Director, Client Solutions

    COMPANY

    Time Warner Cable
  • Name

    Dan Quinn

    Title

    Director, Media and Marketing Operations

    COMPANY

    Blackberry Limited
  • Name

    Lauren Radcliffe

    Title

    VP, Media and Acquisition

    COMPANY

    E*Trade Financial Corp.
  • Name

    Bawana Radhakrishnan

    Title

    Associate Director, LATAM Indirect Procurement

    COMPANY

    Colgate-Palmolive Company
  • Name

    Marci Raible

    Title

    Director, Global Media

    COMPANY

    Campbell Soup Company
  • Name

    Donna Richardsen

    Title

    Director, Global Digital Marketing

    COMPANY

    Colgate-Palmolive Company
  • Name

    Julia Rivera

    Title

    Director, Communications

    COMPANY

    LiveOnNY
  • Name

    Dominique Robert

    Title

    Marketing Coordinator- Sea-Doo

    COMPANY

    Bombardier Recreational Products
  • Name

    Clinton Roese

    Title

    Media Manager

    COMPANY

    Bayer Corporation
  • Name

    Jamie Rosati

    Title

    Consumer Marketing Leader

    COMPANY

    Merck & Co.
  • Name

    John Salagaj

    Title

    Senior Director of Marketing

    COMPANY

    The Hertz Corp.
  • Name

    Kyle Sanborn

    Title

    Creative and Media Director

    COMPANY

    Enterprise Holdings, Inc.
  • Name

    Lisa Schoder

    Title

    US Integrated Marketing and Media

    COMPANY

    Ford Motor Company
  • Name

    Terri Schriver

    Title

    Senior Vice President, Enterprise Media

    COMPANY

    Bank of America
  • Name

    Michele Schuh

    Title

    Director, Media, Old Navy Marketing

    COMPANY

    Old Navy
  • Name

    Howard Schwartz

    Title

    Director of Advertising, Media and Brand

    COMPANY

    SeaWorld Parks and Entertainment
  • Name

    Gabrielle Senatore

    Title

    Media Planning Manager

    COMPANY

    Ford Motor Company
  • Name

    Shannon Sexton

    Title

    Procurement Supplier Performance Manager, Media, Digital and Market Research

    COMPANY

    Diageo North America, Inc.
  • Name

    Thomas Shapiro

    Title

    Fios Digital Business Operations & Strategy

    COMPANY

    Verizon Wireless Inc.
  • Name

    Michael Siewert

    Title

    Digital Media Manager

    COMPANY

    Colgate-Palmolive Company
  • Name

    Robyn Simburger

    Title

    Media Director

    COMPANY

    Home Depot, Inc.
  • Name

    Kristen Sisson

    Title

    Global Vice President Media Strategy, Paid & Earned Media

    COMPANY

    Schneider Electric
  • Name

    Belinda Smith

    Title

    Director, Global Media Activation

    COMPANY

    Electronic Arts, Inc.
  • Name

    Travis Smith

    Title

    Director, Digital/Media CoE

    COMPANY

    Brown-Forman Corporation
  • Name

    Earle Smola

    Title

    Director, Corporate Brand Design and Sponsorships

    COMPANY

    Stanley Black & Decker, Inc.
  • Name

    Justin Soffer

    Title

    VP of Marketing

    COMPANY

    Travelzoo Inc.
  • Name

    Prateek Sood

    Title

    Director

    COMPANY

    PepsiCo, Inc.
  • Name

    Christina Sorrentino

    Title

    Executive Assistant

    COMPANY

    Verizon Communications
  • Name

    Marlene Squires-Swanson

    Title

    Director of Global Media Advertising

    COMPANY

    Visit Florida, Inc.
  • Name

    Tracy Stallard

    Title

    Sr. Director, Media

    COMPANY

    Anheuser-Busch InBev
  • Name

    Jackie Steinberg

    Title

    NA Integrated Media Planning Manager

    COMPANY

    Combe Incorporated
  • Name

    David Strome

    Title

    VP, Media Services - Americas

    COMPANY

    LVMH Holding Group
  • Name

    Diego Suarez

    Title

    Lead, Marketing Communications

    COMPANY

    Burger King Corporation
  • Name

    Kristin Suppelsa

    Title

    Vice President, Corporate Communications

    COMPANY

    Liberty Mutual Group
  • Name

    Alex Sutton

    Title

    Manager, Digital Marketing

    COMPANY

    Avis Budget Group, Inc.
  • Name

    David Szahun

    Title

    Director, U.S. Media

    COMPANY

    American Express Company
  • Name

    Myra Tamayo-Byun

    Title

    Marketing Director

    COMPANY

    Boehringer Ingelheim Pharmaceuticals, Inc.
  • Name

    Kevin Tang

    Title

    IT Leader, Life Sciences China

    COMPANY

    General Electric Company
  • Name

    Rebecca Traverzo

    Title

    VP, Global Channel Management

    COMPANY

    Calvin Klein, Inc.
  • Name

    Bari Trontz

    Title

    Director

    COMPANY

    The Depository Trust & Clearing Corporation
  • Name

    Ryan Van Dongen

    Title

    Director, Global Media Strategy & Planning

    COMPANY

    Scotiabank (The Bank of Nova Scotia)
  • Name

    Marisa Virayodhin

    Title

    Integrated Marketing Manager

    COMPANY

    Johnson & Johnson
  • Name

    Jackie Vlahakis

    Title

    Manager, IMC/Media Investment

    COMPANY

    Johnson & Johnson
  • Name

    Chris Wages

    Title

    Strategic Sourcing Manager

    COMPANY

    Wells Fargo & Co.
  • Name

    Malaika Walls

    Title

    Director, Market Research

    COMPANY

    Sesame Workshop
  • Name

    Ken Weisberg

    Title

    Media Director

    COMPANY

    TracFone Wireless, Inc.
  • Name

    Risa Wexler

    Title

    Team Leader

    COMPANY

    Pfizer Inc
  • Name

    Rachel Williams

    Title

    Category Manager

    COMPANY

    Johnson & Johnson Vision Care
  • Name

    Judy Yeh

    Title

    Executive Director of Media and Integrated Marketing

    COMPANY

    S.C. Johnson & Son, Inc.
  • Name

    Kwan Yim

    Title

    Head of Global Media

    COMPANY

    Citi
  • Name

    Doug Zarkin

    Title

    Chief Marketing Officer

    COMPANY

    Pearle Vision Centers
  • Name

    Claudio Zibenberg

    Title

    Media Manager

    COMPANY

    IBM Corporation
  • Name

    Miguel Zorrilla

    Title

    Assistant Media Manager

    COMPANY

    Mars Incorporated
  • Name

    Raquelle Zuzarte

    Title

    Senior Director, Brand Strategy

    COMPANY

    Spectrum Reach