Innovation Day @ Walmart Stores, Inc. (Members Only Conference)
This event is over.
Please click here to download the conference booklet.
Innovation, according to dictionary.com, is (1) something new or different introduced and (2) the act of innovating; introduction of new things or methods. Successful marketers innovate by finding new ways to reach customers, developing breakthrough new products, improving processes to do things in ways that are better than competitors, and more.
Hosted by Walmart—recently recognized by Fast Company as one of the top ten “Most Innovative Companies in the World”—this complimentary ANA members only conference will feature sessions from leading marketers and thought leaders who will share their experiences and case histories in marketing innovation.
Tuesday, January 29, 2013
at Walton's 5&10
105 N. Main Street
Bentonville, AR 72712
Walton’s 5&10 was Sam Walton’s first store and is now the home of the Walmart Visitor Center, which features an interactive exhibit gallery displaying Walmart’s heritage. Appetizers and drinks will be served during the reception, giving members a chance to mingle, reconnect, and view the gallery.
Wednesday, January 30, 2013
WALMART’S GAME-CHANGING INNOVATION APPROACH
INNOVATION IN BRAND BUILDING
This session will discuss the key learnings and success of the Intel Marketing Innovation Award program.Mariann Coleman
Director of Global Agency Relations and Performance
General Session Cont.
BRAND BUILDING INNOVATION IN A DIGITAL WORLD
Chief Marketing Officer