Kevin Farkas
EVP, Sales & Business Development
Active International
Corporate Trade: What Marketers Need to Know
This event is over.
Corporate trade (Barter) has become a staple for many organizations and is increasingly being integrated as a tool to drive continued cost efficiencies and gain a competitive advantage. Why? As RFPs increase, marketing and travel budgets remain under pressure, and companies re-align their strategies, barter offers a way for organizations to recover value and increase their agility in a dynamic marketplace. This webinar will discuss:
- Today's corporate trade model and determining when it makes the most sense
- How trade can be used to meet a variety of business challenges: Excess inventory, surplus owned or leased real estate, surplus capital equipment, extend a budget, generate immediate cash flow
- Considerations for evaluating barter/corporate trade
- Success stories
Related Content
when
Start: Wednesday, October 21, 2015 at 1:00pm
End: Wednesday, October 21, 2015 at 2:00pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***