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NETWORKING BREAKFAST (9:00 – 9:30AM)
INTRODUCTIONS (9:30 – 9:45AM)
I. JUNIPER NETWORKS: MARKETING EDUCATION AND CERTIFICATION PROGRAMS FOR THE REAL WORLD (9:45-10:45AM)
Your network is the single greatest vehicle for knowledge, understanding, and human advancement. Now more than ever, businesses rely on high-performance networks and innovation to unleash their full potential. Juniper Networks has built an education framework that is outstanding. In this session, Cheryl Max, Senior Director, Operations – Juniper Networks, will share the work and insights behind its marketing education and certification program.
Cheryl Max, Senior Director, Operations – Juniper Networks
II. INTUIT: HOW SMALL TEAMS MANAGE COMLEX PROJECTS (11:00AM-12:00PM)
In this session, Timothy Riedel, Group Marketing Manager – Intuit, will share how QuickBase, an on-line database for small teams, as well as small and medium businesses, can help drive leads into sales. Hear how to utilize content marketing, digital and social media to build business models that are measurable and help drive business.
Timothy Riedel, Group Marketing Manager – Intuit
III. MEMBER ROUNDTABLE DISCUSSION (1:00-2:00PM)
In this session, ANA Business-to-Business Committee members will be asked to share their experiences and perspectives on a B2B hot topic. This is a great opportunity to learn from your peers at other companies.
Janine Martella, Director, Committees and Conferences – ANA