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Business-to-Business

Begins: Thursday, August 7, 2014 at 9:00am
Ends: Thursday, August 7, 2014 at 2:00pm
Location: Juniper Networks
1194 North Mathilda Avenue
Sunnyvale, CA 94089-1206

NETWORKING BREAKFAST (9:00 – 9:30AM)
INTRODUCTIONS (9:30 – 9:45AM)


I. JUNIPER NETWORKS: MARKETING EDUCATION AND CERTIFICATION PROGRAMS FOR THE REAL WORLD
(9:45-10:45AM)
Your network is the single greatest vehicle for knowledge, understanding, and human advancement. Now more than ever, businesses rely on high-performance networks and innovation to unleash their full potential. Juniper Networks has built an education framework that is outstanding. In this session, Cheryl Max, Senior Director, Operations – Juniper Networks, will share the work and insights behind its marketing education and certification program.

Speaker:

Cheryl Max, Senior Director, Operations – Juniper Networks


II. INTUIT: HOW SMALL TEAMS MANAGE COMLEX PROJECTS (11:00AM-12:00PM)
In this session, Timothy Riedel, Group Marketing Manager – Intuit, will share how QuickBase, an on-line database for small teams, as well as small and medium businesses, can help drive leads into sales. Hear how to utilize content marketing, digital and social media to build business models that are measurable and help drive business.

Speaker:
Timothy Riedel, Group Marketing Manager – Intuit


LUNCH (12:00-1:00PM)


III. MEMBER ROUNDTABLE DISCUSSION (1:00-2:00PM)
In this session, ANA Business-to-Business Committee members will be asked to share their experiences and perspectives on a B2B hot topic. This is a great opportunity to learn from your peers at other companies.

Facilitators:

Bill Stabile, Executive Director, Brand Marketing Communications – Siemens Corporation and Chair, ANA B-to-B Marketing Committee
Janine Martella, Director, Committees and Conferences – ANA




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Next Meeting(s)

Business-to-Business
Thursday, August 7, 2014
Sunnyvale , CA

Business-to-Business
Wednesday, October 22, 2014
New York , NY

Prior Meeting(s)

Business-to-Business
Wednesday, April 30, 2014
Chicago , IL

Business-to-Business
Wednesday, February 12, 2014
New York , NY

Business-to-Business
Tuesday, November 12, 2013
New York , NY