Leveraging Smarter TV Advertising To Drive Purchases

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Television has always been a powerful advertising medium and now its smarter than ever before. In this webinar, discover top ways to use data and targeting to drive greater results for your TV advertising. You will also hear from Jackie Poriadjian, SVP, Strategic Marketing at UFC (Ultimate Fighting Championship) who will share best practices and examples on how UFC leverages smart TV advertising to drive, optimize, and measure purchases.