Advocacy News

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Chairman Rockefeller Remains Critical of Digital Advertising Alliance Self-Regulatory Efforts

On Wednesday, April 24, 2013, the Senate Commerce Committee held a hearing on the progress of industry self-regulation of online behavioral advertising (OBA)

Negotiations Between SAG-AFTRA, ANA and 4A’s Result in Mandate for Ad-ID in All Commercial Production

Commercials negotiations between the Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA), and the ANA-4A’s Joint Policy Committee (JPC) representing the advertising industry, have mandated universal adoption of Ad-ID

Vermont Attorney General Targets Food Marketing to Children

The Attorney General of Vermont, Bill Sorrell, plans to target and look for new ways to regulate food marketing to children.

Ohio Governor’s Sales Tax Plan Dropped by House Republicans

The Republican leadership in the Ohio House released a revised budget bill yesterday that completely stripped out Governor John Kasich’s proposal to extend the sales tax to advertising and a broad range of other business services.

Louisiana Governor Backs Away From Sales Tax Proposal

In a short speech yesterday to the Louisiana Legislature on the opening day of their 2013 session, Governor Bobby Jindal announced he was backing away from the tax reform proposal he had offered last month.

FCC Asks For Comment on Indecency Policy

The FCC is asking for comment on the changes in its policy regarding indecency.

FDA Decides Not to Challenge Court Decision Tossing out Tobacco Warning Labels

Last week, the Food and Drug Administration (FDA) announced they would not seek Supreme Court review of the decision by the U.S. Court of Appeals for the District of Columbia Circuit that invalidated its rulemaking on graphic warning labels for cigarette packaging and advertisements.

IWG Report Still a No-Go Without Cost/Benefit Analysis

The Continuing Resolution passed last week by the Senate and House to fund the government through the end of September continues the prohibition on the FTC issuing a final Interagency Working Group (IWG) report until it performs a cost/benefit analysis.

Good News on Ohio Ad Tax Front

The House Finance Committee in the Ohio Legislature yesterday concluded three days of hearings on Governor Kasich’s budget and sales tax plan.

Louisiana Governor Proposes Tax on Advertising Agency Services; Update on Ohio and Minnesota

Louisiana Governor Bobby Jindal unveiled his tax reform proposal to members of the legislature yesterday. That plan calls for eliminating the income tax, increasing the sales tax rate from 4% to 5.88% and extending the sales tax to a number of business services, including advertising agency services.

DeFazio and Chaffetz Introduce Legislation to Combat Patent Trolls

Late last week, Reps. Peter DeFazio (D-OR/4) and Jason Chaffetz (R-UT/3) introduced legislation that would deal with so-called “patent trolls,” a growing problem for the advertising industry.

Ohio Advertising Tax Hearings This Week

We have learned that the Ways and Means Committee of the Ohio House of Representatives will hold hearings this week (Tuesday, Wednesday, and Thursday) on Governor John Kasich’s tax reform proposal which would impose the sales tax on advertising and a broad range of other business services.

ANA Opposes Ad Tax Bill in Minnesota

ANA has written to Governor Mark Dayton and the members of the Taxes Committee of the Minnesota House of Representatives to express our opposition to any tax on advertising services.

Minnesota Advertising Tax Hearing on Wednesday, February 27th at 7 PM CST

The Taxes Committee of the Minnesota House of Representatives will hold a hearing on Wednesday on Governor Mark Dayton’s tax reform proposal which would impose the sales tax on advertising and a broad range of other business services.

Updates on Ad Tax Threats in Ohio and Minnesota

Additional details have been released on budget proposals by Governors John Kasich (R-OH) and Mark Dayton (D-MN).

Marketers Face Ad Tax Threats in Ohio and Minnesota

Governors John Kasich (R-OH) and Mark Dayton (D-MN) have proposed new taxes on advertising and other business services as part of their FY14 budget package. In each case, the Governors have called for reducing the sales tax rate but broadening the base by extending the tax to more services.

ANA Files Reply Comments Urging ICANN to Improve Rights Protection Mechanisms Before Rolling out New Top Level Domains

Still concerned that the protections for both consumers and trademark owners currently in place are dangerously inadequate, ANA has filed reply comments with the Internet Corporation for Assigned Names and Numbers (ICANN) urging it to strongly improve those protections before rolling out any new top level domains.

ANA Writes to ICANN CEO About Concerns Over His Comments on Strawman/LPRs

ANA has written a letter to ICANN CEO Fadi Cheahdé describing our concerns over recent comments he made about the so-called “Strawman” Proposal at a meeting of registries and registrars in Amsterdam on January 25.

FTC Finds POM Wonderful Made Unsupported Health Claims

The FTC recently upheld a decision that found that the makers of POM Wonderful pomegranate juice deceptively advertised their products and did not adequately substantiate claims that it treated or prevented a variety of medical conditions.

ANA Urges ICANN to Adopt Effective Mechanism for Limited Preventative Registrations (LPRs) as Part of New TLD Universe

ANA has urged the Internet Corporation for Assigned Names and Numbers to adopt an effective mechanism for Limited Preventative Registrations (LPRs) as it considers proposals for enhancing trademark protection during the upcoming launch of new gTLDs.

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Legislative and Regulatory Issues Tracking

ANA's Washington, DC office works to protect the ability of all marketers to communicate effectively with consumers.   The scope of legislation, regulations, and court cases impacting the marketing community continues to be extremely broad, extending to issues as diverse as online privacy, prescription drug advertising, restrictions on the tax deductibility of advertising costs and the regulatory powers of the Federal Trade Commission.

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Compendium of Legislative, Regulatory and Legal Issues

ANA's Washington, DC office plays a leading role in protecting the ability of all marketers to communicate effectively with consumers. At the end of each year, we prepare a Compendium which describes our efforts on the broad range of issues we have faced. 

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Alliance for Family Entertainment

The ANA Alliance for Family Entertainment (AFE) is a coalition of national advertisers, supported by the ANA, which represents almost 40% of all U.S. television advertising dollars..

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SAG/AFTRA

ANA and the American Association of Advertising Agencies (4A’s) conduct broadcast talent negotiations with the Screen Actors Guild (SAG) and the American Federation of Television and Radio Artists (AFTRA) through the Joint Policy Committee, or JPC.

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