AI in Marketing Procurement – More Than a Content Generator | Webinars | Events & Webinars | ANA

AI in Marketing Procurement – More Than a Content Generator

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AI has been shaking the marketing world – and for good reason. Artificial intelligence stands to reshape the way we think about communication and making connections with our customers. A far less discussed area of AI’s potential impact is how it can be leveraged in agency management; the sheer speed at which it can handle, sort, and accurately analyze large datasets makes AI one of the most exciting new technologies to explore in the marketing procurement industry. In this webinar, Joseph Herrada, Marketing Manager at Decideware, and Sarah Thompson, CEO of Softlink Information Centers, explore the prospect of AI in the marketing procurement tech-stack, and where we are seeing the most robust results with the help of artificial intelligence in agency management.

 

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when

Start: Thursday, September 7, 2023 at 3:00pm

End: Thursday, September 7, 2023 at 3:30pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***



Speaker(s)

Joseph Herrada
Marketing Manager
Decideware

Sarah Thompson
CEO
Softlink Information Centers