Social & Mobile @ Electronic Arts (Members Only Conference)
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Social and mobile have exploded. There are more than 1 billion active users on Facebook and billions of tweets posted per week! Also, according to a recent ANA survey, 96% of marketers currently use or plan to include mobile marketing as part of their overall mix – up from 88% in 2010. Despite this rapid growth, clients have many questions and their issues include measurement, agency selection, internal org structure, and the inability to have metrics to prove ROI.
Learn how top marketers have cut through all the hype to use social media successfully. Join us for a fun and informative day hosted by Electronic Arts as top client-side marketers and industry experts will share best practices in Social and Mobile. This is free to ANA members and limited to ANA members and invited guests.
ELECTRONIC ARTS: PLAYING IN THE MOBILE SPACE
HP LEVERAGES SOCIAL MEDIA TO REACH BUSINESS-TO-BUSINESS CUSTOMERS
LYTRO TURNS PHD CONCEPTS INTO COCKTAIL CONVERSATIONS
General Session Continued
DEL MONTE’S RECIPE FOR SOCIAL MEDIA SUCCESS
QUALCOMM: BORN MOBILE
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