Video Content: Transforming B to B Marketing Results

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Using a specific B-to-B case study, you’ll learn how a technology marketer transformed the effectiveness of their video content by shifting from the rational to the emotional. The presenters will share the principles and tactics that led to the success of the case study, and attendees will learn ways to apply these strategies to strengthen their brand’s content. 

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when

Start: Wednesday, March 1, 2017 at 3:00pm

End: Wednesday, March 1, 2017 at 4:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***


Speaker

Andrew Clarke
Founder
Brass Ideas Advertising

Theresa McDermit 
Strategic Marketing Consultant