Millennials: What Marketers Need to Know | Webinars | Events & Webinars | ANA

Millennials: What Marketers Need to Know

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Millennials are today's largest and most influential generation of consumers. These young adults are gaining influence, starting families and are quickly taking on an impactful role as the ones that are influencing new trends across the market. However, the millennial influence extends beyond an industry level. The Millennial Mindset® is a new way of thinking that has served as the foundation for our modern consumer market. In this webinar the presenters will share:

  1. Major Millennial Mindset® trends that influence overall trends
  2. New marketing strategies that win with Millennials who are more "prosumer" and a lot less target audience
  3. Examples of brand practices that can be applied to drive engagement
  4. Why Content Excellence® is critical to your future as Millennials consume bite-size content
  5. How becoming parents and gaining affluence has changed Millennial shopping habits

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when

Start: Wednesday, March 30, 2016 at 1:00pm

End: Wednesday, March 30, 2016 at 2:00pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***



Speaker(s)

Jeff Fromm
President
Futurecast

Brendan Shaughnessy
Brand Manager
FutureCast