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Content Marketing Committee


Description & Purpose
As a cornerstone in Brand Activation, Content Marketing encompasses the strategic use of content, regardless of source or placement, which helps to advance the strategic initiatives and the brand or product and helps to drive the engagement of the target audience. Discussions will focus on strategic content marketing best practices that engage, entertain and are relevant to core audiences while delivering on desired key performance indicators.

The Content Marketing Committee is for members who are responsible for their organization's content marketing initiatives. Content marketing is becoming a vitally important component of Brand Activation campaigns that builds a brand’s image AND drives a specific consumer behavior or action. This committee will provide a forum for members to share case studies, best practices, and network to ultimately elevate each other's expertise and make their organizations more effective.

Committee Locations
All meetings are free for ANA client-side and MSP Gold members to attend in-person or via webinar. To join the NYC or West Coast Committee, please contact Annie DeKraker

Opportunities For Involvement
If you would like to submit a brand case study for Committee presentation consideration, please contact Paul Robinson

Committee Chairs:
David Germano, President & Chief Content Officer, Magnetic Content Studios
Bruce Kalfus, Senior Director, ESPN Sports Marketing, ESPN
John von Brachel, SVP, Content Marketing Executive, Bank of America
Rebecca (Silver) Scott, Vice President, Brand Strategy, BuzzFeed

ANA staff managing the Content Marketing Committee are Paul Robinson and Annie DeKraker.

 

Join A Committee

Participation in Brand Activation related Committees is a benefit of ANA membership and Gold Marketing Solutions Provider Membership. There are no costs to join or attend meetings.

Stay informed with ANA Brand Activation SmartBrief.  Check out summaries of what matters to you, written by expert editors in the key content pillars of brand activation: influencer, commerce, relationship, content, promotion, and experiential marketing. Sign up now!


name title company
David Germano (Co-chairperson) President and Chief Content Officer Magnetic Content Studios
Bruce Kalfus (Co-chairperson) Sr. Director, ESPN Sports Marketing ESPN
Rebecca Silver (Co-chairperson) Director of Brand Strategy BuzzFeed, Inc.
John Von Brachel (Co-chairperson) Senior Vice President, Content Marketing Executive Bank of America
Melindah Alexander Lead Generation Manager MAA
Orestes Alvarez Manager, B2B Go to Market Verizon Wireless Inc.
Adrienne Anderson Principal, Marketing Constellation
Len Appel Director, Client Development Branded Entertainment Network, Inc.
Louis Arbetter GM, PepsiCo Content Studio PepsiCo, Inc.
Magda Armistead Director of Loyalty and Credit Marketing Curacao
Michelle Avedian Art Director, Creative Services Northwell Health
Leslie Aybar Manager, Communication and Brand Verizon Wireless Inc.
Bruno Bagala Director, Product Content Management Pitney Bowes
Kate Barchie   Prudential Insurance Company of America
Jacki Bares Manager, Marketing New York Road Runners
Sabrina Barragan Category Manager American Express Company
Brooke Barrier Director, Creative Children International
Kathy Battacharia VP, Tri-State Marketing and Communications Cushman & Wakefield
Rebecca Baumgaertner   Northwell Health
Beth Beeby   Discovery, Inc.
Beverly Benn Director, Corporate Marketing TIAA
David Berkowitz CMO Five Tier Inc.
Brad Bernard Vice President, Digital Strategy and Innovation Harmelin Media
Amber Bernshausen Marketing Analyst State Farm
Laura Binder Brand Activation Specialist Alaska Airlines, Inc.
Roweena Bipat-Singh Senior Specialist American International Group, Inc.
Monique Birkeli Manager Chick-fil-A, Inc.
Ryan Birkholz Marketing Affectiveness Analyst Kohl's Corporation
Liz Blanch Media Manager Heineken USA, Inc.
Michael Blaney Sr. Vendor Specialist National Grid
Barry Blyn VP, Original Content & Brand Intelligence ESPN
KC Boas Analyst BlackRock, Inc.
Nicole Bohorad Manager, Digital Marketing Rite Aid Corp.
Melodie Bolin Director, Marketing Mars Petcare US, Inc.
Andrew Bolton Senior Vice President, Global Sales Knotch Inc.
Stephanie Borges Global Vice President, Strategic Marketing and Partnerships Six Flags Entertainment
Robyn Borok Account Executive dataxu
Donna Bowie-Conway Associate Director, Content Strategy KPMG LLP
Jacqueline Boyd Sr Manager Best Buy Company, Inc.
Caitlin Boylan Manager, Social Media Strategy American Medical Association
David Brown Chief Strategy Officer OneSpot
Megan Brown Senior Marketing Manager The Western Union Company
Emily Brutti Director, Integrated Marketing Ocean Spray Cranberries, Inc.
Kelly Buchanan Spillers Director, Digital Marketing and Procurement L'Oréal USA
Christine Burger Senior Director, Content Marketing First Republic Bank
Sheryl Bussard Sr. Copywriter ALLDATA
Erika Caampued Manager, Marketing Communications Stryker Orthopaedics
Taryn Cahill Director, Product Amino Payments
Dan Cappello Senior Content Strategist Valley Bank
Phil Cara Chief Revenue Officer Eyeview LLC
Gabriel Cardier Category Manager, Global Supply Management American Express Company
Abigail Carlson Associate Brand Manager ORBIS Corporation
Trang Carola Director, Amex Insights American Express Company
Barbara Carvana-Moore Senior Copywriter, homedepot.com Home Depot, Inc.
Whitney Champion Director, Client Services BuzzFeed, Inc.
Karina Cherfas Director, Content Marketing TIAA
David Choi Sr. Director of Global Solutions Consulting OneSpot
Jin Choi Sr Brand Manager LG Electronics
Kanae Clar Sr. UX Designer MetLife, Inc.
Heather Coghill Associate Director Hispanic Research ESPN
Shawn Cohen Associate, Online Sales TXU Energy Retail Company LLC
Melissa Colgate Vice President World Surf League
Courtney Colwell Director of OPEN Forum and Content Marketing American Express Travel Related Services Company, Inc.
Elysia Cook McDermott Copy Writing Manager Dexcom
Maria Corral Associate Brand Activation Manager Outdoor and Recreation Division Newell Brands Inc.
Francisco Correa Sr. Bilingual Content Strategist St. Jude Children's Research Hospital, Inc. ALSAC
RoseMary Costa-Lopes Talent Engagement Lead, Global Talent Acquisition Johnson & Johnson
Jennifer Cota-Robles Content Editor Brandman University
Garrett Crabb Special Ops Something Different
Meghann Craig Associate Director, WOMM Empower MediaMarketing Cincinnati
Michael Cruz Senior Director, Brand Marketing and Communications New York Road Runners
Cole Cummings Director of Marketing BoardActive
Rachel Curry Director, Marketing, Owned Channels Volvo Cars of North America, Inc.
Amy D'Aureli Sr. Content Strategist MetLife, Inc.
Chira Dan VP of Content L'Oréal USA
Anna Danandeh   Verizon Communications
Howard Davidson CMO Centra360
Alex Davis Senior Director, Business Development Hotwire PR
Jeb Davis Senior Consultant BlueCross BlueShield Association
Maddie Dawson Senior Associate Jones Lang LaSalle (JLL)
Salomon Dayan sr. social media manager T-Mobile USA, Inc.
Jesse Dembo Programming and Content Strategy NBA
Craig Desmarais Digital Marketing Specialist Collette Travel Service, Inc.
Joe Dessi Managing Partner Interplanetary
Suzanne Diaz Marketing Manager, North America Kingspan Insulation
Molly Dies Social Media Strategist Prestige Brands, Inc.
Jeremy Dillahunt Editor, Inffluencer Marketing Bank of America
Dan Dipiazzo Vice President, Marketing Busch Gardens & Water Country USA Williamsburg
Melissa Donahue Senior Manager, Advertising TIAA
Kyle Donash Sr. Manager, Public Relations and Communication Trunk Club
Jennifer Dudek Sr. Marketing Manager, Strategy Kohl's Corporation
Michael Duke Account Executive Discovery, Inc.
Catherine Dummitt Director of Marketing Netmining
Anne Dunleavy Director, Content gyro
Samantha Durnford Senior Manager, Network Marketing Scotiabank (The Bank of Nova Scotia)
Carolyn Eckert Sponsorship, Promotions and Creative Services Manager BP Lubricants
Kevin Enke Digital Marketing Manager UNIVAR
Megan Fackler Manager, Community Engagement & Volunteer Services LiveOnNY
Elizabeth Feola Marketing Mercer LLC
Elizabeth Ferguson Mgr, Innovative & Branded Content Lowe's Companies, Inc.
Guillermo Fernandez Director, Content and Category Strategy Spectrum Reach
Tamica Fields Sr Product Marketing Specialists, Life Space UX Sony Electronics Inc.
Kristen Filiaggi Content Strategist Be The Match-National Marrow Donor Program
David Finnegan Marketing Communications Manager Ford Motor Company
Darren Finnie Head, Marketing and Partnerships Sinclair Broadcast Group, Inc.
Cindy Flannigan Advertising & Communications Manager ESL Federal Credit Union
Alan Flippen Senior Director, Publications and Communications Mount Sinai Health System
Sean Flynn Managing Editor, atkearney.com A.T. Kearney, Inc.
Kathy Foley Senior Account Director Ripple Street
Carrie Forbes Marketing Strategy Coordinator - Sports Partnerships and Active & Wellness Kohl's Department Stores
Dana Forfa Senior Manager L'Oréal USA
Dana Fortini Senior Digital Media Strategist American International Group, Inc.
Lynne Fox Director- Marketing Strategy & Operations Eli Lilly and Company
Adrian France Co -Founder & Chief Creative Officer The Odyssey Online
Joel Franks Director, Content Development TIAA
Loni Frazita Content Marketing Manager Pitney Bowes Inc.
Ira Fritz Writer/Producer ESPN
Maryna Frolova ISG Marketing Communications Dell Inc.
Amanda Frye Brand Manager Stanley Black & Decker, Inc.
Andrea Fujii Marketing Manager Franklin Templeton Investments
Kathleen Galligan Senior Vice President, UST Thought Leadership Content U.S. Trust, Bank of America
Flavia Galvao Director, Marketing - Activia & Danactive The Dannon Company, Inc.
Carley Gauthier National Marketing Manager House of Blues Entertainment, Inc.
Mary Gendron Managing Director, Senior Vice President Mower
Adam Gerstel Manager of Sales Knotch Inc.
Alexis Givens Director of Content Development Hunter Douglas, Inc.
Jane Goldman Vice President, Head of Content Citizens Bank
Michelle Gomes Brand Strategy Manager BuzzFeed, Inc.
Kimberly Gomez Analyst, Marketing Services Sourcing L'Oréal USA
Jennifer Gong Manager, Marketing Mercer LLC
Paul Goott Marketing Specialist Bank of New York Mellon
Craig Gottlieb Senior Vice President, Business Development Hotwire PR
Lynette Green Interactive Marketing Manager Brown-Forman Corporation
Tricia Green Sr. Brand Manager LG Electronics
Kelly Greene Senior Director TIAA
Nicole Grenot Associate Manager, Content Strategy Rite Aid Corp.
Brian Grimm Director, Strategic Marketing Navient
Melissa Grimm Chief Marketing Officer Amino Payments
Ben Grossman Senior Vice President, Group Strategy Director Jack Morton Worldwide
Sarah Groves Senior Social Media Manager AT&T Inc.
Jaime Guerrero VP Digital Transformation Upshot
Sarah Hagland Vice President Planning & Category Kohl's Corporation
Christine Hammontree Marketing Coordinator Aetna Inc.
Constance Harcar Manager, Strategic Marketing Jones Lang LaSalle (JLL)
Les Harrison Strategic Partnerships OUTFRONT Media Inc.
Catherine Hart Senior Marketing Manager HelloWorld
Thea Hayden Director of Content & Strategy, Dell EMC Marcom Dell Inc.
Ethan Heftman Vice President, Client Strategy and Insights A+E Networks
Grace Heiderscheidt Customer Success Manager OneSpot
Ryan Hemsing Director, Marketing Sargento Foods Inc.
Alexandria Henderson Manager, Brand Activation ANA
Chris Hercik SVP, Creative & Content, The Foundry @ Time Inc. Time Inc.
Melanie Heroux   DTCC
Alison Herzog Director, Global Social Business & Digital Strategy Dell Inc.
Douglas Hoenig Account Director Ripple Street
August Horvath Partner and Co-Chair, Advertising Law Practice Foley Hoag LLP
ILun Hsu Digital Analytics Lead Capital One Bank
Carla Hudson AVP, Corporate Brand Marketing AT&T Inc.
Lisa Huggins Senior Vice President, Client Services Mower
Alec Hughes Head of Consumer Segments Management Wells Fargo & Co.
Jean Hughes Producer/Director Vanguard Group, Inc.
John Huttlin SVP, Head of Content Marketing Wells Fargo & Co.
Michele Jacobs Director, Integrated Marketing Esurance, Inc.
Kate Jaffe Senior Manager, Brand Rover.com
Valerie Janos Social Media Strategist Prestige Brands, Inc.
Kiel Jared Global Director of Digital Marketing GES
Dahalia Jenkins Product Marketing Manager Spectrum Reach
Nicole Johnson eCommerce Account Manager KIND LLC
Stephen Johnson Director TIAA
Candice Jones Principle Brand Content Specialist Amtrak-National Railroad Passenger Corp.
Shera Jones Specialist, Digital Marketing Reliance Worldwide Corporation (RWC)
April Kaivo Senior Marketing Specialist Mayo Clinic
Shawn Kallet Vice President, Brand Partnerships Branded Entertainment Network
Mark Karlan Director of Digital Marketing Prestige Brands, Inc.
Maura Kautsky VP, Marketing Next Radio
Shana Keith PR Director Cox Communications, Inc.
Amy Kelley Global Content Digital Marketing Manager GES
Ali Kelly Marketing Empower MediaMarketing Cincinnati
Denise Keys Sales Executive United States Postal Service
Ms KHYAL Director, Content + Copy Akamai Technologies, Inc.
Lauren Kiley Marketing Associate Crisp
John Kim Sr. Project Manager, Content Experian
Alex King Associate Director, Finance Category Marketing, News Group Time Inc.
Kris Klank Digital Brand and Strategy Manager KitchenAid
Jennifer Klein Streiner Director of Digital Marketing Life Extension Foundation
Jason Kleinman General Manager, Branded Content TripleLift
Paul Kontonis Chief Marketing Officer Viacom Ad Solutions
Karen Koslow Managing Partner Wellness Amplified
David Kraft Director, Sports Management, Branded Content ESPN
John Krochune VP, SEO AMP Agency
Ben Kwak Senior Manager, Corporate Marketing Hyundai Capital America
Jackie Lafuente Director, Global Branding Boston Scientific Corporation
Beth Lange Senior Manager, Digital Content Benjamin Moore & Co.
Jackie Lankelis Sr. Director of Client Services The Trade Desk
Hope Lansing Field Market Manager MedMen
Ali Larrick Practice Manager Morning Consult
Anthony Larrisey Principal and Creative Director Industria Creative
Lauren Larson Associate Director KPMG LLP
Elaine Lawson Senior Director, Development Communications Mount Sinai Health System
Amanda Leach-Rouvi Vice President, Brand and Marketing Communications Robert Half International
Sharon Lee Manager, Product and Content Marketing Coldwell Banker Real Estate Corp.
David Leess Manager, Sales Knotch Inc.
Steve Leiken Graphic Designer Yamaha Corporation of America
Ted Lemanski Senior Sales Executive - Northeast Area United States Postal Service
Stephanie Lensing Media Innovation Manager General Mills, Inc.
Michael Leon-Rivera Associate Director, Content + Strategy The Foundry @ Meredith
Cassandra Liburd Marketing Manager Northwell Health
Meghan Linehan Account Director Something Different
Mel Liu Corporate Marketing Associate JPMorgan Chase & Co.
Marissa Lorenzo Social Media Analyst Kia Motors America, Inc.
Michael Lory Brand Marketing Discover Financial Services, Inc.
Eileen Loustau Head, Investor Marketing LendingClub Corporation
Jacqlyn Lovejoy Associate Marketing Manager Moroccanoil
Janine Lucas Copywriter Kaiser Permanente
Taylor Lutz Advertising and Brand Specialist CareFirst BlueCross & BlueShield
Katie Lynch Director, Brand Marketing & Communications New York Road Runners
Brett Lyons Branded Entertainment Programs Lead Intel Corporation
Lisa Macaulay Senior Manager, Precision Marketing and Programmatic Johnson & Johnson Consumer Products Company
Kai MacMahon   Marketing Evolution
Faith Maginley Partner Marketing Senior Specialist SAP Global
Andrew Mallia   GSK Consumer Healthcare
Jay Mandel Director, Marketing IBM Corporation
Alexandra Maniglia Marketing Manager Deloitte
Jeffrey Markowitz Chief Executive Officer Creative Compound
Smrithi Mathew   New York Road Runners
Yoshiko Matsuda Head, Life Space UX Group Sony Electronics Inc.
Lindsey McBride Associate Manager, Digital Marketing, Owned Sites The Hershey Company
Sean McCarthy Manager, B2B Product Marketing Bright Horizons
Jen McKenzie Mgr, Copywriting Creative Services Panera Bread, LLC
Kate McNee Social Media Strategist Prestige Brands, Inc.
Alison McSherry Senior Public Relation Specialist LiveOnNY
Devi Mehta Director, Brand Activation and Branded Content Program Management TIAA
Kathi Mello Marketing Director Clarke Systems
Greer Mendel Digital Marketing Manager Reliance Worldwide Corporation (RWC)
Jennifer Menet Marketing Account Manager SEI
Alex Merkel Senior Marketing Specialist Mayo Clinic
Jayme Meyer Corporate Advertising and Brand Advisor Exxon Mobil Corporation
Lauren Meyer Director, Marketing Project Implementation Toll Brothers, Inc.
Larry Mickelberg Managing Director Deloitte Digital
Brandon Mikkelsen Social Media Marketing Manager Yamaha Corporation of America
Naamka Milima Associate Director, Marketing Solutions ESPN
Melanie Montemarano Marketing Healthfirst
Kimberly Morgan Director, Strategic Accounts OneSpot
Jenni Morrison US Sales Director Buzzoole
Ben Morriss Director, Partnerships Knotch Inc.
Delitha Morrow Coles Communications Partner NCR Corporation
Tracy Mueller Manager, Digital Marketing Susan G. Komen For The Cure
Erin Myers Marketing Manager Les Mills US
Marissa Nance Managing Director OMD USA
Jeff Neuman Senior Director, Off -Premise Strategy and National Programming Heineken USA, Inc.
Ariel Ng   Moroccanoil
Rebecca Nguyen Senior Copywriter - Digital Experience Aurora Health Care
Sharifah Niles-Lane Vice President, Digital Marketing and Social Media Manager Eastern Bank Corp.
Sarah Nunes Director, Brand Communications & Account Services Vistaprint
John Ohara SVP, Brand Strategy & Planning, Endeavor Global Marketing; Endeavor Global Marketing
Meghan Olmstead Senior Manager, Engagement Marketing American Greetings Corporation
Diana Ortiz Senior Digital Marketing Associate, Audience Development Consumer Reports
Amy Osborn Vice President, Marketing JPMorgan Chase & Co.
Mark OToole   Mower
Elisa Palacios   Prudential Insurance Company of America
Sandra Palumbo-Aldi Head of Marketing Communications Informa Financial Intelligence
Jasmin Pannu Copywriter Iovate Health Sciences International Inc.
Sarah Parada Director, Content Marketing Fannie Mae
Dawn Parra Marketing Manager, Cleveland Clinic Florida Cleveland Clinic
Franklin Parrish Senior Director, Creative & Editorial Services Kaiser Permanente
Kara Passarelli Brand Manager New York Road Runners
Shannon Paul VP, Branded Content and Social Engagement Fifth Third Bank
Julia Pawling Manager, Global Brand Marketing AIG
Tracy Pearson Manager, Information Design & Communications Chevron Corporation
Cecilia Perez Brand Manager Chevron Products Company
Fabrizio Perrone CEO and Founder Buzzoole
William Perry   Discovery, Inc.
Christos Pietris Worldwide Advertising IBM Corporation
Maria Pousa Chief Marketing Officer Integral Ad Science
Sangeeta Prasad Chief Marketing Officer Russell Reynolds Associates
Ashley Prescott Manager, Social Content Marketing McKesson Corporation
Jessica Pukansky   Kohl's Corporation
Megan Raftery Senior Director, Global Content and Recruitment Marketing Kelly Services, Inc.
Lourdes Ramon Multicultural Marketing Manager The Dannon Company, Inc.
Sarah Reid Manager of Digital Content Reynolds Consumer Products
Christine Rich Director, Engagement Marketing American Greetings Corporation
Andra Richardson   Triad Retail Media
Robin Riddle VP, Strategy & Client Services Time Inc.
Adam Riesenberg Associate Director, Creative Services & Content Strategy Viacom Ad Solutions
Angie Robert Senior Communications Manager - Social Media & Digital Content Intuit Inc.
Rebecca Roberts Digital Coordinator, New York Knicks Madison Square Garden, Knicks
Paul Robinson Director, Brand Activation ANA
Clinton Roese Media Manager Bayer Corporation
Edwin Roman Sr. Director, Original Content & Brand Intelligence ESPN
Andrew Rosen VP, Brand & Content Marketing AAA Northeast
Christina Roth Category & Brand Marketing Manager Kohl's Corporation
Maura Sage Marketing & Communications Associate Turnaround Management Association
Julio Salazar Mr. LG Electronics
RozLilia Salgado Marketing Manager Allianz Global Investors
John Sandoval Senior Brand and Latino Marketing Manager Intuit Inc.
Shweta Sanghvi Vice President, Content Marketing Bank of America
Sam (Samantha) Savino Sr. Director, Business Development - Collective Bias Inmar, Inc.
Patrick Scerbo Vice President of Business Development Music Audience Exchange
Stacie Schafer Sr. Manager of Public Affairs Cox Communications, Inc.
Deborah Schildkraut Program Director - Digital Content Marketing IBM Corporation
Lynn Schlesinger Group Vice President | Demand & Brand Forbes
Veronica Segovia   AARP
Sarah Sharifi Content Marketing Manager Autodesk
Sarah Shehata Executive Account Director Ripple Street
Harry Sherman Corporate Director Marketing New York Presbyterian Hospital
Ryan Shultz Advertising and Brand Specialist Exxon Mobil Corporation
Ashley Smith Director, Business Development Industria Creative
Constance Smith Senior Digital Content Manager Mars Incorporated
Holly Smith Manager, Content Wyndham Destinations
Jane Smith Digital Marketing CAT Footwear
Megan Smith Content Manager Wilsonart LLC
Keiana Smith-McDowell Global Social Media Manager MoneyGram International, Inc.
Colleen Sokolik   MetLife, Inc.
David Spiegel SVP, Brand Strategy Turner Broadcasting System, Inc.
Jessica Stanley Vice President of Marketing Asurion
Dalonda Steinert Customer Marketing Manager Experian Consumer Services
Yvette Steinhardt Director Eli Lilly and Company
Jeff Stern Director - Marketing, Core Functions Humana Inc.
Dena Stilwell Content Strategist Javelin Marketing Group
Jonathan Stine Category Leader - Marketing Procurement Nestlé
Neda Stoll Director, Content and Web Strategy Thomson Reuters
Robyn Streisand Founder and President Titanium/The Mixx
Destene Styles Communication Strategy TD AMERITRADE Holding Corp.
Kimberly Sugden   General Mills, Inc.
Tracey Tague Vice President Account Service The Marketing Arm
Katie Takacs Marketing Manager Social Media Link
Anne Tallman Marketing Director Mall of America
Matt Targett VP, Marketing Crypton
Eric Tash Senior Manager, Digital & Social Marketing Formerly of Luxottica Retail
Andrew Tate Director TIAA
Melody Taylor Assistant Marketing Manager Tuesday Morning Corporation
Victor Tenuta Director, Brand Managment, Sports Nutrition Iovate Health Sciences International Inc.
Elizabeth Thomas Web Manager, Online Services Enterprise Community Partners
Victoria Tomao Senior Marketing Manager Penguin Random House
Robert Traino Vice President, Marketing and Communications ANA
Kaitlyn Tuson Account Director & Strategist Debut Group
Dheeman Vaidya Director - PR & Communications Medtronic Inc.
Paulina Vakouros Lead Director AXA Equitable
Savvy Varadan Director, Content Marketing Robert Half International
Roopa Varghese   Georgia-Pacific Corporation
Michael Verrone Associate Vice President, Programming, Content NBA
Heather Villeneuve Marketing Manager Behr Paint
Veenerick Vos van Liempt Senior Vice President, Brand Partnerships Music Audience Exchange
Ashley Wakeland Marketing Strategist, Customer Loyalty Verizon Connect Inc.
Missy Walker Vice President Brand Strategic Education, Inc.
Derek Ward Digital Communications Specialist The General Automobile Insurance Services, Inc.
Anita Washington Director of Integrated Marketing Lord & Taylor
Amara Waters Creative Director, Copy OneMain Financial
Chellie Wilkosz-McCarthy Web Content & Analytics Manager for Global Marketing Motorola Solutions, Inc.
Jessica Williams Marketing Director YMCA of the USA
Cheryl Wipper VP-- Communications, Reputation and Brqand Association of International Certified Professional Accountants
Jennifer Woo VP Citibank, N.A.
Jennifer Yen Strategy & Operations Lead, Global Brand Marketing Airbnb
Hannah Yeo Color & Design Specialist Benjamin Moore & Co.
Zoe Zeigler Vice President, Brand Marketing JPMorgan Chase & Co.
Holly Zhang Senior Manager, Global Brand Marketing Lenovo United States Inc.

  • Name

    David Germano (Co-chairperson)

    Title

    President and Chief Content Officer

    COMPANY

    Magnetic Content Studios

  • Name

    Bruce Kalfus (Co-chairperson)

    Title

    Sr. Director, ESPN Sports Marketing

    COMPANY

    ESPN

  • Name

    Rebecca Silver (Co-chairperson)

    Title

    Director of Brand Strategy

    COMPANY

    BuzzFeed, Inc.

  • Name

    John Von Brachel (Co-chairperson)

    Title

    Senior Vice President, Content Marketing Executive

    COMPANY

    Bank of America

  • Name

    Melindah Alexander

    Title

    Lead Generation Manager

    COMPANY

    MAA

  • Name

    Orestes Alvarez

    Title

    Manager, B2B Go to Market

    COMPANY

    Verizon Wireless Inc.

  • Name

    Adrienne Anderson

    Title

    Principal, Marketing

    COMPANY

    Constellation

  • Name

    Len Appel

    Title

    Director, Client Development

    COMPANY

    Branded Entertainment Network, Inc.

  • Name

    Louis Arbetter

    Title

    GM, PepsiCo Content Studio

    COMPANY

    PepsiCo, Inc.

  • Name

    Magda Armistead

    Title

    Director of Loyalty and Credit Marketing

    COMPANY

    Curacao

  • Name

    Michelle Avedian

    Title

    Art Director, Creative Services

    COMPANY

    Northwell Health

  • Name

    Leslie Aybar

    Title

    Manager, Communication and Brand

    COMPANY

    Verizon Wireless Inc.

  • Name

    Bruno Bagala

    Title

    Director, Product Content Management

    COMPANY

    Pitney Bowes

  • Name

    Kate Barchie

    Title

     

    COMPANY

    Prudential Insurance Company of America

  • Name

    Jacki Bares

    Title

    Manager, Marketing

    COMPANY

    New York Road Runners

  • Name

    Sabrina Barragan

    Title

    Category Manager

    COMPANY

    American Express Company

  • Name

    Brooke Barrier

    Title

    Director, Creative

    COMPANY

    Children International

  • Name

    Kathy Battacharia

    Title

    VP, Tri-State Marketing and Communications

    COMPANY

    Cushman & Wakefield

  • Name

    Rebecca Baumgaertner

    Title

     

    COMPANY

    Northwell Health

  • Name

    Beth Beeby

    Title

     

    COMPANY

    Discovery, Inc.

  • Name

    Beverly Benn

    Title

    Director, Corporate Marketing

    COMPANY

    TIAA

  • Name

    David Berkowitz

    Title

    CMO

    COMPANY

    Five Tier Inc.

  • Name

    Brad Bernard

    Title

    Vice President, Digital Strategy and Innovation

    COMPANY

    Harmelin Media

  • Name

    Amber Bernshausen

    Title

    Marketing Analyst

    COMPANY

    State Farm

  • Name

    Laura Binder

    Title

    Brand Activation Specialist

    COMPANY

    Alaska Airlines, Inc.

  • Name

    Roweena Bipat-Singh

    Title

    Senior Specialist

    COMPANY

    American International Group, Inc.

  • Name

    Monique Birkeli

    Title

    Manager

    COMPANY

    Chick-fil-A, Inc.

  • Name

    Ryan Birkholz

    Title

    Marketing Affectiveness Analyst

    COMPANY

    Kohl's Corporation

  • Name

    Liz Blanch

    Title

    Media Manager

    COMPANY

    Heineken USA, Inc.

  • Name

    Michael Blaney

    Title

    Sr. Vendor Specialist

    COMPANY

    National Grid

  • Name

    Barry Blyn

    Title

    VP, Original Content & Brand Intelligence

    COMPANY

    ESPN

  • Name

    KC Boas

    Title

    Analyst

    COMPANY

    BlackRock, Inc.

  • Name

    Nicole Bohorad

    Title

    Manager, Digital Marketing

    COMPANY

    Rite Aid Corp.

  • Name

    Melodie Bolin

    Title

    Director, Marketing

    COMPANY

    Mars Petcare US, Inc.

  • Name

    Andrew Bolton

    Title

    Senior Vice President, Global Sales

    COMPANY

    Knotch Inc.

  • Name

    Stephanie Borges

    Title

    Global Vice President, Strategic Marketing and Partnerships

    COMPANY

    Six Flags Entertainment

  • Name

    Robyn Borok

    Title

    Account Executive

    COMPANY

    dataxu

  • Name

    Donna Bowie-Conway

    Title

    Associate Director, Content Strategy

    COMPANY

    KPMG LLP

  • Name

    Jacqueline Boyd

    Title

    Sr Manager

    COMPANY

    Best Buy Company, Inc.

  • Name

    Caitlin Boylan

    Title

    Manager, Social Media Strategy

    COMPANY

    American Medical Association

  • Name

    David Brown

    Title

    Chief Strategy Officer

    COMPANY

    OneSpot

  • Name

    Megan Brown

    Title

    Senior Marketing Manager

    COMPANY

    The Western Union Company

  • Name

    Emily Brutti

    Title

    Director, Integrated Marketing

    COMPANY

    Ocean Spray Cranberries, Inc.

  • Name

    Kelly Buchanan Spillers

    Title

    Director, Digital Marketing and Procurement

    COMPANY

    L'Oréal USA

  • Name

    Christine Burger

    Title

    Senior Director, Content Marketing

    COMPANY

    First Republic Bank

  • Name

    Sheryl Bussard

    Title

    Sr. Copywriter

    COMPANY

    ALLDATA

  • Name

    Erika Caampued

    Title

    Manager, Marketing Communications

    COMPANY

    Stryker Orthopaedics

  • Name

    Taryn Cahill

    Title

    Director, Product

    COMPANY

    Amino Payments

  • Name

    Dan Cappello

    Title

    Senior Content Strategist

    COMPANY

    Valley Bank

  • Name

    Phil Cara

    Title

    Chief Revenue Officer

    COMPANY

    Eyeview LLC

  • Name

    Gabriel Cardier

    Title

    Category Manager, Global Supply Management

    COMPANY

    American Express Company

  • Name

    Abigail Carlson

    Title

    Associate Brand Manager

    COMPANY

    ORBIS Corporation

  • Name

    Trang Carola

    Title

    Director, Amex Insights

    COMPANY

    American Express Company

  • Name

    Barbara Carvana-Moore

    Title

    Senior Copywriter, homedepot.com

    COMPANY

    Home Depot, Inc.

  • Name

    Whitney Champion

    Title

    Director, Client Services

    COMPANY

    BuzzFeed, Inc.

  • Name

    Karina Cherfas

    Title

    Director, Content Marketing

    COMPANY

    TIAA

  • Name

    David Choi

    Title

    Sr. Director of Global Solutions Consulting

    COMPANY

    OneSpot

  • Name

    Jin Choi

    Title

    Sr Brand Manager

    COMPANY

    LG Electronics

  • Name

    Kanae Clar

    Title

    Sr. UX Designer

    COMPANY

    MetLife, Inc.

  • Name

    Heather Coghill

    Title

    Associate Director Hispanic Research

    COMPANY

    ESPN

  • Name

    Shawn Cohen

    Title

    Associate, Online Sales

    COMPANY

    TXU Energy Retail Company LLC

  • Name

    Melissa Colgate

    Title

    Vice President

    COMPANY

    World Surf League

  • Name

    Courtney Colwell

    Title

    Director of OPEN Forum and Content Marketing

    COMPANY

    American Express Travel Related Services Company, Inc.

  • Name

    Elysia Cook McDermott

    Title

    Copy Writing Manager

    COMPANY

    Dexcom

  • Name

    Maria Corral

    Title

    Associate Brand Activation Manager Outdoor and Recreation Division

    COMPANY

    Newell Brands Inc.

  • Name

    Francisco Correa

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  • Name

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  • Name

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  • Name

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  • Name

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    Associate Director, Marketing Solutions

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  • Name

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  • Name

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    Director, Strategic Accounts

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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    VP, Strategy & Client Services

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  • Name

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  • Name

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  • Name

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  • Name

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  • Name

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    Sr. Director, Original Content & Brand Intelligence

    COMPANY

    ESPN

  • Name

    Andrew Rosen

    Title

    VP, Brand & Content Marketing

    COMPANY

    AAA Northeast

  • Name

    Christina Roth

    Title

    Category & Brand Marketing Manager

    COMPANY

    Kohl's Corporation

  • Name

    Maura Sage

    Title

    Marketing & Communications Associate

    COMPANY

    Turnaround Management Association

  • Name

    Julio Salazar

    Title

    Mr.

    COMPANY

    LG Electronics

  • Name

    RozLilia Salgado

    Title

    Marketing Manager

    COMPANY

    Allianz Global Investors

  • Name

    John Sandoval

    Title

    Senior Brand and Latino Marketing Manager

    COMPANY

    Intuit Inc.

  • Name

    Shweta Sanghvi

    Title

    Vice President, Content Marketing

    COMPANY

    Bank of America

  • Name

    Sam (Samantha) Savino

    Title

    Sr. Director, Business Development - Collective Bias

    COMPANY

    Inmar, Inc.

  • Name

    Patrick Scerbo

    Title

    Vice President of Business Development

    COMPANY

    Music Audience Exchange

  • Name

    Stacie Schafer

    Title

    Sr. Manager of Public Affairs

    COMPANY

    Cox Communications, Inc.

  • Name

    Deborah Schildkraut

    Title

    Program Director - Digital Content Marketing

    COMPANY

    IBM Corporation

  • Name

    Lynn Schlesinger

    Title

    Group Vice President | Demand & Brand

    COMPANY

    Forbes

  • Name

    Veronica Segovia

    Title

     

    COMPANY

    AARP

  • Name

    Sarah Sharifi

    Title

    Content Marketing Manager

    COMPANY

    Autodesk

  • Name

    Sarah Shehata

    Title

    Executive Account Director

    COMPANY

    Ripple Street

  • Name

    Harry Sherman

    Title

    Corporate Director Marketing

    COMPANY

    New York Presbyterian Hospital

  • Name

    Ryan Shultz

    Title

    Advertising and Brand Specialist

    COMPANY

    Exxon Mobil Corporation

  • Name

    Ashley Smith

    Title

    Director, Business Development

    COMPANY

    Industria Creative

  • Name

    Constance Smith

    Title

    Senior Digital Content Manager

    COMPANY

    Mars Incorporated

  • Name

    Holly Smith

    Title

    Manager, Content

    COMPANY

    Wyndham Destinations

  • Name

    Jane Smith

    Title

    Digital Marketing

    COMPANY

    CAT Footwear

  • Name

    Megan Smith

    Title

    Content Manager

    COMPANY

    Wilsonart LLC

  • Name

    Keiana Smith-McDowell

    Title

    Global Social Media Manager

    COMPANY

    MoneyGram International, Inc.

  • Name

    Colleen Sokolik

    Title

     

    COMPANY

    MetLife, Inc.

  • Name

    David Spiegel

    Title

    SVP, Brand Strategy

    COMPANY

    Turner Broadcasting System, Inc.

  • Name

    Jessica Stanley

    Title

    Vice President of Marketing

    COMPANY

    Asurion

  • Name

    Dalonda Steinert

    Title

    Customer Marketing Manager

    COMPANY

    Experian Consumer Services

  • Name

    Yvette Steinhardt

    Title

    Director

    COMPANY

    Eli Lilly and Company

  • Name

    Jeff Stern

    Title

    Director - Marketing, Core Functions

    COMPANY

    Humana Inc.

  • Name

    Dena Stilwell

    Title

    Content Strategist

    COMPANY

    Javelin Marketing Group

  • Name

    Jonathan Stine

    Title

    Category Leader - Marketing Procurement

    COMPANY

    Nestlé

  • Name

    Neda Stoll

    Title

    Director, Content and Web Strategy

    COMPANY

    Thomson Reuters

  • Name

    Robyn Streisand

    Title

    Founder and President

    COMPANY

    Titanium/The Mixx

  • Name

    Destene Styles

    Title

    Communication Strategy

    COMPANY

    TD AMERITRADE Holding Corp.

  • Name

    Kimberly Sugden

    Title

     

    COMPANY

    General Mills, Inc.

  • Name

    Tracey Tague

    Title

    Vice President Account Service

    COMPANY

    The Marketing Arm

  • Name

    Katie Takacs

    Title

    Marketing Manager

    COMPANY

    Social Media Link

  • Name

    Anne Tallman

    Title

    Marketing Director

    COMPANY

    Mall of America

  • Name

    Matt Targett

    Title

    VP, Marketing

    COMPANY

    Crypton

  • Name

    Eric Tash

    Title

    Senior Manager, Digital & Social Marketing

    COMPANY

    Formerly of Luxottica Retail

  • Name

    Andrew Tate

    Title

    Director

    COMPANY

    TIAA

  • Name

    Melody Taylor

    Title

    Assistant Marketing Manager

    COMPANY

    Tuesday Morning Corporation

  • Name

    Victor Tenuta

    Title

    Director, Brand Managment, Sports Nutrition

    COMPANY

    Iovate Health Sciences International Inc.

  • Name

    Elizabeth Thomas

    Title

    Web Manager, Online Services

    COMPANY

    Enterprise Community Partners

  • Name

    Victoria Tomao

    Title

    Senior Marketing Manager

    COMPANY

    Penguin Random House

  • Name

    Robert Traino

    Title

    Vice President, Marketing and Communications

    COMPANY

    ANA

  • Name

    Kaitlyn Tuson

    Title

    Account Director & Strategist

    COMPANY

    Debut Group

  • Name

    Dheeman Vaidya

    Title

    Director - PR & Communications

    COMPANY

    Medtronic Inc.

  • Name

    Paulina Vakouros

    Title

    Lead Director

    COMPANY

    AXA Equitable

  • Name

    Savvy Varadan

    Title

    Director, Content Marketing

    COMPANY

    Robert Half International

  • Name

    Roopa Varghese

    Title

     

    COMPANY

    Georgia-Pacific Corporation

  • Name

    Michael Verrone

    Title

    Associate Vice President, Programming, Content

    COMPANY

    NBA

  • Name

    Heather Villeneuve

    Title

    Marketing Manager

    COMPANY

    Behr Paint

  • Name

    Veenerick Vos van Liempt

    Title

    Senior Vice President, Brand Partnerships

    COMPANY

    Music Audience Exchange

  • Name

    Ashley Wakeland

    Title

    Marketing Strategist, Customer Loyalty

    COMPANY

    Verizon Connect Inc.

  • Name

    Missy Walker

    Title

    Vice President Brand

    COMPANY

    Strategic Education, Inc.

  • Name

    Derek Ward

    Title

    Digital Communications Specialist

    COMPANY

    The General Automobile Insurance Services, Inc.

  • Name

    Anita Washington

    Title

    Director of Integrated Marketing

    COMPANY

    Lord & Taylor

  • Name

    Amara Waters

    Title

    Creative Director, Copy

    COMPANY

    OneMain Financial

  • Name

    Chellie Wilkosz-McCarthy

    Title

    Web Content & Analytics Manager for Global Marketing

    COMPANY

    Motorola Solutions, Inc.

  • Name

    Jessica Williams

    Title

    Marketing Director

    COMPANY

    YMCA of the USA

  • Name

    Cheryl Wipper

    Title

    VP-- Communications, Reputation and Brqand

    COMPANY

    Association of International Certified Professional Accountants

  • Name

    Jennifer Woo

    Title

    VP

    COMPANY

    Citibank, N.A.

  • Name

    Jennifer Yen

    Title

    Strategy & Operations Lead, Global Brand Marketing

    COMPANY

    Airbnb

  • Name

    Hannah Yeo

    Title

    Color & Design Specialist

    COMPANY

    Benjamin Moore & Co.

  • Name

    Zoe Zeigler

    Title

    Vice President, Brand Marketing

    COMPANY

    JPMorgan Chase & Co.

  • Name

    Holly Zhang

    Title

    Senior Manager, Global Brand Marketing

    COMPANY

    Lenovo United States Inc.