
Strategy and management capabilities for today's data-inspired marketers.
From hands-on training, international awards program and case studies, conferences, webinars, and face-to-face networking opportunities, we’re committed to delivering the information you need now to drive growth — and dedicated to advocating on issues that affect the data marketing and analytics industry.
We feature a wide breadth of topics to help our members better understand how data can shape and drive consumer behavior; how to build a data-centric organization; data issues such as data quality, privacy and governance; and emerging technologies like blockchain and machine learning.

2023 ANA Data & Technology Conference
Whether it's fully leveraging AI, navigating privacy regulations, integrating tech stacks, or building effective and secure data sets, there's a lot to keep today's marketer awake at night. The 2023 ANA Data & Technology Conference is designed to take these and other critical issues head on.

ANA's Data and Analytics Response Rate Report
The 2022 ANA Response Rate Report is an example of how the ANA takes on the role of industry thought leader, providing the tools and benchmarks needed to plan and optimize a marketing mix while forecasting future marketing impact and driving long-term sustainable growth.
Upcoming Events

National Industry Conferences
September 27th |
2023 ANA Data & Technology Conference – A Virtual Experience Virtual Event (Eastern Time) |
Data, Tech, and Measurement Partners












Take the Next Step
Contact the Data and Analytics team at DataAnalytics-Team@ana.net to learn more about how you can get involved with the ANA Data and Analytics Practice.