ANA Blogs
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Regulatory Rumblings

Penned by Dan Jaffe, the ANA's group executive vice president of government relations, this blog focuses on advocacy initiatives and key legal/regulatory issues that threaten national advertisers' freedom of commercial speech.

Regulatory Rumblings

What the Election Means for Marketers

1 week ago

The midterm Congressional elections generated enough political heat and hot air to threaten to accelerate global warming.

Regulatory Rumblings

NTIA Should Consider New Privacy Paradigm

1 week ago

ANA has urged the National Telecommunications and Information Administration (NTIA) to consider a new privacy paradigm to be enforced by the Federal Trade Commission (FTC) as a single national standard for the reasonable collection and use of consumer data.

Regulatory Rumblings

ANA Files Comment Opposing Changes to Marketing Mail Content Proposed by U.S. Postal Service

3 weeks ago

On Monday the Association of National Advertisers distributed a press release regarding it’s filing of comments in opposition to proposed changes to marketing mail content proposed by the U.S. Postal Service.

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Marketing Maestros

Written by our in-house citizen journalists, this varied blog draws on insights from the client-side marketing community, examines game-changing campaigns and industry research, provides actionable takeaways from ANA events, and more.

Marketing Maestros

Growing from Within

by Chuck Kapelke, 6 hours ago

As the list of demands placed on marketers keeps growing, marketing leaders have to make sure their teams are up to speed in all aspects of their business. Here are three tips for creating successful training and professional development programs.

Marketing Maestros

A Diversity Report for the Advertising/Marketing Industry — And A Call to Action

by Bill Duggan, 1 day ago

A new ANA report offers a look at the state of gender and ethnic diversity at ANA client-side marketer member companies.

Marketing Maestros

Purpose Takes Center Stage

by Ken Beaulieu, 2 days ago

Aligning an organization around a well-articulated and meaningful purpose has a greater impact on growth than any particular product or service. The new ANA Center for Brand Purpose will provide tools and resources to help brands overcome the challenges of bringing purpose to life.

How to Contribute

The Marketing Maestros blog currently accepts contributions from ANA community members. Submissions should focus on advice, insights, trends, and best practices for the marketing and advertising industry.

Please email all posts (250-800 words) in a Word doc attachment. Please make sure to include a headline and a byline.