ANA Webinars
Join fellow industry leaders from the comfort of your office and tap into a wealth of information on key topics surrounding the advertising & marketing industry. Webinars are complimentary for ANA members. Webinar Series are listed below by topic and a chronological listing of all webinars is available here.
Most webinars are recorded and are available to ANA members for playback on demand here.
Webinar Wednesdays Series
Held nearly every Wednesday at 1 p.m. (Eastern Time), ANA brings marketing thought leaders and industry experts to the web to discuss current advertising and marketing issues. In today's fast-paced, highly competitive marketing environment, time is of the essence. That's why our series of hour-long Webinar Wednesdays is perfect for ANA members looking to stay ahead of the latest industry trends without having to commit large amounts of time.
Don't miss our upcoming themed series:
- November/December: Marketing Organization
- January-March: Marketing Futures
Get smarter in one hour. Every Wednesday.
| Date/Time (Eastern Time) | Title |
|---|---|
| Wednesday, January 8, 2020 at 1:00pm | The Future of Search Marketing: What's Now. What's Next. (Marketing Futures Series) |
| Wednesday, January 15, 2020 at 1:00pm | Increasing Your Return on Influencers: Best Practice and Case Studies from TikTok (Marketing Futures Series) |
| Wednesday, January 22, 2020 at 1:00pm | CES 2020: Bringing the Tech and the Trends to Modern Marketers (Marketing Future Series) |
| Wednesday, January 29, 2020 at 1:00pm | eMarketer’s Geoff Ramsey Presents: 6 Big Trends that will Shape Marketing in 2020 (Marketing Futures Series) |
| Wednesday, February 5, 2020 at 1:00pm | Mastercard: Latest Consumer Trends, the Future of Marketing, & Evolution of the Brand (Marketing Futures Series) |
ANA Thought Leader Thursdays Webinar Series
Hear from ANA partners and industry experts who will share best practices and key action steps to apply directly to your business.
| Date/Time (Eastern Time) | Title |
|---|---|
| Thursday, January 16, 2020 at 1:00pm | Pandora: Six Trends That Will Impact Audio and Marketing in 2020 |
| Thursday, January 30, 2020 at 1:00pm | Proving That Outcome-Based Results Drive Business |
B-to-B Webinar Series
The B-to-B webinar series brings thought leaders and industry experts to the comfort of your office or home who will share best practices and key action steps to apply directly to your business.
| Date/Time (Eastern Time) | Title |
|---|---|
| Monday, December 16, 2019 at 3:00pm | ABM and MarTech with Demandbase (B2B Marketing Series) |
| Wednesday, January 8, 2020 at 3:00pm | B2B and Brand Purpose Study: How does your company stack up? (B2B Marketing Series) |
| Wednesday, February 5, 2020 at 3:00pm | Using Thought Leadership to Influence Buyers and Drive Purchasing Behaviors (B2B Marketing Series) |
| Wednesday, March 4, 2020 at 3:00pm | Email Accessibility Guidelines (B2B Marketing Series) |
| Wednesday, April 1, 2020 at 3:00pm | B2B Marketing Series |
Legal & Regulatory Webinar Series
The ANA Legal & Regulatory webinar series will explore new issues that are affecting how our members do business. We will explore topics that are on the cutting edge of advertising and marketing law as well as ongoing regulatory and legal developments that may cut into your company's bottom line. Webinars will take place every other month.
If you have questions specifically about the Legal & Regulatory webinar series, please contact David Buzby at dbuzby@ana.net.
| Date/Time (Eastern Time) | Title |
|---|---|
| Tuesday, January 14, 2020 at 1:00pm | ANA Legal & Regulatory Webinar |
Brand Activation Legal Webinar Series
The Brand Activation Legal Webinar series is a bimonthly meeting focused on marketing, advertising, and promotion issues relevant to the legal community. A guest speaker will present with the opportunity for Q&A at the end of each presentation. After the meeting, the PowerPoint is uploaded to the ANA site for members to access.
| Date/Time (Eastern Time) | Title |
|---|---|
| Tuesday, December 17, 2019 at 1:00pm | Brand Activation Legal Webinar: December 2019 |
| Tuesday, February 11, 2020 at 1:00pm | Brand Activation Legal Webinar: February 2020 |
Email Marketing Webinar Series
Brought to you by the Email Experience Council, these webinars showcase the impact and importance of email as a marketing tool, communications vehicle and branding device. You’ll learn from industry leaders and trend-setters: useful tips, best practices, compliance issues and new strategies to incorporate in your own email marketing campaigns.
| Date/Time (Eastern Time) | Title |
|---|---|
| Monday, January 13, 2020 at 2:00pm | Achieving Intentional Inclusivity in Email Design |
Data & Technology Series
The Data & Technology webinar series will bring thought leaders and industry experts directly to you. This series is for the data-driven marketer who is interested in expanding their knowledge of Data Science & Analytics, MarTech, and the ever evolving world of Data Driven Direct Marketing, with the expertise to support intelligent business applications.
| Date/Time (Eastern Time) | Title |
|---|---|
| Tuesday, February 25, 2020 at 1:00pm | Do This, Not That! Email & Emerging Media Techniques |
Nonprofit Federation Webinar Series
Brought to you by the ANA Nonprofit Federation, that works tirelessly on behalf of the nonprofit fundraising community on increasing education opportunities for both mission driven and commercially driven organizations and aggressively and effectively advocating on postal, regulatory, legislative, and accountability issues at every level of government. These webinars focus on nonprofit fundraising and marketing, as well as a the regulations and policies that govern nonprofits and their supporting organizations. You'll learn from fundraising leaders and innovators: useful tips, best practices, compliance issues and new strategies to incorporate in your own fundraising campaigns.
There are currently no scheduled webinars for this series.