ANA Webinars
Join fellow industry leaders from the comfort of your office and tap into a wealth of information on key topics surrounding the advertising & marketing industry. Webinars are complimentary for ANA members. Webinar Series are listed below by topic and a chronological listing of all webinars is available here.
Most webinars are recorded and are available to ANA members for playback on demand here.
Webinar Wednesdays Series
Held nearly every Wednesday at 1 p.m. (Eastern Time), ANA brings marketing thought leaders and industry experts to the web to discuss current advertising and marketing issues. In today's fast-paced, highly competitive marketing environment, time is of the essence. That's why our series of hour-long Webinar Wednesdays is perfect for ANA members looking to stay ahead of the latest industry trends without having to commit large amounts of time.
Don't miss our upcoming themed series:
- January-March: Marketing Futures
- April: Marketing to Millennials & Gen Z
- May: Influencer Marketing
- June: In-House Agency
Get smarter in one hour. Every Wednesday.
| Date/Time (Eastern Time) | Title |
|---|---|
| Wednesday, March 27, 2019 at 1:00pm | SXSW 2019: Trends & Takeaways for Marketers (Marketing Futures Series) |
| Wednesday, April 3, 2019 at 1:00pm | Snackable Content Strategies to Win With Gen Z (Marketing to Millennials & Gen Z Series) |
| Wednesday, April 10, 2019 at 1:00pm | 5 Ways to Engage Gen Z for Life (Marketing to Millennials & Gen Z Series) |
| Wednesday, April 17, 2019 at 1:00pm | 5 Ways Marketers can Engage Millennial and Gen Z Mothers (Marketing to Millennials & Gen Z Series) |
| Wednesday, April 24, 2019 at 1:00pm | Oreo: Becoming a Brand of Choice with Millennials & Gen Z (Marketing to Millennials & Gen Z Series) |
| Wednesday, May 8, 2019 at 1:00pm | Creating Meaningful Partnerships between Influencers and Brands (Influencer Marketing Series) |
| Wednesday, May 15, 2019 at 1:00pm | Leveraging Micro-Influencers to Increase Brand Loyalty (Influencer Marketing Series) |
ANA Thought Leader Thursdays Webinar Series
Hear from ANA partners and industry experts who will share best practices and key action steps to apply directly to your business.
| Date/Time (Eastern Time) | Title |
|---|---|
| Thursday, March 28, 2019 at 1:00pm | What Marketers Need to Know: Insights & Recommendations for Engaging Women in Financial Services |
| Thursday, April 11, 2019 at 1:00pm | Empower your Advertising Strategy by Tapping into the Top-3 Industry Trends |
B-to-B Webinar Series
The B-to-B webinar series brings thought leaders and industry experts to the comfort of your office or home who will share best practices and key action steps to apply directly to your business.
| Date/Time (Eastern Time) | Title |
|---|---|
| Wednesday, April 3, 2019 at 3:00pm | Customer Experience (B2B Marketing Series) |
| Wednesday, May 1, 2019 at 3:00pm | Sales and Marketing Alignment (B2B Marketing Series) |
| Wednesday, June 5, 2019 at 3:00pm | ABM and MarTech (B2B Marketing Series) |
| Wednesday, July 17, 2019 at 3:00pm | Demand Gen and MarTech (B2B Marketing Series) |
| Wednesday, August 7, 2019 at 3:00pm | B2B Branding (B2B Marketing Series) |
| Wednesday, September 18, 2019 at 3:00pm | CX and Demand Gen (B2B Marketing Series) |
| Wednesday, October 9, 2019 at 3:00pm | Content Marketing (B2B Marketing Series) |
| Wednesday, November 13, 2019 at 3:00pm | Data-Driven Lead Generation (B2B Marketing Series) |
| Wednesday, December 11, 2019 at 3:00pm | Employee Communications (B2B Marketing Series) |
Legal & Regulatory Webinar Series
The ANA Legal & Regulatory webinar series will explore new issues that are affecting how our members do business. We will explore topics that are on the cutting edge of advertising and marketing law as well as ongoing regulatory and legal developments that may cut into your company's bottom line. Webinars will take place every other month.
If you have questions specifically about the Legal & Regulatory webinar series, please contact David Buzby at dbuzby@ana.net.
There are currently no scheduled webinars for this series.
Brand Activation Legal Webinar Series
The Brand Activation Legal Webinar series, is a bi-monthly meeting, focused on marketing, advertising and promotion issues relevant to the legal community. A guest speaker will present with the opportunity for Q&A at the end of each presentation. After the meeting, the PowerPoint is uploaded to the ANA site for members to access.
| Date/Time (Eastern Time) | Title |
|---|---|
| Tuesday, April 9, 2019 at 1:00pm | Brand Activation Legal Webinar: April 2019 Recent Cases/Developments in Copyright Law |
Email Marketing Webinar Series
Brought to you by the Email Experience Council, these webinars showcase the impact and importance of email as a marketing tool, communications vehicle and branding device. You’ll learn from industry leaders and trend-setters: useful tips, best practices, compliance issues and new strategies to incorporate in your own email marketing campaigns.
| Date/Time (Eastern Time) | Title |
|---|---|
| Thursday, March 28, 2019 at 3:00pm | eec Webinar: The State of Email Teams |