Marketing Futures Committee


Knowing that marketers are increasingly challenged in their efforts to keep up with the latest trends and technologies, the ANA created the Marketing Futures Committee to help marketers anticipate—and prepare for—the future of marketing. With a focus on innovative topics and emerging trends, the ANA Marketing Futures Committee will drive industry thought leadership, share best practices and expertise, and facilitate discussion and topics to inform better decision making. Topics will include Artificial Intelligence (AI), Augmented Reality (AR), Virtual Reality (VR), Blockchain, Amazon, Voice, Digital Transformation and more! The committee will provide a forum for members to elevate themselves and their respective organizations via interaction with their peers as well as an outside perspective from invited guests.

ANA staff managing the Marketing Futures Committee are Molly Knol and Barbie Romero

Discussion Topics

  • Consumer Neuroscience
  • Artificial Intelligence
  • Augmented Reality
  • Blockchain
  • Virtual Reality
  • Internet of Things
  • Future of Programmatic
  • Chatbots
  • Emerging Technology

 

name title company
Jerry Appelbaum Assistant Vice President/Senior Investment Editor T. Rowe Price Investment Services
Marcia Assor Product Marketing Manager IBM Corp
Kristina Bell Sr. Marketing Specialist The Principal Financial Group
Nicole Bohorad Manager, Digital Marketing Rite Aid Corp.
Heather Campain Director of Shopper Insights & Shopper Marketing Johnson & Johnson
Assunta Catalano Social Media Manager Kiss Products, Inc.
Vincent Cunningham Regional Manager Community Relations Northwell Health
Linda DiBias Manager, Content, Social Media Marketing Verizon Communications
Nichola Dutcher Marketing Director MassMutual Financial Group
Michael Elliott Director, Product Marketing Pitney Bowes
Elizabeth Ellsworth Executive Director J.P. Morgan Private Bank
Karen Fendrich Senior Director, Global Procurement Pfizer Inc.
Darren Finnie Head, Marketing and Partnerships Sinclair Broadcast Group, Inc.
Danielle Finucane Senior Manager, Tax Marketing PwC
ingrid fitzgerald Data Analyst Catholic Relief Services
Matt Galemmo Coordinator, Interactive Merck & Co.
Alisha Garfinkel Proj Mgr, Adv & Creative Svcs Prudential Insurance Company of America
Meghan Gound AVP, Digital Communications Navy Federal Credit Union
Margaret Guarino Associate Director KPMG LLP
Philippe Guerra VP, US Consumer Marketing Mastercard
Sean Haniph Category Strategy Global Lead, Marketing Zoetis
Peter Harper Senior Vice President, Americas Guinness World Records North America, Inc.
Silvia Hidalgo-Chaves Group Manager Verizon Communications
Mary Hughes Senior, Strategic Marketing Planning Deloitte
Nicole Johnson eCommerce Account Manager KIND LLC
Christian Johnston Senior Associate, Copywriter Capital One Services, Inc.
Suzanne Joiner Director, Targeted Marketing American Red Cross
Susan Kabat Senior Manager Vanguard Group, Inc.
Mustafa Karim Brand Marketing Manager S&P Global
Karen Kennedy AD KPMG LLP
Sarah Lamm Senior Marketing Specialist SAS Institute Inc.
Hope Lansing Field Market Manager MedMen
Emily Larson Marketing & Communications Manager Western Union Financial Services, Inc.
Christhy Le Data Analytics Ab-InBeV/Anheuser-Busch
Ken Luciani Data Analyst Vanguard Group, Inc.
Chirag Mapara Advertising Specialist United States Postal Service
Fabio Marciano Director of Digital Marketing Benjamin Moore & Co.
Jennifer Marino CMO Rockland Trust
Aileen Martucci Director American Express Travel Related Services Company, Inc.
John McCabe Market Analyst National Board of Medical Examiners (NBME)
Kevin McCollum Indirect Procurement Manager The Hershey Company
Caroline McCowan Digital Marketing Manager Rockland Trust
Emily Mcdonald Banking Officer/ Marketing Associate Rockland Trust
Jay McNeel Media Director Disney Destinations LLC
Dan McTyre Senior Copywriter, Specialist III TransUnion
Alyssa Mihm Director of Marketing The College Board
Sam Niburg Senior Manager, Global Digital Experiences McCormick & Company, Inc.
Brendan O'Marra Director Digital Marketing NAM BIC USA Inc.
Kate Rados Vice President, Consumer Platforms Penguin Random House
Chad Ritsema Content Development Manager BISSELL Homecare, Inc.
Jill Ronda   KPMG LLP
Kelly Ryan Marketing Manager PwC
Elaine Santiago Manager KPMG LLP
Jonathan Swerling Senior Manager, National Tax Marketing PwC
Rachel Thomas Senior Advisor St. Jude Children's Research Hospital, Inc. ALSAC
Adam Uhrich Digital Marketing Strategist Vanguard Group, Inc.
Laurel VanTassel Director, Programmatic & Data Ab-InBeV/Anheuser-Busch
Weilin Wang Director of Media Analytics Prudential Insurance Company of America
Stephen Weiss Vice President, Creative Director, Marketing The Capital Group
Heather Wohaska Marketing Manager First American Equipment Finance
Craig Wood General Manager, Web Platforms Madison Square Garden Corp.
Annika Zeisig Competitive Intelligence, Market Research Coordinator BlueCross BlueShield of Kansas
  • Name

    Jerry Appelbaum

    Title

    Assistant Vice President/Senior Investment Editor

    COMPANY

    T. Rowe Price Investment Services
  • Name

    Marcia Assor

    Title

    Product Marketing Manager

    COMPANY

    IBM Corp
  • Name

    Kristina Bell

    Title

    Sr. Marketing Specialist

    COMPANY

    The Principal Financial Group
  • Name

    Nicole Bohorad

    Title

    Manager, Digital Marketing

    COMPANY

    Rite Aid Corp.
  • Name

    Heather Campain

    Title

    Director of Shopper Insights & Shopper Marketing

    COMPANY

    Johnson & Johnson
  • Name

    Assunta Catalano

    Title

    Social Media Manager

    COMPANY

    Kiss Products, Inc.
  • Name

    Vincent Cunningham

    Title

    Regional Manager Community Relations

    COMPANY

    Northwell Health
  • Name

    Linda DiBias

    Title

    Manager, Content, Social Media Marketing

    COMPANY

    Verizon Communications
  • Name

    Nichola Dutcher

    Title

    Marketing Director

    COMPANY

    MassMutual Financial Group
  • Name

    Michael Elliott

    Title

    Director, Product Marketing

    COMPANY

    Pitney Bowes
  • Name

    Elizabeth Ellsworth

    Title

    Executive Director

    COMPANY

    J.P. Morgan Private Bank
  • Name

    Karen Fendrich

    Title

    Senior Director, Global Procurement

    COMPANY

    Pfizer Inc.
  • Name

    Darren Finnie

    Title

    Head, Marketing and Partnerships

    COMPANY

    Sinclair Broadcast Group, Inc.
  • Name

    Danielle Finucane

    Title

    Senior Manager, Tax Marketing

    COMPANY

    PwC
  • Name

    ingrid fitzgerald

    Title

    Data Analyst

    COMPANY

    Catholic Relief Services
  • Name

    Matt Galemmo

    Title

    Coordinator, Interactive

    COMPANY

    Merck & Co.
  • Name

    Alisha Garfinkel

    Title

    Proj Mgr, Adv & Creative Svcs

    COMPANY

    Prudential Insurance Company of America
  • Name

    Meghan Gound

    Title

    AVP, Digital Communications

    COMPANY

    Navy Federal Credit Union
  • Name

    Margaret Guarino

    Title

    Associate Director

    COMPANY

    KPMG LLP
  • Name

    Philippe Guerra

    Title

    VP, US Consumer Marketing

    COMPANY

    Mastercard
  • Name

    Sean Haniph

    Title

    Category Strategy Global Lead, Marketing

    COMPANY

    Zoetis
  • Name

    Peter Harper

    Title

    Senior Vice President, Americas

    COMPANY

    Guinness World Records North America, Inc.
  • Name

    Silvia Hidalgo-Chaves

    Title

    Group Manager

    COMPANY

    Verizon Communications
  • Name

    Mary Hughes

    Title

    Senior, Strategic Marketing Planning

    COMPANY

    Deloitte
  • Name

    Nicole Johnson

    Title

    eCommerce Account Manager

    COMPANY

    KIND LLC
  • Name

    Christian Johnston

    Title

    Senior Associate, Copywriter

    COMPANY

    Capital One Services, Inc.
  • Name

    Suzanne Joiner

    Title

    Director, Targeted Marketing

    COMPANY

    American Red Cross
  • Name

    Susan Kabat

    Title

    Senior Manager

    COMPANY

    Vanguard Group, Inc.
  • Name

    Mustafa Karim

    Title

    Brand Marketing Manager

    COMPANY

    S&P Global
  • Name

    Karen Kennedy

    Title

    AD

    COMPANY

    KPMG LLP
  • Name

    Sarah Lamm

    Title

    Senior Marketing Specialist

    COMPANY

    SAS Institute Inc.
  • Name

    Hope Lansing

    Title

    Field Market Manager

    COMPANY

    MedMen
  • Name

    Emily Larson

    Title

    Marketing & Communications Manager

    COMPANY

    Western Union Financial Services, Inc.
  • Name

    Christhy Le

    Title

    Data Analytics

    COMPANY

    Ab-InBeV/Anheuser-Busch
  • Name

    Ken Luciani

    Title

    Data Analyst

    COMPANY

    Vanguard Group, Inc.
  • Name

    Chirag Mapara

    Title

    Advertising Specialist

    COMPANY

    United States Postal Service
  • Name

    Fabio Marciano

    Title

    Director of Digital Marketing

    COMPANY

    Benjamin Moore & Co.
  • Name

    Jennifer Marino

    Title

    CMO

    COMPANY

    Rockland Trust
  • Name

    Aileen Martucci

    Title

    Director

    COMPANY

    American Express Travel Related Services Company, Inc.
  • Name

    John McCabe

    Title

    Market Analyst

    COMPANY

    National Board of Medical Examiners (NBME)
  • Name

    Kevin McCollum

    Title

    Indirect Procurement Manager

    COMPANY

    The Hershey Company
  • Name

    Caroline McCowan

    Title

    Digital Marketing Manager

    COMPANY

    Rockland Trust
  • Name

    Emily Mcdonald

    Title

    Banking Officer/ Marketing Associate

    COMPANY

    Rockland Trust
  • Name

    Jay McNeel

    Title

    Media Director

    COMPANY

    Disney Destinations LLC
  • Name

    Dan McTyre

    Title

    Senior Copywriter, Specialist III

    COMPANY

    TransUnion
  • Name

    Alyssa Mihm

    Title

    Director of Marketing

    COMPANY

    The College Board
  • Name

    Sam Niburg

    Title

    Senior Manager, Global Digital Experiences

    COMPANY

    McCormick & Company, Inc.
  • Name

    Brendan O'Marra

    Title

    Director Digital Marketing NAM

    COMPANY

    BIC USA Inc.
  • Name

    Kate Rados

    Title

    Vice President, Consumer Platforms

    COMPANY

    Penguin Random House
  • Name

    Chad Ritsema

    Title

    Content Development Manager

    COMPANY

    BISSELL Homecare, Inc.
  • Name

    Jill Ronda

    Title

     

    COMPANY

    KPMG LLP
  • Name

    Kelly Ryan

    Title

    Marketing Manager

    COMPANY

    PwC
  • Name

    Elaine Santiago

    Title

    Manager

    COMPANY

    KPMG LLP
  • Name

    Jonathan Swerling

    Title

    Senior Manager, National Tax Marketing

    COMPANY

    PwC
  • Name

    Rachel Thomas

    Title

    Senior Advisor

    COMPANY

    St. Jude Children's Research Hospital, Inc. ALSAC
  • Name

    Adam Uhrich

    Title

    Digital Marketing Strategist

    COMPANY

    Vanguard Group, Inc.
  • Name

    Laurel VanTassel

    Title

    Director, Programmatic & Data

    COMPANY

    Ab-InBeV/Anheuser-Busch
  • Name

    Weilin Wang

    Title

    Director of Media Analytics

    COMPANY

    Prudential Insurance Company of America
  • Name

    Stephen Weiss

    Title

    Vice President, Creative Director, Marketing

    COMPANY

    The Capital Group
  • Name

    Heather Wohaska

    Title

    Marketing Manager

    COMPANY

    First American Equipment Finance
  • Name

    Craig Wood

    Title

    General Manager, Web Platforms

    COMPANY

    Madison Square Garden Corp.
  • Name

    Annika Zeisig

    Title

    Competitive Intelligence, Market Research Coordinator

    COMPANY

    BlueCross BlueShield of Kansas