Roblox Launches Immersive Video Ads
The gaming platform is partnering with Google to scale immersive advertising and boost its appeal to gen Zers
Roblox on Tuesday announced that it is introducing rewarded video ads, in partnership with Google. The ads, along with other immersive messaging formats, are being designed to help brands and agencies reach the hordes of gen Zers who flock to Roblox.
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