BERO Rolls Out a Line of Themed Cans for New Spider-Man Movie
The Tom Holland-founded non-alcoholic beer brand launches limited-edition cans for 'Spider-Man: Brand New Day'
BERO, the non-alcoholic beer brand founded by actor Tom Holland, is launching limited-edition Spider-Man-themed cans tied to the July 31 theatrical release of "Spider-Man: Brand New Day." The move could signal how celebrity-founded brands are leveraging entertainment IP to reach new consumers in a crowded non-alcoholic beverage market.
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