Strategies for Creative Problem-Solving | School of Marketing | ANA

Strategies for Creative Problem-Solving

What if you could learn the critical mindsets and skills required to dramatically improve your innovation capacity? What if you could tackle significant real-world challenges faced by your organization in more creative ways? Strategies for Creative Problem Solving is designed to systematically unlock your creative potential and apply it toward solving complex problems and seizing new opportunities. You will learn how to think differently through an ideation framework that can be deployed to solve any challenge, big or small.

In this course, you will learn the 3 core mindsets required to effectively innovate in today’s hyper-competitive environment and learn to apply 3 proven techniques to creatively solve real-world business challenges. You will walk away with a practical toolkit that you can begin to use immediately to boost growth, drive efficiencies and elevate the customer experience.

Learning Experience

This is a multi-media format course and is fully interactive. It provides real-world practitioner-led learning. Active course participation is required and includes knowledge checks, activities, assessments, and resources/tools.

Who is this Course For?

  • Teams and individuals, with junior- to mid-level marketing experience, who seek to unlock their creativity and apply it toward solving their marketing challenges in refreshing new ways
  • Anyone who already works in a “creative” industry or is looking for creativity and innovation as a means to drive new competitive advantages for your business

Learning Objectives

  1. Identify and overcome individual barriers to innovative thinking
  2. Activate out-of-the-box idea generation
  3. Learn and apply strategies for creative problem-solving
  4. To infuse creativity and an “innovator’s mindset” into their daily workplace
  5. To use proven frameworks and methodologies to systematically drive creative progress within your organization
  6. Identify the most powerful techniques to uncover new ideas and fuel innovation
  7. Create an innovator’s mindset for an individual and their teams

Find out what you will learn from instructor Kaiser Yang in the video below.

Estimated Length of Completion

Approximately 85 minutes. This timing reflects the basic run time, but seat time varies by user and could be significantly longer.

Download the full benefits here

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Nonmember
Registration Client-Side Tier $0 Platinum Tier $0 Gold Tier $49 Silver Tier $79 Nonmember $99



Kaiser Yang

CEO & Co-Founder, Platypus Labs

Kaiser Yang is the CEO of Platypus Labs, a consultancy he created to help organizations systematically build a culture of innovation in order to solve complex problems and drive measurable results. Prior to Platypus Labs, he was at the forefront of the digital transformation, holding senior leadership roles at both tech startups and large, global organizations.

Over the last 16 years, Kaiser served as Managing Director for both HelloWorld, Foresee and PrizeLogic, leading large-scale digital marketing programs in 81 countries for Fortune 100 clients such as Microsoft, Disney, Amazon, and Nike. Kaiser's broad-based experience in sales, client service, technology, operations, and marketing help him serve clients today with a multi-disciplinary approach. Prior to leading and growing startups, Kaiser held leadership roles at Nortel, Dole Foods Japan, and United Technologies. Kaiser holds an M.B.A. from the University of Michigan.