Elevate Your Marketing Mix and Attribution Modeling
This event is over.
This session is available as a member-benefit to ANA client-side marketer members only. Seats are limited and confirmation of attendance will be required in advance of the session.
Download the full benefits here
- Setting the stage (10 min)
- Introductions and Ice-Breaker Exercise (20 min)
- The Modeling Landscape (40min)
- Modeling Best Practices Exercise (20 min)
- The Modeling Roadmap (10 min)
- Break (10 min)
- Applying Models to Drive ROI (60 min)
- What Will You Do Tomorrow Exercise (60 min)
- Closing (10 min)