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Beyond Profit Podcast

  • Improving the Lives of Children

    Beyond Profit Podcast   September 24, 2024  

    In this episode of Beyond Profit, host Ken Beaulieu talks with Teresa Gaffney and Nicole O’Connor about the myriad challenges they face today in advocating for the health, wellbeing, and rights of children and how they are reaching donors through the art of storytelling and design.

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  • How to Achieve Personal Fulfillment

    Beyond Profit Podcast   September 10, 2024  

    In this episode of Beyond Profit, Lan Phan, CEO of the purpose-led consultancy Community of Seven, joins host Ken Beaulieu to discuss key aspects of her new book, including shifting from self-doubt to self-acceptance, finding consistency in life, and overcoming the fear of change.

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  • The Road to Happiness

    Beyond Profit Podcast   August 27, 2024  

    In this episode of Beyond Profit, Dr. Alphonsus Obayuwana, founder and CEO of Triple-H Project, which trains and certifies happiness coaches, joins host Ken Beaulieu to discuss the complexity of happiness, the affects of unhappiness in the workplace, why happiness should be measured, and much more.

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  • Why You Should Embrace Vulnerability

    Beyond Profit Podcast   August 13, 2024  

    In this episode of Beyond Profit, a podcast of the ANA Center for Brand Purpose, Monica Rowe, chief marketing officer at CARE, one of the largest NGOs in the world, joins host Ken Beaulieu to discuss vulnerability at length, including the importance of marketing humanity, empathy, and caring with purpose at the core.

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  • Remaining Purposeful in Challenging Times

    Beyond Profit Podcast   July 31, 2024  

    In this episode of Beyond Profit, host Ken Beaulieu catches up with Adrian Power, founding partner and brand strategist at Good Stuff Partners, to discuss the unique nature of his business, the state of purpose in these changing times, how brands can stand up to scrutiny, how to build true purpose equity, and more.

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  • Progressing Inclusivity Within Marketing

    Beyond Profit Podcast   July 9, 2024  

    In this episode of Beyond Profit, host Ken Beaulieu talks with Dr. Anastasia Kārkliņa Gabriel whose new book draws on case studies from purpose-driven brands and her own expertise as a cultural theorist and brand strategist to help organizations drive the cultural conversation and transform society.

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  • Increasing Interest in Diverse-Owned and Targeted Media

    Beyond Profit Podcast   June 25, 2024  

    The overall share of ad spend allocated to diverse-owned and targeted media is a miniscule 1.4 percent. What are the issues at play? How does the industry drive positive change? In this episode of Beyond Profit, host Ken Beaulieu seeks answers to those questions and more with Justin Barton and Jenn Chen.

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  • Spreading Reading Happiness Through Innovation

    Beyond Profit Podcast   June 18, 2024  

    In this episode of Beyond Profit CMO Jen Leitman joins host Ken Beaulieu to discuss OverDrive’s mission to create reading happiness throughout the world, the company’s purposeful marketing efforts and partnerships, its commitment to innovation, and how its operating as a force for good.

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  • Empowering Women to Create Impact

    Beyond Profit Podcast   May 28, 2024  

    In this episode of Beyond Profit, Wendy Steele joins host Ken Beaulieu to discuss the Impact100, which unites and empowers women to impact their communities through the power of collective generosity, and her life’s mission to leave the world a little better than she found it.

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  • The Importance of a Brand Purpose Creative Brief

    Beyond Profit Podcast   May 7, 2024  

    In this episode of Beyond Profit, purpose and brand marketing expert Hope Freedman joins host Ken Beaulieu to provide her perspective on the brand purpose creative brief and how it can make a positive difference in marketing and advertising.

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  • How to Build a More Inclusive Workplace

    Beyond Profit Podcast   April 23, 2024  

    In this episode of Beyond Profit, Mita Mallick joins host Ken Beaulieu to discuss key learnings from her book, Reimagine Inclusion, why unconscious bias holds companies back, the rise in DEI backlash, and more.

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  • A Cure for Purpose Paralysis

    Beyond Profit Podcast   April 9, 2024  

    In this episode of Beyond Profit, Peter Bardell, cofounder of Revolt, joins host Ken Beaulieu to discuss the company's purpose research in detail. One finding is that using more “centrist” language in marketing and advertising, as opposed to left- or right-leaning language, can make a positive difference.

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  • A Creative Way to Support Kids’ Emotional Well-Being

    Beyond Profit Podcast   March 19, 2024  

    In this episode of Beyond Profit, host Ken Beaulieu discusses Cai & Kate, an imaginative video series that focuses on the well-being of children ages three to six years old, with William Davies, founder and director of the AHN Chill Project, and Mike Baron, SVP and group creative director at the agency Mower.

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  • Thistle Farms: A Model for Women’s Recovery

    Beyond Profit Podcast   March 5, 2024  

    In this episode of Beyond Profit, Becca Stevens joins host Ken Beaulieu to discuss the remarkable growth of Thistle Farms, how the organization drives its movement through fundraising, its legal and legislative advocacy, and why love is the most powerful force for change in the world.

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  • How PersonalRX Is Reinventing the Pharmacy Business

    Beyond Profit Podcast   February 20, 2024  

    As founder and CEO of PersonalRX, Larry Margolis is changing the very nature of the pharmacy business through innovation and technology. In this episode of Beyond Profit, Larry joins hosts Ken Beaulieu and Lana McGilvray, to discuss the growth of PersonalRX and the power of purpose.

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  • Finding Purpose in Life and in Marketing

    Beyond Profit Podcast   February 6, 2024  

    Branding expert Jay Mandel says marketing and life have a lot in common. In this episode of Beyond Profit, Jay joins host Ken Beaulieu to discuss his own transformative journey, ways to find purpose in the workplace, how to design a purposeful roadmap for marketing, and more.

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  • A Purposeful Approach to Legacy Building

    Beyond Profit Podcast   January 23, 2024  

    Mark Miller is at the forefront of legacy building with brand purpose at the core. In this episode of Beyond Profit, Miller joins host Ken Beaulieu to discuss the key attributes of legacy builders, why having a long-term view is critical, why brands should focus on being unique, and much more.

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  • Making History of the Black Experience

    Beyond Profit Podcast   January 9, 2024  

    In this episode of Beyond Profit, BROWNBAYLOR founder and CEO Dontrese Brown joins host Ken Beaulieu to discuss a virtual reality exploration of the Black experience, his advice to business leaders and marketers about taking on purposeful projects, creating an inclusive workplace culture, and more.

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  • Crayola: An Original Purpose Brand

    Beyond Profit Podcast   December 19, 2023  

    In this episode of Beyond Profit, recorded at the 2023 ANA Masters of Marketing Conference, host Ken Beaulieu caught up with Crayola's Vicky Lozano to learn more about the brand’s embrace of purpose, how it authentically connects with targeted audiences and drives marketing success, and more.

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  • Defending Values with Conviction

    Beyond Profit Podcast   December 5, 2023  

    In this episode of Beyond Profit, Kelly O’Keefe, founding partner of Brand Federation, joins host Ken Beaulieu to discuss the importance of values, how to defend them, and the power they yield in great marketing.

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