Relationship Marketing

when

Start: Tuesday, November 17, 2020 at 11:00am

End: Tuesday, November 17, 2020 at 1:00pm

WHERE

11:00am ET
Via Webinar (Eastern Time)

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Registration
Attend via Webinar Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier N/A Individual N/A Nonmember N/A
Will Not Attend Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier N/A Individual N/A Nonmember N/A


WELCOME & INTRODUCTIONS (11:00-11:15am ET)
Leah Marshall, Director - ANA

I. Kit Kat Flavor Club (11:15am-12:00pm ET)
Coming soon

Speaker: Anna Lingeris, Earned Media & Brand Publicity Lead - The Hershey Company

II. The New WFH Approach to Loyalty (12:00-12:45pm ET)
Loyalty apps are today's storefronts, and features are becoming competitive. As people stay grounded at home and separated by distance, marketers are turning their attention to digital customer experience and meaningful rewards to build community and increase engagement. This session explores how loyalty programs are being shaped by COVID-19 and their impact on revenue generation, and provides best practice for implementation and integration across the customer journey.

Speaker: Greg Paull, Co-Founder & Principal - R3

CLOSING REMARKS & DISCUSSION (12:45-1:00pm ET)

 

**Schedule subject to change

Webinar information, if available, will be provided to registrants only.