Committees | Events & Webinars | In-House Agency | ANA

In-House Agency

This event is over.




I. NETWORKING BREAKFAST
(9:15 – 10:00AM ET)

II. INTRODUCTIONS (10:00 – 10:20AM ET)

III. MEMBER ROUNDTABLE DISCUSSION: FUTURE OF IN-HOUSE AGENCIES (10:20 – 11:00AM ET)
In this roundtable discussion, we'll dive into in-house agencies and their future. What new capabilities are coming in-house? What is on the horizon for in-house agencies? This is your opportunity to network and discuss key issues, challenges, and opportunities. Come prepared share any key issues, challenges, and opportunities.

IV. CVS HEALTH / HEART HAUS: 2022 ANA IN-HOUSE EXCELLENCE AWARDS 'BEST IN SHOW' WINNER (11:00 – 11:45AM ET)
This year CVS Health / Heart Haus took home the coveted Best in Show prize from the 2022 ANA In-House Excellence Awards. Heart Haus is inspired by the CVS Health purpose and grounded in what makes them distinct: Human-centered Creativity. In this session, hear from the leads at Heart Haus on what makes their in-house agency run.

Speaker:
Ezra Englebardt, Director Creative Strategy – CVS Health / Heart Haus
Jay Williams, Executive Creative Director – CVS Health / Heart Haus

V. BREAK (11:45 – 12:00PM ET)

VI. UPWORK: 2022 ANA IN-HOUSE EXCELLENCE AWARDS IN-HOUSE AGENCY OF THE YEAR FINALIST (12:00 – 12:45PM ET)
Take a look inside Upwork's in-house agency in this session. This year, Upwork was a finalist in the In-House Agency of the Year category. In addition to in-house agency of the year finalist, Upwork was a winner in two additional categories (Best Collaborative Effort, B2B Marketing). Join this session to hear how Upwork's in-house agency functions and what sets them apart from others.

Speaker:
Patrick Holly, Executive Creative Director – Upwork

VII. NETWORKING LUNCH (12:45 – 1:45PM ET)

VIII. CELLA: 2022 IN-HOUSE CREATIVE INDUSTRY REPORT (1:45 – 2:30PM ET)
In this session, Cella will give an overview and dive into their latest creative industry report. This year's survey included nearly 300 creative leaders from companies of all sizes and a breadth of industries. In this session, you'll see the results of the survey and learn what issues in-house agencies are tackling.

Speakers:
Carey Cockrum, Director, Managed Services - Cella
Andy Epstein, Sr. Director, Managed Services - Cella