Email Excellence Center Committee


Purpose of this group:

In 2022, ANA Reports email is the single most utilized tool in the marketer's media tool kit with 84% of marketers reporting using email. Email - the now 50-year-old first “digital” media is experiencing a renaissance due to cookie deprecation.

The value of Zero Party data is rising, one report shows a unique email address doubling in value in the last year. Interests are shifting from email open rates to subscriber engagement insights - each predicated on the unique individual identifier zero party email address.

The new ANA Email Experience Center (EEC) is the premier organization for email marketing professionals.

Members are integral participants in a community of today’s most influential players, movers and shakers in email marketing. Members network and knowledge share through our annual conference, committee meetings, webinars and offer online resources to foster community, drive excellence, and create opportunities for growth in the industry.

JOIN TODAY

Our mission is to be the voice of the email marketing community, and the source of knowledge and expertise for new entrants and seasoned practitioners.

Committee Leadership:

  • ANA Email Excellence Center Co-Chair: Matthew Vernhout, VP Deliverability, North America, Netcore Cloud
  • ANA Email Excellence Center Co-Chair: Karen Talavera, Founder and Principal, Synchronicity Marketing

The ANA staff members managing the Email Excellence Center Committee are Bill ZengelDenise Adrian, and David C. Morgan.

We are a community to:

  • EDUCATE the latest trends and techniques through EEC-hosted webinars, reports, and events.
  • ADVOCATE ethical email marketing best practices and technologies through guidance and knowledge-sharing.
  • CONNECT with experts, thought-leaders, and peers in your field from across the globe.
  • LEAD through engagement and volunteer opportunities with EEC committees and projects.

ANA EEC Awards:

Nominate an outstanding email marketer for the 2022 ANA EEC Awards until March 18. The EEC Awards are the email industry’s most prestigious awards. This year nominations are being accepted for the Stefan Pollard Email Marketer of the Year and Email Marketer Thought Leader of the Year Awards. These innovative and shining examples of best practices and high caliber thought leaders will be honored at the ANA Email Evolution Conference. For more information about the Awards and to nominate a colleague, client, mentor, or yourself, please visit 2022 ANA EEC Awards.

 

Name Title Company
Karen Talavera (Co-chairperson) Founder and Principal Synchronicity Marketing
Matthew Vernhout (Co-chairperson) Vice President, Deliverability North America Netcore Cloud
Katie Ackels VP Marketing Fitness Connection
Patricia Alombro Sr. Brand Marketing Specialist, Bosch BSH Home Appliances Corp.
Amanda Andrasic VP/Manager - Creative Operations Manager JPMorgan Chase & Co.
Marc Blaskey   Wunderman Thompson
Marcibel Brizuela Digital Services Specialist AvMed
Ted Chi SVP, Digital Marketing & Media Strategy NBCUniversal
Lindsey Coombs Marketing Communications SAS Institute Inc.
Jo Dahlen Solutions Marketing, Sr. Director Securian Financial Group, Inc.
Kim Downing Digital Marketing Strategist KSU Foundation
Ivey Evans Sr. Manager, Digital Content and Communications AFLAC, Inc.
Una Faller-McCauley Manager, Email+Mobile Marketing Hilton
Ruwani Ganepola   Benjamin Moore
Kelly Haggard VP, Channel Innovation and Optimization Synchrony Financial
Rosanna Hale Senior Manager Digital Marketing R.J. Reynolds Tobacco Company
Denise Higgins Senior Marketing Consultant Key Corp.
Mandy Hummel Client Account Director Epsilon
Lindsay Isaacs Website Content Manager Georgia Department of Economic Development
Jonathan Lamas Senior Digital Marketing Specialist CONNECT, powered by American Family Insurance
Tania Lopez International Marketing Coordinator Watkins Wellness
Suzanne Lowman Business Development Manager Iowa Student Loan
Daniela Malkin   Boehringer Ingelheim
Jennifer Manger Social Media Marketing Wells Fargo & Co.
Susan Marsh Communications Specialist Vision Service Plan, Inc.
Lindsay Massey AVP Marketing Victoria's Secret & Co.
Jacqueline Mary Massmann   Land O Lakes
Holly McClurkin Email Marketing Specialist Atria Senior Living
Clifford McGowen Director, Marketing Operations, Digital Nationwide
David Morgan Associate Manager, Business Marketing Practice ANA
Christine Nelson   Verizon Business Group
Cynthia Nunez Advisor Dell Inc.
Pratheep Raj Manager - Marketing Quest Global
Adam Rome National Advertising Manager U.S. Air Force Recruiting Service
Jessica Ryan Enterprise Sales Director Data Axle
Danielle Schneider Enterprise Email Program Manager Land O' Lakes, Inc.
Zeba Shaikh Email Marketing Associate Manager RingCentral, Inc.
Shyleen Stogbauer Senior Creative Manager Sargento Foods Inc.
Donovan Stohlberg Director, Internal Marketing Agency Securian Financial Group, Inc.
Kim Stueve Manager, Systems and Marketing Information The Bank of Missouri
Alexa Surmick Email Marketing Analyst Burlington Stores, Inc.
Jessica Wade Marketing Associate National Rural Electric Cooperative Association
Jason Walker Brand Manager Moist Snuff Swedish Match
Judith Zablah Growth Manager Dragons Group LLC
Bill Zengel Senior Vice President, Business Marketing ANA
  • Name

    Karen Talavera (Co-chairperson)

    Title

    Founder and Principal

    COMPANY

    Synchronicity Marketing
  • Name

    Matthew Vernhout (Co-chairperson)

    Title

    Vice President, Deliverability North America

    COMPANY

    Netcore Cloud
  • Name

    Katie Ackels

    Title

    VP Marketing

    COMPANY

    Fitness Connection
  • Name

    Patricia Alombro

    Title

    Sr. Brand Marketing Specialist, Bosch

    COMPANY

    BSH Home Appliances Corp.
  • Name

    Amanda Andrasic

    Title

    VP/Manager - Creative Operations Manager

    COMPANY

    JPMorgan Chase & Co.
  • Name

    Marc Blaskey

    Title

     

    COMPANY

    Wunderman Thompson
  • Name

    Marcibel Brizuela

    Title

    Digital Services Specialist

    COMPANY

    AvMed
  • Name

    Ted Chi

    Title

    SVP, Digital Marketing & Media Strategy

    COMPANY

    NBCUniversal
  • Name

    Lindsey Coombs

    Title

    Marketing Communications

    COMPANY

    SAS Institute Inc.
  • Name

    Jo Dahlen

    Title

    Solutions Marketing, Sr. Director

    COMPANY

    Securian Financial Group, Inc.
  • Name

    Kim Downing

    Title

    Digital Marketing Strategist

    COMPANY

    KSU Foundation
  • Name

    Ivey Evans

    Title

    Sr. Manager, Digital Content and Communications

    COMPANY

    AFLAC, Inc.
  • Name

    Una Faller-McCauley

    Title

    Manager, Email+Mobile Marketing

    COMPANY

    Hilton
  • Name

    Ruwani Ganepola

    Title

     

    COMPANY

    Benjamin Moore
  • Name

    Kelly Haggard

    Title

    VP, Channel Innovation and Optimization

    COMPANY

    Synchrony Financial
  • Name

    Rosanna Hale

    Title

    Senior Manager Digital Marketing

    COMPANY

    R.J. Reynolds Tobacco Company
  • Name

    Denise Higgins

    Title

    Senior Marketing Consultant

    COMPANY

    Key Corp.
  • Name

    Mandy Hummel

    Title

    Client Account Director

    COMPANY

    Epsilon
  • Name

    Lindsay Isaacs

    Title

    Website Content Manager

    COMPANY

    Georgia Department of Economic Development
  • Name

    Jonathan Lamas

    Title

    Senior Digital Marketing Specialist

    COMPANY

    CONNECT, powered by American Family Insurance
  • Name

    Tania Lopez

    Title

    International Marketing Coordinator

    COMPANY

    Watkins Wellness
  • Name

    Suzanne Lowman

    Title

    Business Development Manager

    COMPANY

    Iowa Student Loan
  • Name

    Daniela Malkin

    Title

     

    COMPANY

    Boehringer Ingelheim
  • Name

    Jennifer Manger

    Title

    Social Media Marketing

    COMPANY

    Wells Fargo & Co.
  • Name

    Susan Marsh

    Title

    Communications Specialist

    COMPANY

    Vision Service Plan, Inc.
  • Name

    Lindsay Massey

    Title

    AVP Marketing

    COMPANY

    Victoria's Secret & Co.
  • Name

    Jacqueline Mary Massmann

    Title

     

    COMPANY

    Land O Lakes
  • Name

    Holly McClurkin

    Title

    Email Marketing Specialist

    COMPANY

    Atria Senior Living
  • Name

    Clifford McGowen

    Title

    Director, Marketing Operations, Digital

    COMPANY

    Nationwide
  • Name

    David Morgan

    Title

    Associate Manager, Business Marketing Practice

    COMPANY

    ANA
  • Name

    Christine Nelson

    Title

     

    COMPANY

    Verizon Business Group
  • Name

    Cynthia Nunez

    Title

    Advisor

    COMPANY

    Dell Inc.
  • Name

    Pratheep Raj

    Title

    Manager - Marketing

    COMPANY

    Quest Global
  • Name

    Adam Rome

    Title

    National Advertising Manager

    COMPANY

    U.S. Air Force Recruiting Service
  • Name

    Jessica Ryan

    Title

    Enterprise Sales Director

    COMPANY

    Data Axle
  • Name

    Danielle Schneider

    Title

    Enterprise Email Program Manager

    COMPANY

    Land O' Lakes, Inc.
  • Name

    Zeba Shaikh

    Title

    Email Marketing Associate Manager

    COMPANY

    RingCentral, Inc.
  • Name

    Shyleen Stogbauer

    Title

    Senior Creative Manager

    COMPANY

    Sargento Foods Inc.
  • Name

    Donovan Stohlberg

    Title

    Director, Internal Marketing Agency

    COMPANY

    Securian Financial Group, Inc.
  • Name

    Kim Stueve

    Title

    Manager, Systems and Marketing Information

    COMPANY

    The Bank of Missouri
  • Name

    Alexa Surmick

    Title

    Email Marketing Analyst

    COMPANY

    Burlington Stores, Inc.
  • Name

    Jessica Wade

    Title

    Marketing Associate

    COMPANY

    National Rural Electric Cooperative Association
  • Name

    Jason Walker

    Title

    Brand Manager Moist Snuff

    COMPANY

    Swedish Match
  • Name

    Judith Zablah

    Title

    Growth Manager

    COMPANY

    Dragons Group LLC
  • Name

    Bill Zengel

    Title

    Senior Vice President, Business Marketing

    COMPANY

    ANA